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Amazon demands Perplexity stop AI shopping in Comet browser dispute
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Amazon demands Perplexity stop AI shopping in Comet browser dispute
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PPC Land
Amazon demands Perplexity stop AI shopping in Comet browser dispute
Amazon sent Perplexity a legal letter demanding the AI startup prevent Comet browser users from shopping on its platform. Perplexity calls it bullying.
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Semrush triples AI visibility in one month with systematic optimization
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Semrush triples AI visibility in one month with systematic optimization
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PPC Land
Semrush triples AI visibility in one month with systematic optimization
Semrush nearly tripled its share of voice for AI visibility topics from 13% to 32% in one month after large language models failed to mention the company despite its Enterprise AIO launch.
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Google AI Overviews reduce organic CTR 61%, paid traffic 68%
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Google AI Overviews reduce organic CTR 61%, paid traffic 68%
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PPC Land
Google AI Overviews reduce organic CTR 61%, paid traffic 68%
Organic click-through rates for informational queries featuring Google AI Overviews dropped 61% since mid-2024, according to new research from Seer Interactive.
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Google emphasizes consequences for false verification information
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Google emphasizes consequences for false verification information
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PPC Land
Google emphasizes consequences for false verification information
Google clarifies its Circumventing Systems policy on November 4, 2025, reinforcing that submitting false information during advertiser verification results in account suspension.
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Industry expert warns advertisers against treating CTV like display campaigns
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Industry expert warns advertisers against treating CTV like display campaigns
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PPC Land
Industry expert warns advertisers against treating CTV like display campaigns
Programmatic director identifies four critical mistakes marketers make when activating connected TV campaigns, from open-market targeting to web-based measurement approaches.
New post by Search Engine Journal 🔥
AI SEO: How To Understand AI Mode Rankings via @sejournal, @martinibuster
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AI SEO: How To Understand AI Mode Rankings via @sejournal, @martinibuster
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Search Engine Journal
AI SEO: How To Understand AI Mode Rankings
How to better understand the reasons why Google AI Mode ranks certain pages and what to do about it.
New post by PPC Land 🔥
DOJ and Google file final remedies proposals in ad tech antitrust case
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DOJ and Google file final remedies proposals in ad tech antitrust case
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PPC Land
DOJ and Google file final remedies proposals in ad tech antitrust case
DOJ seeks structural remedies including AdX divestiture while Google proposes behavioral fixes as closing arguments approach November 17 in antitrust trial.
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BIG OUTDOOR adds US inventory to VIOOH programmatic platform
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BIG OUTDOOR adds US inventory to VIOOH programmatic platform
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PPC Land
BIG OUTDOOR adds US inventory to VIOOH programmatic platform
VIOOH partners with BIG OUTDOOR on October 28, 2025, providing programmatic access to 130 digital screens generating 677 million monthly impressions across seven US cities.
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Common Crawl supplies paywalled content to AI companies despite publisher objections
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Common Crawl supplies paywalled content to AI companies despite publisher objections
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PPC Land
Common Crawl supplies paywalled content to AI companies despite publisher objections
Nonprofit organization Common Crawl provides major AI companies access to millions of paywalled news articles while claiming compliance with publisher removal requests, investigation reveals.
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Seven video ad servers compete for dominance in 2025 CTV marketplace
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Seven video ad servers compete for dominance in 2025 CTV marketplace
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PPC Land
Seven video ad servers compete for dominance in 2025 CTV marketplace
Major video ad servers including GAM, FreeWheel, Publica, SpringServe, Adtelligent, Aniview, and Project Limelight target different publisher segments with specialized CTV capabilities.
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Polish court says dentist office address is not personal data
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Polish court says dentist office address is not personal data
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PPC Land
Polish court says dentist office address is not personal data
Supreme court rules that business name, address and phone number on commercial website don't count as personal data under GDPR regulations.
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Small businesses maintain marketing budgets despite economic fears
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Small businesses maintain marketing budgets despite economic fears
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PPC Land
Small businesses maintain marketing budgets despite economic fears
LocaliQ surveyed 300+ small businesses revealing 54% will maintain 2026 marketing budgets while social ads surpass search, video investment rises 53%, and AI adoption holds at 60%.
New post by Search Engine Journal 🔥
Using Attribution Paths To Transform Your Google Ads Strategy
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Using Attribution Paths To Transform Your Google Ads Strategy
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Search Engine Journal
Using Attribution Paths To Transform Your Google Ads Strategy
A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and defend upper-funnel spend.
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European data protection board evaluates Brazil adequacy decision
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European data protection board evaluates Brazil adequacy decision
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PPC Land
European data protection board evaluates Brazil adequacy decision
European Data Protection Board adopts Opinion 28/2025 assessing Brazil's data protection framework ahead of adequacy decision enabling personal data transfers from Europe.
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Google targets 2027 for space-based AI computing prototype launch
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Google targets 2027 for space-based AI computing prototype launch
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PPC Land
Google targets 2027 for space-based AI computing prototype launch
Google unveils Project Suncatcher on November 4, 2025, proposing satellite constellations with TPUs and optical links to scale machine learning compute in orbit.
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High Court rules Stable Diffusion training does not infringe copyright
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High Court rules Stable Diffusion training does not infringe copyright
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PPC Land
High Court rules Stable Diffusion training does not infringe copyright
UK High Court dismisses Getty Images copyright claims against Stability AI, ruling AI models don't store copies, but finds narrow trademark violations on watermarks.
New post by Search Engine Journal 🔥
The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate via @sejournal, @billhunt
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The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate via @sejournal, @billhunt
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Search Engine Journal
The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate
Alignment between CMOs and CTOs turns shared goals for SEO and performance into a powerful foundation for lasting digital growth.
New post by The WordStream Blog 🔥
100+ Tasty Thanksgiving Puns to Bake into Seasonal Promos
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100+ Tasty Thanksgiving Puns to Bake into Seasonal Promos
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WordStream
100+ Tasty Thanksgiving Puns to Bake into Seasonal Promos | WordStream
These Thanksgiving puns will have your customers and followers busting a gut, so serve them in your social posts, emails, and other messages.
New post by Search Engine Journal 🔥
YouTube Separates Organic & Paid Metrics In Channel Analytics via @sejournal, @MattGSouthern
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YouTube Separates Organic & Paid Metrics In Channel Analytics via @sejournal, @MattGSouthern
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Search Engine Journal
YouTube Separates Organic & Paid Metrics In Channel Analytics
YouTube now lets creators filter analytics metrics by organic versus paid traffic, ending confusion about how advertising affects channel performance.
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IP address targeting proves 87% inaccurate for household advertising
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IP address targeting proves 87% inaccurate for household advertising
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PPC Land
IP address targeting proves 87% inaccurate for household advertising
Study of 1 billion IP addresses reveals only 13% accuracy for household targeting, with data providers agreeing just 6.4% of the time on linkages.