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India's CCPA fines parenting startup ₹8 lakh for unverified infant claims
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India's CCPA fines parenting startup ₹8 lakh for unverified infant claims
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PPC Land
India's CCPA fines parenting startup ₹8 lakh for unverified infant claims
India's CCPA fined Raising Superstars ₹8 lakh for misleading infant milestone ads lacking scientific evidence - what it means for outcome-based marketing.
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Australia's internet ad market hits $18.4bn - but not all formats won
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Australia's internet ad market hits $18.4bn - but not all formats won
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PPC Land
Australia's internet ad market hits $18.4bn - but not all formats won
Australia's internet advertising market grew 11.5% to $18.4bn in 2025, with video surging 19.8% and social video up 35.1%, per IAB Australia and PwC data.
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Slovakia's own DPA found FATCA transfers illegal - and did nothing
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Slovakia's own DPA found FATCA transfers illegal - and did nothing
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PPC Land
Slovakia's own DPA found FATCA transfers illegal - and did nothing
Slovakia's data protection authority concluded in 2021 that FATCA bank data transfers to the US breach GDPR. Four years on, no enforcement action has followed.
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Google's AI voice-over is coming to your Performance Max videos - opt out by March 20
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Google's AI voice-over is coming to your Performance Max videos - opt out by March 20
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PPC Land
Google's AI voice-over is coming to your Performance Max videos - opt out by March 20
Google is adding AI-generated voice-over to Performance Max video ads using advertiser headlines and descriptions, with an opt-out deadline of March 20, 2026.
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Lumen Research brings attention measurement to Netflix ads in five European markets
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Lumen Research brings attention measurement to Netflix ads in five European markets
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PPC Land
Lumen Research brings attention measurement to Netflix ads in five European markets
Lumen Research partners with Netflix to deliver eye-tracking attention measurement for CTV, desktop, and mobile ads in the UK, Germany, France, Italy, and Spain.
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Luma launches AI agents that handle full creative projects end to end
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Luma launches AI agents that handle full creative projects end to end
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PPC Land
Luma launches AI agents that handle full creative projects end to end
Luma last week launched Luma Agents, AI collaborators built on Unified Intelligence that execute creative work across text, image, video, and audio for enterprise partners including Publicis.
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JCDecaux locks in Melbourne's Yarra Trams for up to 14 more years
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JCDecaux locks in Melbourne's Yarra Trams for up to 14 more years
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PPC Land
JCDecaux locks in Melbourne's Yarra Trams for up to 14 more years
JCDecaux retained its exclusive advertising contract with Melbourne's Yarra Trams on March 5, 2026, securing up to 14 years with major digital expansion plans.
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Agentic AI is already in production - most teams just won't say it
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Agentic AI is already in production - most teams just won't say it
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PPC Land
Agentic AI is already in production - most teams just won't say it
Nylas 2026 survey of 1,026 developers finds 48% actively building agentic AI, 85% expect it as table stakes within 3 years, and 94% would switch vendors for better capabilities.
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Nielsen: women's sports hit 46 billion minutes in 2025 - and brands are paying attention
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Nielsen: women's sports hit 46 billion minutes in 2025 - and brands are paying attention
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PPC Land
Nielsen: women's sports hit 46 billion minutes in 2025 - and brands are paying attention
Nielsen reports 46 billion minutes of women's sports consumed in 2025, with record WNBA, NWSL, tennis, and Olympics viewership reshaping ad strategies.
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Looker Studio opens CSV connector to all users after Pro-only launch
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Looker Studio opens CSV connector to all users after Pro-only launch
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PPC Land
Looker Studio opens CSV connector to all users after Pro-only launch
Looker Studio's CSV connector UI enhancements reach all users on March 6, 2026, reversing a Pro-only rollout from October 2025. Full technical details inside.
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RTB House opens programmatic retargeting to small brands with rtb.com
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RTB House opens programmatic retargeting to small brands with rtb.com
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PPC Land
RTB House opens programmatic retargeting to small brands with rtb.com
RTB House launches rtb.com on March 4, 2026 - a self-service programmatic platform for SME ecommerce brands using Deep Learning, with no minimum budgets.
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Bluesky taps WordPress veteran Toni Schneider as interim CEO
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Bluesky taps WordPress veteran Toni Schneider as interim CEO
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PPC Land
Bluesky taps WordPress veteran Toni Schneider as interim CEO
Toni Schneider, True Ventures partner and Automattic founding CEO, takes over as interim CEO at Bluesky as Jay Graber shifts to Chief Innovation Officer role.
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Amazon Pharmacy adds Zepbound KwikPen at $299 as GLP-1 race heats up
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Amazon Pharmacy adds Zepbound KwikPen at $299 as GLP-1 race heats up
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PPC Land
Amazon Pharmacy adds Zepbound KwikPen at $299 as GLP-1 race heats up
Amazon Pharmacy expands access to Eli Lilly's Zepbound KwikPen at $299/month, combining transparent pricing, same-day delivery, and GLP-1 savings for U.S. customers.
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McKinsey’s ‘Organize to Value’ a blueprint for evolving to positionless marketing by Optimove
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McKinsey’s ‘Organize to Value’ a blueprint for evolving to positionless marketing by Optimove
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Search Engine Land
McKinsey’s ‘Organize to Value’ a blueprint for evolving to positionless marketing
Analysis shows that unclear objectives, uncommitted leaders, a stagnant culture are the culprits behind failing operational transformations... not technology.
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Before You Shift SEO Budget to AI, Ask These Questions [Webinar] via @sejournal, @hethr_campbell
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Before You Shift SEO Budget to AI, Ask These Questions [Webinar] via @sejournal, @hethr_campbell
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Search Engine Journal
Before You Shift SEO Budget to AI, Ask These Questions [Webinar]
Learn how to prioritize SEO vs. AI search based on your business model. Get a clear framework for whether AI visibility should be accelerated, balanced, or deprioritized.
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Meta's Messenger gets a cryptographic shield nobody asked about - but everyone needed
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Meta's Messenger gets a cryptographic shield nobody asked about - but everyone needed
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PPC Land
Meta's Messenger gets a cryptographic shield nobody asked about - but everyone needed
Meta yesterday detailed the cryptography and confidential computing architecture behind Advanced Browsing Protection in Messenger, a tool that scans malicious links inside end-to-end encrypted chats without exposing user URLs to its own servers.
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How Do You Fix Thin Content Across Similar Ecommerce Product Pages? – Ask An SEO via @sejournal, @rollerblader
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How Do You Fix Thin Content Across Similar Ecommerce Product Pages? – Ask An SEO via @sejournal, @rollerblader
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Search Engine Journal
How Do You Fix Thin Content Across Similar Ecommerce Product Pages? – Ask An SEO
Shift from product-page optimization to scalable ecommerce SEO built on schema, internal linking, and external trust signals.
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Nextdoor's AI click optimisation cut cost per click by 75% in UK beta
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Nextdoor's AI click optimisation cut cost per click by 75% in UK beta
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PPC Land
Nextdoor's AI click optimisation cut cost per click by 75% in UK beta
Nextdoor launches AI-powered click optimisation for UK advertisers, cutting cost per click by 75% and quadrupling clicks for the same budget in beta tests.