New post by PPC Land 🔥
Bot protection blocks Blend's AI shopping agent at 29 of 200 retailers
Continue reading »
Bot protection blocks Blend's AI shopping agent at 29 of 200 retailers
Continue reading »
PPC Land
Bot protection blocks Blend's AI shopping agent at 29 of 200 retailers
Large retailers refused the agent at a 20% rate, emerging ones at 2.5%, yet all 24 refusers with readable robots.txt allow AI crawlers. Who set those blocks?
New post by PPC Land 🔥
US companies face $1.4bn in web tracking settlements in 2026, Privado says
Continue reading »
US companies face $1.4bn in web tracking settlements in 2026, Privado says
Continue reading »
PPC Land
US companies face $1.4bn in web tracking settlements in 2026, Privado says
Meta's tracker appears in 100 of 116 settlements studied and healthcare firms make up 64% of defendants. Why does California's SB 690 reach only 3% of them?
New post by PPC Land 🔥
VAB wins Platinum MarCom award for 21-platform YouTube comparison study
Continue reading »
VAB wins Platinum MarCom award for 21-platform YouTube comparison study
Continue reading »
PPC Land
VAB wins Platinum MarCom award for 21-platform YouTube comparison study
CTV buyers get an honored study that counted YouTube sessions from 30 seconds and premium apps from 5 minutes. What does MarCom's Platinum score actually judge?
New post by PPC Land 🔥
Amazon's new portal lets any eligible store list in its search for free
Continue reading »
Amazon's new portal lets any eligible store list in its search for free
Continue reading »
PPC Land
Amazon's new portal lets any eligible store list in its search for free
Merchants join via Feedonomics, Salsify, CEDCommerce, VersaFeed or Amazon's API, with no fees. Amazon gave no merchant count or traffic data for Shop Direct.
New post by PPC Land 🔥
Microsoft search ad invoices now flow straight into Mediaocean's Prisma
Continue reading »
Microsoft search ad invoices now flow straight into Mediaocean's Prisma
Continue reading »
PPC Land
Microsoft search ad invoices now flow straight into Mediaocean's Prisma
Search buyers on Prisma also get pacing and performance data back. Orders have synced since December 2024, so what is new and what does the release leave out?
New post by PPC Land 🔥
India e-commerce installs gained 29% before Diwali 2025, Adjust finds
Continue reading »
India e-commerce installs gained 29% before Diwali 2025, Adjust finds
Continue reading »
PPC Land
India e-commerce installs gained 29% before Diwali 2025, Adjust finds
Ride sharing installs ran 67% above average and all India installs peaked four days after the festival. What does that 2025 curve mean for Nov 6-10 budgets?
New post by PPC Land 🔥
Criteo net income drops 85% as third-quarter revenue falls 11%
Continue reading »
Criteo net income drops 85% as third-quarter revenue falls 11%
Continue reading »
PPC Land
Criteo net income drops 85% as third-quarter revenue falls 11%
Contribution ex-TAC fell 17% to $240m as large advertisers and fashion brands cut budgets. Criteo kept its 2026 forecast. Can CTV and ChatGPT ads lift 2027?
New post by PPC Land 🔥
UK ICO puts 30 questions to AI agent builders before November 20
Continue reading »
UK ICO puts 30 questions to AI agent builders before November 20
Continue reading »
PPC Land
UK ICO puts 30 questions to AI agent builders before November 20
Session isolation, tamper-evident logs and six-part agent IDs are on the list for agent deployers, ad tech included. Can current protocols supply the evidence?
New post by PPC Land 🔥
ChatGPT reaches a fifth of Google search volume as Taboola blames AI
Continue reading »
ChatGPT reaches a fifth of Google search volume as Taboola blames AI
Continue reading »
PPC Land
ChatGPT reaches a fifth of Google search volume as Taboola blames AI
OpenAI said ChatGPT handles a fifth of Google's search-like volume, Taboola cited AI summaries as revenue fell 6.9% and Anthropic signed its first news licence.
New post by Search Engine Journal 🔥
AI Visibility vs. Search Rankings: Is Your Agency Measuring the Wrong Thing For 2027?
Continue reading »
AI Visibility vs. Search Rankings: Is Your Agency Measuring the Wrong Thing For 2027?
Continue reading »
Search Engine Journal
AI Visibility vs. Search Rankings: Is Your Agency Measuring the Wrong Thing For 2027?
Rankings still matter, but AI reporting is built on a dashboard made for a different game. A three-gate model for measuring AI visibility that ties to intent.