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Alphonso co-founder files lawsuit against valuation firm Kroll
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Alphonso co-founder files lawsuit against valuation firm Kroll
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PPC Land
Alphonso co-founder files lawsuit against valuation firm Kroll
Lampros Kalampoukas accuses Kroll of deliberately undervaluing Alphonso by $100 million to benefit LG Electronics in their shareholder dispute.
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Amazon launches manufacturing central to connect sellers with Indian suppliers
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Amazon launches manufacturing central to connect sellers with Indian suppliers
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PPC Land
Amazon launches manufacturing central to connect sellers with Indian suppliers
Amazon expands control over seller supply chain through new portal featuring approved manufacturers across seven product categories.
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IAB Australia releases alcohol advertising compliance guides for digital audio
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IAB Australia releases alcohol advertising compliance guides for digital audio
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PPC Land
IAB Australia releases alcohol advertising compliance guides for digital audio
IAB Australia publishes comprehensive ABAC compliance frameworks targeting publishers and buyers in digital audio advertising market.
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Amazon blocks AI bots from major tech companies amid commerce battle
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Amazon blocks AI bots from major tech companies amid commerce battle
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PPC Land
Amazon blocks AI bots from major tech companies amid commerce battle
Amazon escalates efforts to prevent AI companies from accessing e-commerce data as retail giant adds restrictions against Meta, Google, and Huawei crawlers on August 21.
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Google launches enhanced measurement tools for iOS app campaigns
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Google launches enhanced measurement tools for iOS app campaigns
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PPC Land
Google launches enhanced measurement tools for iOS app campaigns
Google announces three iOS app campaign updates on August 14, including Target ROAS bidding and expanded on-device measurement capabilities.
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Perplexity advertising head departs nine months after appointment
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Perplexity advertising head departs nine months after appointment
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PPC Land
Perplexity advertising head departs nine months after appointment
Taz Patel exits AI search company as platform continues building revenue streams.
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Estonian court backs data authority's power to order written assessments
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Estonian court backs data authority's power to order written assessments
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PPC Land
Estonian court backs data authority's power to order written assessments
Estonia's highest appeals court rules data protection authorities can require controllers to submit written legitimate interest assessments under Article 58(2)(d) GDPR.
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xAI sues former engineer for allegedly stealing ChatGPT-beating technology
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xAI sues former engineer for allegedly stealing ChatGPT-beating technology
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PPC Land
xAI sues former engineer for allegedly stealing ChatGPT-beating technology
xAI seeks injunction to prevent former employee from working at OpenAI while lawsuit challenges AI industry talent competition practices.
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German businesses systematically delete critical reviews using EU Digital Services Act
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German businesses systematically delete critical reviews using EU Digital Services Act
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PPC Land
German businesses systematically delete critical reviews using EU Digital Services Act
German companies abuse Digital Services Act notification mechanisms to remove unfavorable reviews, creating artificial rating inflation across platforms.
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Amazon unveils Alexa+ with natural conversation capabilities
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Amazon unveils Alexa+ with natural conversation capabilities
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PPC Land
Amazon unveils Alexa+ with natural conversation capabilities
Amazon introduces generative AI-powered assistant that flows between devices and responds to natural language without wake word repetition.
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AI advertising spreads misleading product claims across major platforms
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AI advertising spreads misleading product claims across major platforms
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PPC Land
AI advertising spreads misleading product claims across major platforms
AI-generated advertisements promote fraudulent products through fake demonstrations while platforms struggle with detection and enforcement.
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How to Use Google Ads Performance Max Channel Reporting via @sejournal, @brookeosmundson
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How to Use Google Ads Performance Max Channel Reporting via @sejournal, @brookeosmundson
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Search Engine Journal
How to Use Google Ads Performance Max Channel Reporting
Learn how to access and use Performance Max channel reporting in Google Ads to see cross-channel performance and uncover new optimization opportunities.
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AI crawling data reveals massive imbalance in training versus referral patterns
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AI crawling data reveals massive imbalance in training versus referral patterns
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PPC Land
AI crawling data reveals massive imbalance in training versus referral patterns
Cloudflare research shows AI platforms consume content at unprecedented scales while providing minimal traffic returns.
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AI Overviews now trigger on 17% of German keywords as Reddit climbs rankings
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AI Overviews now trigger on 17% of German keywords as Reddit climbs rankings
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PPC Land
AI Overviews now trigger on 17% of German keywords as Reddit climbs rankings
SISTRIX data reveals significant shifts in German search landscape with AI summaries changing user behavior patterns while Reddit reaches new visibility heights.