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JCDecaux launches programmatic digital advertising at Dubai airport
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JCDecaux launches programmatic digital advertising at Dubai airport
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PPC Land
JCDecaux launches programmatic digital advertising at Dubai airport
News article covering JCDecaux's deployment of 378 premium digital screens for programmatic DOOH advertising at Dubai International.
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These 3 countries dominate Netflix speeds while US providers lag behind
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These 3 countries dominate Netflix speeds while US providers lag behind
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PPC Land
These 3 countries dominate Netflix speeds while US providers lag behind
Latest streaming data reveals surprising gaps between global regions, with unexpected leaders topping worldwide rankings.
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Surprising Review Stats To Feed Your Local Strategy [Study]
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Surprising Review Stats To Feed Your Local Strategy [Study]
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Search Engine Journal
Surprising Review Stats To Feed Your Local Strategy [Study]
This survey highlights a growing trust in word-of-mouth, a preference for fresh feedback, and the critical role of owner responses in customer service.
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Layering Success: How To Target High-Intent Users In Google Ads via @sejournal, @LisaRocksSEM
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Layering Success: How To Target High-Intent Users In Google Ads via @sejournal, @LisaRocksSEM
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Search Engine Journal
Layering Success: How To Target High-Intent Users In Google Ads
Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.
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Pinterest reveals key marketing moments and search trends for 2025
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Pinterest reveals key marketing moments and search trends for 2025
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PPC Land
Pinterest reveals key marketing moments and search trends for 2025
Analysis of Pinterest's 2025 marketing calendar shows distinct seasonal patterns in user behavior and planning cycles.
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Google search dominates Q4 2024 with 90.8% market share, Cloudflare reports
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Google search dominates Q4 2024 with 90.8% market share, Cloudflare reports
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PPC Land
Google search dominates Q4 2024 with 90.8% market share, Cloudflare reports
Latest data shows Google's continued market leadership, while Bing and Yandex compete for second place in global search rankings.
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YouTube's search traffic accounts for less than 1% of total views
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YouTube's search traffic accounts for less than 1% of total views
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PPC Land
YouTube's search traffic accounts for less than 1% of total views
New data reveals Google search results generate minimal YouTube views, challenging claims of preferential treatment.
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Ad Creative ID Framework gains support from major ad registries
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Ad Creative ID Framework gains support from major ad registries
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PPC Land
Ad Creative ID Framework gains support from major ad registries
IAB's unified ad tracking system sees adoption from key industry players across Europe and United States.
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Meta unveils global anti-scam system to combat Valentine's Day fraud
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Meta unveils global anti-scam system to combat Valentine's Day fraud
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PPC Land
Meta unveils global anti-scam system to combat Valentine's Day fraud
Meta has released data on romance scam prevention measures and new safety features across its platforms ahead of Valentine's Day.
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Yahoo returns to Super Bowl advertising after 22-year hiatus
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Yahoo returns to Super Bowl advertising after 22-year hiatus
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PPC Land
Yahoo returns to Super Bowl advertising after 22-year hiatus
Yahoo launches first major TV campaign since 2002 with Bill Murray Super Bowl ad, marking renewed focus on consumer outreach.
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TripleLift appoints tech veteran Dave Helmreich as chief executive officer
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TripleLift appoints tech veteran Dave Helmreich as chief executive officer
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PPC Land
TripleLift appoints tech veteran Dave Helmreich as chief executive officer
Former Innovid executive Dave Helmreich joins TripleLift to lead the ad tech company's next phase of growth and innovation.
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Google CrUX Report Update Targets LCP & Network Delays via @sejournal, @MattGSouthern
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Google CrUX Report Update Targets LCP & Network Delays via @sejournal, @MattGSouthern
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Search Engine Journal
Google CrUX Report Update Targets LCP & Network Delays
Google Chrome’s latest CrUX update delivers granular LCP and RTT insights. This can help with optimizing page speed and user experience.
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Pinterest hits first billion-dollar quarter as user base reaches new record
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Pinterest hits first billion-dollar quarter as user base reaches new record
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PPC Land
Pinterest hits first billion-dollar quarter as user base reaches new record
Social platform reports 18% revenue growth and record 553 million monthly users in Q4 2024 financial results.
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European data regulator details new age verification rules for digital services
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European data regulator details new age verification rules for digital services
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PPC Land
European data regulator details new age verification rules for digital services
EDPB outlines GDPR-compliant principles for verifying age online, focusing on data protection and children's privacy.
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Yelp names Los Angeles seafood spot Holbox as top US restaurant for 2025
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Yelp names Los Angeles seafood spot Holbox as top US restaurant for 2025
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PPC Land
Yelp names Los Angeles seafood spot Holbox as top US restaurant for 2025
Mexican seafood restaurant Holbox leads Yelp's annual list of top US dining destinations, highlighting casual dining trends.
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Google AdMob enhances ad controls with new high-engagement settings
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Google AdMob enhances ad controls with new high-engagement settings
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PPC Land
Google AdMob enhances ad controls with new high-engagement settings
Advertisers gain expanded control over interstitial and rewarded ad formats through app-level monetization tools.