New post by PPC Land 🔥
European anti-fraud programmes prevented €3.45B losses in 2023
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European anti-fraud programmes prevented €3.45B losses in 2023
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PPC Land
European anti-fraud programmes prevented €3.45B losses in 2023
Industry standards reduced invalid traffic costs by 69% while unprotected channels still waste €1.075B annually.
New post by PPC Land 🔥
German DPAs face court action over 'Pay or OK' inactivity
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German DPAs face court action over 'Pay or OK' inactivity
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PPC Land
German DPAs face court action over 'Pay or OK' inactivity
Privacy advocate noyb sues German data protection authorities after nearly four years of inaction on unlawful consent systems.
New post by Google Ads & Commerce 🔥
YouTube is streamlining hiring creators for brands with open call.
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YouTube is streamlining hiring creators for brands with open call.
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Google
YouTube is streamlining hiring creators for brands with open call.
YouTube creators provide direct access to engaged audiences for brands, driving influence and delivering business results. At Cannes Lions 2025, we announced open call, …
New post by Search Engine Journal 🔥
Ask An SEO: How AI Is Changing Affiliate Strategies via @sejournal, @rollerblader
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Ask An SEO: How AI Is Changing Affiliate Strategies via @sejournal, @rollerblader
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Search Engine Journal
Ask An SEO: How AI Is Changing Affiliate Strategies
In this week’s Ask an SEO, we break down the impact of AI on affiliate marketing, and how to adjust your approach for better results.
New post by The WordStream Blog 🔥
The Power of Interactive Content (+12 Types & Examples)
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The Power of Interactive Content (+12 Types & Examples)
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WordStream
The Power of Interactive Content (+12 Types & Examples) | WordStream
Pick your favorite type of interactive content from this list and use it to capture your audiences' attention and engagement.
New post by PPC Land 🔥
Trade Desk expands AI creative marketplace with Rembrand partnership
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Trade Desk expands AI creative marketplace with Rembrand partnership
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PPC Land
Trade Desk expands AI creative marketplace with Rembrand partnership
The Trade Desk integrates Rembrand's spatially-aware AI technology for Virtual Product Ads within its Kokai platform.
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Mattel partners with OpenAI to develop AI-powered toys and experiences
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Mattel partners with OpenAI to develop AI-powered toys and experiences
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PPC Land
Mattel partners with OpenAI to develop AI-powered toys and experiences
Partnership announced June 12 brings artificial intelligence to iconic brand portfolio including Barbie and Hot Wheels.
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YouTube expands Communities feature to all eligible creators
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YouTube expands Communities feature to all eligible creators
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PPC Land
YouTube expands Communities feature to all eligible creators
Platform makes dedicated engagement spaces available across all channels with post access.
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New benchmark reveals AI coding limitations despite industry claims
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New benchmark reveals AI coding limitations despite industry claims
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PPC Land
New benchmark reveals AI coding limitations despite industry claims
Large language models fail to solve hard programming problems in rigorous testing environment designed by competition medalists.
New post by Search Engine Journal 🔥
See What AI Sees: AI Mode Killed the Old SEO Playbook — Here’s the New One via @sejournal, @mktbrew
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See What AI Sees: AI Mode Killed the Old SEO Playbook — Here’s the New One via @sejournal, @mktbrew
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Search Engine Journal
See What AI Sees: AI Mode Killed the Old SEO Playbook — Here’s the New One
Google’s AI Mode is reshaping SERP rankings. Discover how embedding vectors, not keywords, now determine visibility.
New post by PPC Land 🔥
UK data regulator hits 23andMe with £2.31 million fine for genetic breach
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UK data regulator hits 23andMe with £2.31 million fine for genetic breach
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PPC Land
UK data regulator hits 23andMe with £2.31 million fine for genetic breach
ICO fines genetic testing firm £2.31M after credential stuffing attack exposed 155,592 UK customers' DNA data over 5 months.
New post by PPC Land 🔥
Uber opens Journey Ads inventory to programmatic buyers across 10 European markets
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Uber opens Journey Ads inventory to programmatic buyers across 10 European markets
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PPC Land
Uber opens Journey Ads inventory to programmatic buyers across 10 European markets
Uber expands programmatic Journey Ads access across Europe via Google DV360 and Trade Desk partnerships June 2025.
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Google updates DV360 to reflect Scope3 acquisition of Adloox
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Google updates DV360 to reflect Scope3 acquisition of Adloox
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PPC Land
Google updates DV360 to reflect Scope3 acquisition of Adloox
Third-party prebid provider undergoes complete rebranding across platform in July 2025.