New post by PPC Land 🔥
Google AI overviews cut traffic by 34% as publishers demand action
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Google AI overviews cut traffic by 34% as publishers demand action
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PPC Land
Google AI overviews cut traffic by 34% as publishers demand action
Brazilian media organizations escalate pressure while traffic plummets amid new AI Mode rollout.
New post by PPC Hero 🔥
How to Design High-Converting Landing Pages for PPC Campaigns
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How to Design High-Converting Landing Pages for PPC Campaigns
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PPC Hero
How to Design High-Converting Landing Pages for PPC Campaigns - PPC Hero
Learn how to design high-converting landing pages for PPC campaigns with tips on layout, copy, CTAs, and optimization to boost clicks and maximize ROI.
New post by PPC Land 🔥
Google Ads performance max channel reporting now live in select accounts
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Google Ads performance max channel reporting now live in select accounts
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PPC Land
Google Ads performance max channel reporting now live in select accounts
Beta feature provides transparency across Search, YouTube, Display, and other Google channels after month-long wait.
New post by PPC Land 🔥
Google releases AI Max for Search campaigns implementation guide
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Google releases AI Max for Search campaigns implementation guide
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PPC Land
Google releases AI Max for Search campaigns implementation guide
Tool promises 14% boost in conversions with automated targeting and creative optimization features.
New post by PPC Land 🔥
DoubleVerify fraud lawsuit shakes digital ad verification market
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DoubleVerify fraud lawsuit shakes digital ad verification market
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PPC Land
DoubleVerify fraud lawsuit shakes digital ad verification market
DoubleVerify faces class action lawsuit alleging systematic fraud and ineffective bot detection amid 36% stock plunge.
New post by PPC Land 🔥
SEOs express widespread fear over Google's AI Mode rollout
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SEOs express widespread fear over Google's AI Mode rollout
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PPC Land
SEOs express widespread fear over Google's AI Mode rollout
Nearly half of search professionals report being "scared out of mind" as Google prepares major AI transformation.
New post by PPC Land 🔥
Irish court approves first class action against Microsoft RTB data breach
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Irish court approves first class action against Microsoft RTB data breach
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PPC Land
Irish court approves first class action against Microsoft RTB data breach
ICCL secures permission for Ireland's first class action targeting Microsoft's real-time bidding data violations under GDPR.
New post by Moz 🔥
How To Launch, Grow, and Scale a Community That Supports Your Brand [MozCon 2025 Speaker Series]
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How To Launch, Grow, and Scale a Community That Supports Your Brand [MozCon 2025 Speaker Series]
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Moz
How To Launch, Grow, and Scale a Community That Supports Your Brand [MozCon 2025 Speaker Series]
Are you launching a community but struggling to gain traction? Learn a proven framework to build trust, drive engagement, and scale brand-aligned communities.
New post by Search Engine Journal 🔥
How To Create An SEO Roadmap That Actually Drives Results via @sejournal, @coreydmorris
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How To Create An SEO Roadmap That Actually Drives Results via @sejournal, @coreydmorris
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Search Engine Journal
How To Create An SEO Roadmap That Actually Drives Results
SEO is hard enough with a solid plan. Develop an SEO roadmap for quality, focused, and accountable path to ROI and success.
New post by Search Engine Journal 🔥
How CMOs Can Use Conversion Tracking & Attribution For Smarter Paid Media Strategy via @sejournal, @MenachemAni
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How CMOs Can Use Conversion Tracking & Attribution For Smarter Paid Media Strategy via @sejournal, @MenachemAni
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Search Engine Journal
How CMOs Can Use Conversion Tracking & Attribution For Smarter Paid Media Strategy
Bad attribution costs budget. Here’s how performance data can inform smarter, channel-specific marketing investments and better budget decisions
New post by PPC Hero 🔥
Performance Max’s Biggest Updates… and What They Mean for Advertisers
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Performance Max’s Biggest Updates… and What They Mean for Advertisers
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PPC Hero
Performance Max’s Biggest Updates… and What They Mean for Advertisers - PPC Hero
The fact that so much of the meaningful change in Performance Max has come over the past 12 (or even 6) months is a testament to Google’s power and wealth of
New post by Search Engine Journal 🔥
WordPress Unpauses Development But Has It Run Out Of Time? via @sejournal, @martinibuster
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WordPress Unpauses Development But Has It Run Out Of Time? via @sejournal, @martinibuster
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Search Engine Journal
WordPress Unpauses Development But Has It Run Out Of Time?
Automattic's return to WordPress core development underscores years of missed opportunities and delayed responses to market trends
New post by PPC Land 🔥
Microsoft launches Bing Video Creator with Sora integration for mobile users
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Microsoft launches Bing Video Creator with Sora integration for mobile users
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PPC Land
Microsoft launches Bing Video Creator with Sora integration for mobile users
Microsoft debuts free AI video generation tool powered by OpenAI's Sora, rolling out globally on mobile devices today.
New post by Search Engine Journal 🔥
Google Search Console Fails To Report Half Of All Search Queries via @sejournal, @MattGSouthern
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Google Search Console Fails To Report Half Of All Search Queries via @sejournal, @MattGSouthern
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Search Engine Journal
Google Search Console Fails To Report Half Of All Search Queries
Google Search Console fails to report 50% of search queries, leaving SEO professionals with incomplete data, according to research.
New post by PPC Land 🔥
German regulators challenge Amazon marketplace pricing policies
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German regulators challenge Amazon marketplace pricing policies
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PPC Land
German regulators challenge Amazon marketplace pricing policies
German competition authority objects to platform's algorithmic price caps affecting 60% of online retail.