Search has shifted from links to answers. Learn how to structure your WordPress content to help it get cited in AI Overviews and conversational results.

New study of 25,000 searches shows that top Google rankings still matter for ChatGPT, Perplexity, and AI search results.

Google AI Mode traffic bug fixed after organic search was mislabeled as direct traffic in Analytics.

Google's declining click-through rates signal fundamental shift in digital marketing as platforms retain users.

Sundar Pichai discusses web's future amid 45% page growth while publishers clash over AI features reducing traffic.

Federal court dismisses video platform's monopolization claims citing statute of limitations.

New automated tools promise performance forecasting and promotion optimization.

Google unveils four AI-powered creative solutions designed to transform advertising campaigns and boost business growth.

Accelerated checkout experience debuts for Demand Gen campaigns, delivering 11% conversion value boost with streamlined purchase paths

Google releases iOS and Android apps for AI research tool supporting offline audio playback and cross-platform sharing.

New brand profile features enable e-commerce businesses to manage their Google Search presence with enhanced control over business information and performance analytics.

Anthropic releases comprehensive 9-chapter interactive course teaching prompt engineering fundamentals and advanced techniques.

New Google AI shopping features include virtual fitting rooms and agentic checkout systems.

DoubleVerify identifies growing ads.txt exploitation with over 100 cases since 2017, including AI-generated Synthetic Echo network.

Google's Thematic Search patent closely parallels AI Mode's Query Fan-Out technique, a research system for deep, broad, and complex queries.

To get insight into the state of SEO for news publishers, Shelley Walsh spoke with John Shehata, a leading expert in news SEO and digital audience development.

A rebrand can take time to register in Google’s results. Here’s how to align assets, third-party mentions, and signals to support the change.

Are you part of the Early Release Program, which gives advertisers early access to AI-powered ad features before they're rolled out?

Publisher eliminates coverage verticals and exits commerce while embracing AI automation.

Google's Gary Illyes suggests that AI-driven bots could overwhelm websites, offering a unique perspective that crawling isn't the primary issue.