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Innovid expands Harmony with conversion signals for real-time optimization
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Innovid expands Harmony with conversion signals for real-time optimization
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PPC Land
Innovid expands Harmony with conversion signals for real-time optimization
Innovid announced conversion signals within Harmony on November 5, 2025, enabling publishers and platforms to optimize campaigns in real time based on actual business outcomes rather than traditional delivery metrics.
New post by Search Engine Journal 🔥
Google Deprecates Practice Problem Structured Data In Search via @sejournal, @MattGSouthern
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Google Deprecates Practice Problem Structured Data In Search via @sejournal, @MattGSouthern
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Search Engine Journal
Google Deprecates Practice Problem Structured Data In Search
Google will deprecate practice problem structured data in January and clarifies Dataset markup is only for Dataset Search. Book actions remain supported.
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Pinterest reaches 600 million users while revenue climbs 17% in third quarter
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Pinterest reaches 600 million users while revenue climbs 17% in third quarter
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PPC Land
Pinterest reaches 600 million users while revenue climbs 17% in third quarter
Pinterest hits 600 million users in Q3 2025 with $1.049 billion revenue, up 17% year-over-year. International markets accelerate growth despite stock decline.
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Perplexity Bets $400M On Snapchat To Scale AI Search Adoption via @sejournal, @MattGSouthern
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Perplexity Bets $400M On Snapchat To Scale AI Search Adoption via @sejournal, @MattGSouthern
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Search Engine Journal
Perplexity Bets $400M On Snapchat To Scale AI Search Adoption
Perplexity will pay Snap $400 million to integrate its AI answer engine into Snapchat’s chat interface, with rollout starting next year.
New post by Search Engine Journal 🔥
How Founders Are Turning Their LinkedIn Posts Into Larger Sales Deals [Webinar] via @sejournal, @itsduhnise
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How Founders Are Turning Their LinkedIn Posts Into Larger Sales Deals [Webinar] via @sejournal, @itsduhnise
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Search Engine Journal
From Invisible to Influential: How Founder-Led Marketing Drives 3.7x Larger Deals
Unlock the power of LinkedIn posts to generate more leads and close bigger deals. Discover effective founder-led marketing strategies.
New post by Search Engine Journal 🔥
Why AI Content All Sounds the Same & How SEO Pros Can Fix It via @sejournal, @mktbrew
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Why AI Content All Sounds the Same & How SEO Pros Can Fix It via @sejournal, @mktbrew
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Search Engine Journal
Why AI Content All Sounds the Same & How SEO Pros Can Fix It
Unlock the secrets of AI content creation that actually gets cited. Learn how to enhance your visibility with unique AI-generated articles.
New post by PPC Land 🔥
IAB Australia publishes data deletion framework explainer for adtech
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IAB Australia publishes data deletion framework explainer for adtech
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PPC Land
IAB Australia publishes data deletion framework explainer for adtech
IAB Australia releases guidance on standardized privacy protocol as nation awaits second tranche of reforms expected to introduce consumer deletion rights.
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DoorDash drives 27% revenue growth with advertising gains in Q3
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DoorDash drives 27% revenue growth with advertising gains in Q3
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PPC Land
DoorDash drives 27% revenue growth with advertising gains in Q3
DoorDash reported $3.4 billion in revenue for Q3 2025, representing 27% year-over-year growth, while marketplace volume reached $25 billion and adjusted EBITDA climbed to $754 million.
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IAB releases measurement framework for commerce media campaigns
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IAB releases measurement framework for commerce media campaigns
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PPC Land
IAB releases measurement framework for commerce media campaigns
IAB and IAB Europe published guidelines defining incrementality measurement methods for commerce media on November 3, 2025, addressing standardization gaps.
New post by Search Engine Journal 🔥
OpenAI’s Sam Altman Raises Possibility Of Ads On ChatGPT via @sejournal, @martinibuster
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OpenAI’s Sam Altman Raises Possibility Of Ads On ChatGPT via @sejournal, @martinibuster
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Search Engine Journal
OpenAI’s Sam Altman Raises Possibility Of Ads On ChatGPT
Altman denounces pay-to-rank Google-style ads but later says they'll try a form of advertisements at some point.
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French regulators fine Doctolib €4.66 million for antitrust violations
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French regulators fine Doctolib €4.66 million for antitrust violations
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PPC Land
French regulators fine Doctolib €4.66 million for antitrust violations
France's Autorité de la concurrence fined Doctolib €4.66 million for exclusivity clauses and predatory acquisition of competitor MonDocteur.
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Google Ads Editor 2.11 adds Performance Max search term reports
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Google Ads Editor 2.11 adds Performance Max search term reports
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PPC Land
Google Ads Editor 2.11 adds Performance Max search term reports
Google releases Editor 2.11 with Performance Max search term visibility, campaign-level negative keyword lists, Smart Bidding Exploration, and video generation tools.
New post by Search Engine Journal 🔥
Deploying Agentic AI For SEO: A Playbook For Technology Leaders via @sejournal, @TaylorDanRW
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Deploying Agentic AI For SEO: A Playbook For Technology Leaders via @sejournal, @TaylorDanRW
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Search Engine Journal
Deploying Agentic AI For SEO: A Playbook For Technology Leaders
Digital leaders must shift from optimizing pages to training systems that understand, trust, and recommend their brands.
New post by PPC Land 🔥
Google phases out practice problem and dataset structured data
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Google phases out practice problem and dataset structured data
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PPC Land
Google phases out practice problem and dataset structured data
Google removes practice problem structured data support in January 2026, clarifies Dataset markup only serves Dataset Search as part of simplification effort.
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YouTube Shorts revenue per watch hour matches traditional video in US
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YouTube Shorts revenue per watch hour matches traditional video in US
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PPC Land
YouTube Shorts revenue per watch hour matches traditional video in US
YouTube Shorts achieves monetization parity with long-form content in US market during Q3 2025. Platform's short-form video format now generates equivalent revenue rates.
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VIOOH expands programmatic DOOH in Brazil with RZK Digital partnership
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VIOOH expands programmatic DOOH in Brazil with RZK Digital partnership
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PPC Land
VIOOH expands programmatic DOOH in Brazil with RZK Digital partnership
VIOOH partners with RZK Digital on November 6, 2025, bringing programmatic access to 800 screens across Brazil's urban terminals reaching 75 million monthly visitors.
New post by Google Ads & Commerce 🔥
We’re sharing 3 tips for retailers and brands to find holiday success with Google's Commerce Media Suite.
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We’re sharing 3 tips for retailers and brands to find holiday success with Google's Commerce Media Suite.
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Google
We're sharing 3 tips for holiday success with Google's Commerce Media Suite.
Maximize holiday success with Commerce Media Suite. Fuel AI, own the shelf, and measure SKU-level ROI.