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Character.ai sale contract omits 40 attorneys general's user data conditions
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Character.ai sale contract omits 40 attorneys general's user data conditions
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PPC Land
Character.ai sale contract omits 40 attorneys general's user data conditions
Bidders for assets outside Disney's license get a blank price, as-is terms and a December 17 exit date. Can the sale order supply the privacy terms states want?
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AppLovin revenue gains 55% to $2.18bn as new ad models lift gaming
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AppLovin revenue gains 55% to $2.18bn as new ad models lift gaming
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PPC Land
AppLovin revenue gains 55% to $2.18bn as new ad models lift gaming
Net income rose 72% to $1.44bn as game and e-commerce advertisers spent more. Q4 guidance implies 43-44% growth while a new suit tests claims on model progress.
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Vibe advertisers gain Walmart shopper audiences built from store and web data
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Vibe advertisers gain Walmart shopper audiences built from store and web data
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PPC Land
Vibe advertisers gain Walmart shopper audiences built from store and web data
Personas and category buyers, from new parents to reptile food, sit in every Vibe campaign. Announced measurement stays on brands' sites, not Walmart's tills.
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Game: Privacy lawyers now read the source code before the copy
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Game: Privacy lawyers now read the source code before the copy
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PPC Land
Game: Privacy lawyers now read the source code before the copy
Sixteen terms in four groups for a slower Sunday. One set lives a double life, and the most technical-looking tiles may not be the ones from this week.
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Ziff Davis loses 37% of Google traffic as publishers count the AI bill
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Ziff Davis loses 37% of Google traffic as publishers count the AI bill
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PPC Land
Ziff Davis loses 37% of Google traffic as publishers count the AI bill
Ziff Davis lost 37% of its Google referrals, USA TODAY Co. cut $100m in costs and Teads wrote off goodwill, while Meta and Google sued California over feeds.