Maddie Lightening shares lessons from a currency reporting error and legacy account structure challenges, and using AI effectively.

Prepare your travel brand for AI search in 2026. Chloe Osunsami shares how to use digital PR, human-first narratives, and tailored outreach to boost visibility.

System1 adds AI-assisted summaries and a predictive measurement tool to Test Your Ad, its platform backed by a 100,000-ad emotional norms database.

YouTube Premium Lite expands to Belgium and three Latin American countries, while Indonesia faces new age-based access restrictions under local regulation.

MiQ acquires Rocket Lab on April 7, 2026, integrating mobile app growth capabilities into its Sigma AI system across Latin America and APAC.

IAB filed an amicus brief on April 10, 2026, at Washington's Supreme Court arguing that applying the state's 1967 wiretapping law to routine browser-to-server interactions would threaten digital advertising measurement and basic website operations.

Pichai's "agent manager" quote made headlines. The rest of the interview reveals a timeline, infrastructure constraints, and open questions for SEO.

Three plaintiffs allege Ace Hardware's cookie banner was fake - Google Analytics and Bazaarvoice kept firing even after opt-out, violating federal wiretap law.

Utiq integrates deterministic, telco-powered identity across Snack Media's 400-property sports publisher network, covering 110 million monthly users in the UK.

A D.C. court dismissed the Helena World Chronicle antitrust suit against Google, ruling publishers lacked standing and failed to prove an online news monopoly.

IAB Europe's Programmatic Working Group released an updated supply chain transparency guide on April 9 with 383 questions across 11 nodes and 39 edges.

IAB Polska released SEMbook 2026 on April 9, addressing AI agents, CPC cost spikes, Performance Max, ROAS limits, and OneSearch for Polish search marketers.

Empathy Lab's Growth OS whitepaper, published March 10, 2026, argues CMOs must orchestrate AI across pricing, media, and commerce or lose control of demand.

AI agents don’t see your website like humans do, and the accessibility tree is quickly becoming the interface that determines whether they can use it.

Reporting breakdowns are valuable, but most advertisers misuse them. Their greatest value is as a troubleshooting tool.

Google dropped Display and Video from Performance Planner on March 9, 2026, removing impression share metrics and locking existing plans from view or editing.

Google Ads is unifying enhanced conversions for web and leads into a single toggle starting June 2026, accepting data from tags, Data Manager, and APIs at once.

W3C's February 2026 voice agents workshop flagged eight unresolved standards gaps covering interoperability, privacy, hallucination control, and accessibility.

Index Exchange data from 1,200 publishers shows news ad requests fell just 7% while health and careers dropped 40-50% as AI overviews reshape web traffic in 2025.

Spotify on March 31 unveiled carousel ads, revamped sponsored playlists, split testing, and automated bidding for advertisers managing campaigns in Ads Manager.