New post by Google Ads & Commerce 🔥
Four new ways we’re helping marketers improve data strategies and app measurement.
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Four new ways we’re helping marketers improve data strategies and app measurement.
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Google
Four new ways we’re helping marketers improve data strategies and app measurement.
Complex consumer journeys and industry changes impact how marketers measure performance. To help them navigate, we're announcing new ways to bolster first-party data str…
New post by Search Engine Journal 🔥
Server-Side vs. Client-Side Rendering: What Google Recommends via @sejournal, @MattGSouthern
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Server-Side vs. Client-Side Rendering: What Google Recommends via @sejournal, @MattGSouthern
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Search Engine Journal
Server-Side vs. Client-Side Rendering: What Google Recommends
Google's Martin Splitt shares key JavaScript rendering insights. He discusses AI crawlers, SSR vs. CSR, and the impact of structured data.
New post by PPC Land 🔥
Mozilla CFO testifies in Google search case, warns of browser ecosystem risks
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Mozilla CFO testifies in Google search case, warns of browser ecosystem risks
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PPC Land
Mozilla CFO testifies in Google search case, warns of browser ecosystem risks
Browser competition could collapse if search revenue partnerships are disrupted, Mozilla warns.
New post by PPC Land 🔥
Reddit's ad revenue soars 61% in Q1 as platform navigates Google relationship
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Reddit's ad revenue soars 61% in Q1 as platform navigates Google relationship
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PPC Land
Reddit's ad revenue soars 61% in Q1 as platform navigates Google relationship
Advertising remains Reddit's financial backbone while the platform's visibility in search results impacts user growth.
New post by PPC Land 🔥
Google unveils server-side tagging and enhanced app measurement tools
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Google unveils server-side tagging and enhanced app measurement tools
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PPC Land
Google unveils server-side tagging and enhanced app measurement tools
Google introduces four new measurement tools for marketers to enhance data collection while improving privacy and app tracking capabilities.
New post by PPC Land 🔥
How AI Is Silently Transforming Work, Education & Society
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How AI Is Silently Transforming Work, Education & Society
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PPC Land
How AI Is Silently Transforming Work, Education & Society
New global study uncovers the surprising truth about AI use in 2025: who's using it, who's benefiting, who's at risk, and why regulation is falling dangerously behind.
New post by PPC Land 🔥
TikTok fined €530 million by Irish regulator over data transfers to China
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TikTok fined €530 million by Irish regulator over data transfers to China
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PPC Land
TikTok fined €530 million by Irish regulator over data transfers to China
Privacy watchdog orders compliance measures following investigation into user data handling.
New post by PPC Land 🔥
Yahoo's conversion API aims to solve measurement hurdles in cookieless world
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Yahoo's conversion API aims to solve measurement hurdles in cookieless world
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PPC Land
Yahoo's conversion API aims to solve measurement hurdles in cookieless world
New solution allows advertisers to unify online and offline conversion tracking in real-time.
New post by PPC Land 🔥
Perplexity's Browser Strategy Mirrors Big Tech's Data Collection Playbook
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Perplexity's Browser Strategy Mirrors Big Tech's Data Collection Playbook
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PPC Land
Perplexity's Browser Strategy Mirrors Big Tech's Data Collection Playbook
Perplexity browser plans track user habits across web for "hyper personalized" ads like Google.
New post by PPC Land 🔥
Criteo: Major Retail Media Client Change Impacts Growth Outlook
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Criteo: Major Retail Media Client Change Impacts Growth Outlook
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PPC Land
Criteo: Major Retail Media Client Change Impacts Growth Outlook
Criteo revises retail media outlook amid client changes, highlighting industry shifts while maintaining strong financial position despite headwinds.
New post by PPC Land 🔥
Stripe helps iOS developers bypass Apple's 30% commission after court ruling
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Stripe helps iOS developers bypass Apple's 30% commission after court ruling
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PPC Land
Stripe helps iOS developers bypass Apple's 30% commission after court ruling
Apple forced to remove payment restrictions after judge finds tech giant in contempt.
New post by PPC Land 🔥
Google phases out video games category in AdSense blocking controls
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Google phases out video games category in AdSense blocking controls
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PPC Land
Google phases out video games category in AdSense blocking controls
Publishers face imminent changes to brand safety tools as gaming ad category gets removed.
New post by PPC Land 🔥
FreeWheel unifies CTV product ecosystem with new suite names
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FreeWheel unifies CTV product ecosystem with new suite names
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PPC Land
FreeWheel unifies CTV product ecosystem with new suite names
FreeWheel's platform update simplifies streaming TV advertising with restructured product offerings and new capabilities to connect buyers and sellers.
New post by PPC Land 🔥
Google doubles search themes limit for performance max campaigns
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Google doubles search themes limit for performance max campaigns
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PPC Land
Google doubles search themes limit for performance max campaigns
PMax campaigns now allow 50 themes per asset group, giving advertisers more control.
New post by PPC Land 🔥
Bluesky expands verification with blue checks and trusted verifiers
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Bluesky expands verification with blue checks and trusted verifiers
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PPC Land
Bluesky expands verification with blue checks and trusted verifiers
Social platform adds visual verification layer to complement domain-based system.