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Typeface AEO Analyzer scores content for AI search as Firstsource deal lands
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Typeface AEO Analyzer scores content for AI search as Firstsource deal lands
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PPC Land
Typeface AEO Analyzer scores content for AI search as Firstsource deal lands
Typeface yesterday launched an AEO Analyzer that scores content for AI answer engine visibility, as Firstsource announced a parallel agentic marketing partnership.
New post by Search Engine Journal 🔥
500M AI Searches Later: How To Actually Improve AI Search Visibility & Citations via @sejournal, @hethr_campbell
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500M AI Searches Later: How To Actually Improve AI Search Visibility & Citations via @sejournal, @hethr_campbell
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Search Engine Journal
500M AI Searches Later: How To Actually Improve AI Search Visibility & Citations
Master AI search visibility by diagnosing your citation gaps. Discover actions that can elevate your presence in AI platforms.
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OpenAI's privacy policy now lets advertisers send purchase data
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OpenAI's privacy policy now lets advertisers send purchase data
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PPC Land
OpenAI's privacy policy now lets advertisers send purchase data
OpenAI updated its US privacy policy on April 30 to formalize advertiser data sharing, purchase data receipt, and user targeting through marketing partners.
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Walmart Connect opens CTV to all advertisers with Connect Select
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Walmart Connect opens CTV to all advertisers with Connect Select
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PPC Land
Walmart Connect opens CTV to all advertisers with Connect Select
Walmart Connect launches Connect Select CTV marketplace in Walmart DSP with Magnite, PubMatic, FreeWheel, and first-party shopper data for all advertisers.
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SISTRIX April 2026: AI citation drift and the death of keyword research
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SISTRIX April 2026: AI citation drift and the death of keyword research
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PPC Land
SISTRIX April 2026: AI citation drift and the death of keyword research
SISTRIX April 2026 review reveals AI citation drift rates of 54-59% across six countries and launches Prompt Research to replace traditional keyword research.
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Meta opens its ad system to Claude and ChatGPT with new AI connectors
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Meta opens its ad system to Claude and ChatGPT with new AI connectors
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PPC Land
Meta opens its ad system to Claude and ChatGPT with new AI connectors
Meta launched AI connectors letting Claude and ChatGPT manage campaigns, catalogs, and ad signals directly - no developer credentials or API setup required.
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News publishers target Common Crawl, the AI training data backdoor
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News publishers target Common Crawl, the AI training data backdoor
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PPC Land
News publishers target Common Crawl, the AI training data backdoor
News/Media Alliance sent a formal letter to Common Crawl demanding it stop unauthorized scraping and block AI companies from using news content for training.
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Circle to Search can now find entire outfits at once on Pixel 10
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Circle to Search can now find entire outfits at once on Pixel 10
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PPC Land
Circle to Search can now find entire outfits at once on Pixel 10
Google's Circle to Search on Pixel 10 can now deconstruct a full outfit into individual shoppable items, powered by Gemini 3, with a virtual try-on feature.
New post by Search Engine Land 🔥
Microsoft Ads adds deeper reporting to Performance Max placements
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Microsoft Ads adds deeper reporting to Performance Max placements
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Search Engine Land
Microsoft Ads adds deeper reporting to Performance Max placements
Microsoft Advertising now adds conversion and spend data to PMax placement reports, giving clearer insight into performance.
New post by Search Engine Journal 🔥
Google Tells Developers To Build For AI Agents, Not Just Humans via @sejournal, @MattGSouthern
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Google Tells Developers To Build For AI Agents, Not Just Humans via @sejournal, @MattGSouthern
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Search Engine Journal
Google Tells Developers To Build For AI Agents, Not Just Humans
Google's web.dev guidance advises developers to treat AI agents as a distinct visitor type and recommends practices similar to accessibility practices.
New post by Search Engine Journal 🔥
Google’s Preferred Sources Feature Is Now A Global SEO Signal via @sejournal, @martinibuster
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Google’s Preferred Sources Feature Is Now A Global SEO Signal via @sejournal, @martinibuster
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Search Engine Journal
Google’s Preferred Sources Is Now A Global SEO Signal
Google's Preferred Sources is now a global signal across all languages that can help SEO for Top Stories and Google Discover.
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Ad platforms rebuild, earnings diverge, and AI rewrites the supply chain
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Ad platforms rebuild, earnings diverge, and AI rewrites the supply chain
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PPC Land
Ad platforms rebuild, earnings diverge, and AI rewrites the supply chain
Alphabet posts $109.9B in Q1, X replaces its entire ad stack, Omnicom runs live agentic buys, and OpenAI formalizes advertiser data-sharing in one dense week.
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Infillion tells DSP buyers what questions they are afraid to ask
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Infillion tells DSP buyers what questions they are afraid to ask
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PPC Land
Infillion tells DSP buyers what questions they are afraid to ask
Infillion MediaMath published a 15-question DSP buyer guide on AI architecture, pricing transparency, data ownership, and identity resolution for programmatic.
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Walmart's Scintilla API opens retail data to media partners
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Walmart's Scintilla API opens retail data to media partners
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PPC Land
Walmart's Scintilla API opens retail data to media partners
Walmart Data Ventures launches Scintilla Media Data Feed, giving agencies and tech partners scalable API access to 500 retail data elements for media planning.
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Microsoft and OpenAI rewrite the deal: what actually changed
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Microsoft and OpenAI rewrite the deal: what actually changed
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PPC Land
Microsoft and OpenAI rewrite the deal: what actually changed
Microsoft and OpenAI amended their deal on April 27, dropping revenue share payments, making the IP license non-exclusive, and letting OpenAI use any cloud.
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Amazon's MCF and Buy with Prime packaging shift hits seller cost structures
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Amazon's MCF and Buy with Prime packaging shift hits seller cost structures
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PPC Land
Amazon's MCF and Buy with Prime packaging shift hits seller cost structures
Amazon SIPP now covers MCF and Buy with Prime, eliminating overboxes and packing slips while applying per-unit discounts of up to $1.32 for qualifying US sellers.