AI Mode, AI Overviews, and traditional Search are becoming one product. What Google’s Q3 earnings call revealed about the agentic era.

ChatGPT's search-like queries equal about a fifth of Google's volume, its maker says, counting each question that sends it to the web. Traffic data differs.

Select eligible advertisers get placements matched to queries such as 'espresso station'. How will Reddit price, label and report on its search ads at scale?

Tallinn's 61 screens claim 75m monthly impressions, more than Vilnius's 110, for brands buying Baltic outdoor ads. What explains the gap between the capitals?

Merchants sold $119.1bn through Shopify in Q3, up 29%. Guidance now puts Q4 operating costs at up to 30% of revenue - can margins hold through Black Friday?

More than 6,000 customers have used the connector since February, active users up 250% a month on average. Who signs off before AI-drafted ads spend money?

DVA display ads on Amazon's homepage, search and product pages count only once on screen from January 1, 2027. What happens to CPMs and billing is left open.

Video ad impressions rose 33% and over 80% of in-stream ads ran programmatically for CTV buyers. Will Roku stay open to every DSP once FOX owns the platform?

Chatbot answers that let readers skip an article, or scraping past a paywall, can breach EU press rights. Facts stay free. Does Like Company's own claim pass?

Creators outside the EEA can now swap claimed songs for 3-minute AI instrumentals in Studio. Ownership of the tracks, and the EU exclusion, go unexplained.

Pickles will lead a new CTO Council on the DSP's AI agent and engineering roadmap, six days before Q3 results guided 12% lower. How much power will it hold?

Bids are now due November 24 and the auction moves to December 1, and a clause treating silence as consent is gone. What can creditors still fight in December?

FDA aimed 98% of its 212 warning letters at pharma's digital channels, mostly brand websites. Did Rx TV ads get longer because of the crackdown, or before it?

Schools can switch Gemini, Gemini Notebook and Search on one at a time, Google says, yet Search keeps AI Mode and AI Overviews. What arrives in early 2027?

Pro forma revenue fell 4.1% to $76.2m and cash ended at $19.5m at Nielsen's TV ratings rival. Can $20m-$25m in yearly savings fund its 2027 investment plan?

Danish, Dutch, Italian and Swedish speakers miss out too, though Apple Intelligence runs in all five. A public release follows later this year. Who qualifies?

Seven required file keys and a Parquet layout now set how advertisers load conversion events into clean rooms. Hashing rules in ECAPI 1.1 are open for comment.

Malaysian broadcasters kept 44.8% of RM604.4m March adex via free-to-air TV. Retail fell 53.5% after Hari Raya, so which sectors peak first, and which later?

Pixability, Sightly, Silverpush and Cadent VuePlanner will grade curated YouTube and CTV buys with AU. No pricing or test data came. How solid is the 100 count?

Marketers face split vendor rules: Klaviyo's definition keeps human sign-off, Amazon's guide writes it out. IAB Tech Lab's CEO backs the test. Who signs off?