New post by PPC Land 🔥
Trade Desk's flat Q3 included 3 points from a partner deal that won't recur
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Trade Desk's flat Q3 included 3 points from a partner deal that won't recur
Continue reading »
PPC Land
Trade Desk's flat Q3 included 3 points from a partner deal that won't recur
Political ads were a mid-single-digit share of revenue, and after past election years Q1 fell about 25% from Q4, the CFO said. What follows the US midterms?
New post by Search Engine Journal 🔥
ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets via @sejournal, @MattGSouthern
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ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets via @sejournal, @MattGSouthern
Continue reading »
Search Engine Journal
ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets
ChatGPT Ads is replacing two manual bid caps with average cost targets. Here's what changes for new campaigns, existing campaigns and API partners, and when.