Google dropped Display and Video from Performance Planner on March 9, 2026, removing impression share metrics and locking existing plans from view or editing.

Google Ads is unifying enhanced conversions for web and leads into a single toggle starting June 2026, accepting data from tags, Data Manager, and APIs at once.

W3C's February 2026 voice agents workshop flagged eight unresolved standards gaps covering interoperability, privacy, hallucination control, and accessibility.

Index Exchange data from 1,200 publishers shows news ad requests fell just 7% while health and careers dropped 40-50% as AI overviews reshape web traffic in 2025.

Spotify on March 31 unveiled carousel ads, revamped sponsored playlists, split testing, and automated bidding for advertisers managing campaigns in Ads Manager.

Microsoft Advertising is retiring its SOAP API by January 31, 2027, with new features exclusive to REST from October 1, 2026. Here is what changes and when.

AI recommendations depend on relational knowledge, not just content. Here’s why your brand may be missing and how to fix it

A recent announcement by Google and other trends signal a massive transformation of the internet and search.

Learn how to measure PPC performance when automation controls targeting, bidding, and creative decisions.

When a publisher elevates traffic to its primary KPI, it changes how the newsroom thinks about its output. This can lead down a very dangerous path.

Learn how much TikTok ads cost on average, see what factors affect the price, and get budget saving tips to optimize your ad spend.

Higher-value audiences are adopting AI faster, fragmenting search behavior and reshaping decisions before the click.

IAS launched an open beta on April 2 for Low-Quality GenAI Avoidance, letting advertisers block AI slop via Context Control before and after the bid.

Google today named back button hijacking an explicit spam violation, with enforcement beginning June 15, 2026 - two months after today's policy announcement.

Google AdSense today made Offerwall generally available, adding email collection in beta, rewarded ads, and unconsented traffic monetization for publishers.

Google added back button hijacking to its malicious practices spam policy. Enforcement starts June 15, 2026. Sites have two months to remove offending code.

Nexxen launched an AI-native DSP interface and expanded its nexAI DSP Assistant on April 6, covering pre-campaign QA, deal diagnostics, and mid-flight optimization.

You have until June 15, 2026 to remove the back button code before Google begins to take action.

Google is reviving Data Studio as a simpler hub for analyzing marketing and business data across its ecosystem.

Google launched a unified Advertising and Measurement Developers Hub on April 6, covering APIs, SDKs, tagging, analytics, and publisher tools in one portal.