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Temu joins trademark association to strengthen IP protection
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Temu joins trademark association to strengthen IP protection
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Temu joins trademark association to strengthen IP protection
Chinese e-commerce platform becomes INTA corporate member and serves on Anti-Counterfeiting Committee starting July 2025.
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How To Win In Generative Engine Optimization (GEO) via @sejournal, @maltelandwehr
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How To Win In Generative Engine Optimization (GEO) via @sejournal, @maltelandwehr
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Search Engine Journal
How To Win In Generative Engine Optimization (GEO)
Want your content to appear in AI Overviews, ChatGPT, and Gemini? Here’s how to set up your GEO campaigns.
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Google reports 65% surge in visual searches as AI mode drives multimodal adoption
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Google reports 65% surge in visual searches as AI mode drives multimodal adoption
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PPC Land
Google reports 65% surge in visual searches as AI mode drives multimodal adoption
Advanced search features reach 1.5 billion monthly users while industry debates traffic impacts.
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LinkedIn enhances revenue attribution with company-level measurement
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LinkedIn enhances revenue attribution with company-level measurement
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PPC Land
LinkedIn enhances revenue attribution with company-level measurement
New capabilities enable B2B marketers to track campaign influence from first touch to closed deals.
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Integral Ad Science becomes first company to receive ethical AI certification
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Integral Ad Science becomes first company to receive ethical AI certification
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Integral Ad Science becomes first company to receive ethical AI certification
IAS earns groundbreaking certification from Alliance for Audited Media as advertising industry adopts AI at scale.
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SAP CEO challenges Europe's AI data center strategy amid tech sovereignty debate
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SAP CEO challenges Europe's AI data center strategy amid tech sovereignty debate
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SAP CEO challenges Europe's AI data center strategy amid tech sovereignty debate
SAP chief executive dismisses infrastructure investment calls, advocates software layer focus over hardware expansion in European artificial intelligence development race.
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Research Shows Differences In ChatGPT And Google AIO Answers via @sejournal, @martinibuster
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Research Shows Differences In ChatGPT And Google AIO Answers via @sejournal, @martinibuster
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Search Engine Journal
Research Shows Differences In ChatGPT And Google AIO Answers
Research shows profound differences between ChatGPT and Google's AI Overviews, suggests different approach to content to rank in each.
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From B2B & B2C To B2Me: How AI Is Revealing The True Potential Of Individual-Centric Marketing via @sejournal, @purnavirji
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From B2B & B2C To B2Me: How AI Is Revealing The True Potential Of Individual-Centric Marketing via @sejournal, @purnavirji
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Search Engine Journal
From B2B & B2C To B2Me: How AI Is Revealing The True Potential Of Individual-Centric Marketing
True personalization starts with behavior, not labels. B2Me marketing brings emotional context back into digital strategy.
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Google disables conversion tracking for non-compliant EU advertisers
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Google disables conversion tracking for non-compliant EU advertisers
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Google disables conversion tracking for non-compliant EU advertisers
Google disables ads personalization and tracking for EU advertisers without consent mode v2 as of July 21, 2025.
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EU age verification app faces criticism over Google dependency
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EU age verification app faces criticism over Google dependency
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EU age verification app faces criticism over Google dependency
European Union's new age verification prototype requires Google Play Integrity API, raising concerns about digital sovereignty.
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Criteo raises guidance following second quarter growth in retail media
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Criteo raises guidance following second quarter growth in retail media
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Criteo raises guidance following second quarter growth in retail media
Company achieves $483 million revenue while deploying $104 million for share repurchases.
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Why Your SEO Isn’t Working, And It’s Not The Team’s Fault via @sejournal, @billhunt
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Why Your SEO Isn’t Working, And It’s Not The Team’s Fault via @sejournal, @billhunt
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Search Engine Journal
Why Your SEO Isn’t Working, And It’s Not The Team’s Fault
Good SEO teams fail when the system fails them. This piece looks at the hidden forces behind stalled search performance in organizations.
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Australian retail media set to triple US growth rates despite global consolidation trends
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Australian retail media set to triple US growth rates despite global consolidation trends
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PPC Land
Australian retail media set to triple US growth rates despite global consolidation trends
Australian retail media market projected to reach $3 billion by 2027 while US faces platform fragmentation hurdles.
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IAB Australia reveals online shopping surge in fifth consumer insights report
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IAB Australia reveals online shopping surge in fifth consumer insights report
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PPC Land
IAB Australia reveals online shopping surge in fifth consumer insights report
Australian consumers now spend over $63 billion annually on online retail as shopping behaviors continue evolving post-pandemic according to latest industry research.
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Fubo expects positive EBITDA for first time after Q2 2025 performance
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Fubo expects positive EBITDA for first time after Q2 2025 performance
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Fubo expects positive EBITDA for first time after Q2 2025 performance
Streaming platform anticipates exceeding revenue guidance while approaching merger with Disney's Hulu Live TV service.
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Media agencies face satisfaction decline as retail budgets surge 20%
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Media agencies face satisfaction decline as retail budgets surge 20%
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PPC Land
Media agencies face satisfaction decline as retail budgets surge 20%
New research shows declining sentiment despite 20% budget increase, highlighting measurement challenges and education gaps for agencies working with retail media networks.
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HubSpot launches first CRM connector for Anthropic's Claude
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HubSpot launches first CRM connector for Anthropic's Claude
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PPC Land
HubSpot launches first CRM connector for Anthropic's Claude
HubSpot expands AI integrations with Claude access to real-time customer data across sales, marketing and service teams.