Google Ads published new reporting data retention limits that change how long advertisers can access historical performance data.

The decline of keyword targeting signals a major shift in PPC, with AI prioritizing intent, automation, and data signals over manual control.

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A new generation of searchers is conditioning itself to expect answers, not links. That behavioral shift matters more than any product launch Google announced in April.

AppLovin posted Q1 2026 revenue of $1.84 billion, up 59% year-over-year, with net income doubling and the Axon platform set for a public launch in June 2026.

LinkedIn on April 28 added off-platform Event Ads, lead gen forms, event clipping, and full-funnel measurement tools to Campaign Manager for B2B marketers.

StackAdapt joined ChatGPT as a technology partner on May 5, 2026, giving advertisers programmatic access to conversational AI placements for the first time.

An Ahrefs report tested whether adding schema markup to pages already cited by AI improved their citation rates.

Unlock the secrets of AI visibility to adapt your website for future search trends and improve technical SEO practices.

OnlyFans CEO Keily Blair launched dedicated pages for sports, comedy, and podcasts on May 7, 2026, at OMR Hamburg, spotlighting over 285 professional athletes.

Teads Q1 2026 earnings: CTV revenue surges over 50% year over year as total revenue falls 7%, Ex-TAC gross profit rises 5%, and cash ends at under $99 million.

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A beauty creator with eight years on YouTube explains how product tagging, timestamps, and holiday planning drive affiliate sales through YouTube Shopping.

91% of AI citations show up in only one engine.

Google's Data Manager API v1.6 adds store sales ingestion to Google Ads and expands Analytics event support across web and app data streams - released May 7.

Learn how SEO and affiliate teams can stay relevant in an AI-driven search landscape by aligning messaging, attribution, and visibility strategies.

AI is changing Meta advertising. Here’s what it could mean for the future role of advertisers, agencies, and media buyers.

Ad scheduling is a huge money-saver, but the process has nuances across Google, Microsoft, and Meta. Learn how to set it up right here.

Vistar Media lays out a three-part DOOH strategy for back-to-school, as projected sales reach $85.42 billion and 67% of shoppers start buying in early July.