Google releases updated guidance on merging GA4 and Search Console data via Looker Studio to enhance SEO insights.

The Existing Customer Budget Cap, found in Advantage+ Shopping Campaigns, is going away. Here are two ways that you can replicate it...

Find out how to navigate the content overload era ethically. Focus on quality, trust, and audience connection for successful content marketing.

Join Peter Richman from Plug and Play as he tackles a common marketing dilemma: should you maintain multiple domains or consolidate them? Learn the key factors affecting this decision, including SEO impact, resource management, and audience targeting.

Google leads organic search with 94.8% traffic, but AI tools and smaller engines show growing competition.

Google's John Mueller offered advice on what to do when Google indexes duplicate URLs with query parameters

Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.

Google will prioritize user-friendly landing pages, pushing advertisers to enhance navigation for better search ad visibility and engagement.

Mullenweg bars Joost de Valk from speaking at WordCamp Asia, saying he feels Joost "stabbed" him when he was down.

Meta's making a change to Inventory Filters that is coming at a curious time, changing the default setting to Expanded on February 24th...

Google to allow Canadian addiction treatment centers to advertise through LegitScript certification starting March 2025.

Nielsen and Paramount sign multi-year partnership covering broadcast, cable and streaming measurement services.

TAG's impact report reveals record-breaking savings for U.S. advertisers through industry-wide anti-fraud initiatives in 2023.

New data reveals significant shift to privacy-first targeting as ID coverage drops below 50% for mobile advertising in 2025.

Q4 advertising revenue increases 4.4% to $1.16 billion due to election spending, while core advertising faces challenges.

Analysis of Amazon's Q4 2024 advertising performance reveals significant growth and expansion into streaming video advertising services.

Following recent US restrictions, TikTok introduces alternative download methods for Android users through APK files.

New cross-media capabilities enable advertisers to measure Netflix campaigns alongside linear TV and streaming video inventory.

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and social media.

Learn how to optimize sitemaps for faster content discovery, improved crawling, and better indexing reporting.