TikTok Growth Max for Mini Series launches with 3x Day-0 ROAS data, targeting episodic drama content across 11 markets including the US, UK, and South Korea.

TikTok Growth Max for Mini Games brings Day 0 ROAS optimization and Smart+ automation to game developers across 10 markets, including the US, Japan, and Brazil.

PubMatic Q1 2026 revenue fell again while Magnite grew 6%. A close read of both earnings shows the AI narrative running well ahead of the financial evidence.

TikTok TopReach enters Q2 open beta combining TopView and TopFeed into one buy, offering 59% incremental reach at 3X lower cost per reach than TopView alone.

Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally.

Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.

A single Wednesday carried TikTok's product cluster, three TV upfronts, and Amazon folding Rufus into Alexa, all converging on outcomes and AI.

YouTube Brandcast 2026 added two-click CTV checkout via Google Pay, AI-driven Custom Sponsorships, plus Costco and Dollar General data in Display & Video 360.

Uncover the challenges with KPI reporting and organic traffic. Find out how AI influences without clicks to your site.

British performance marketing agency Impression expands to New York with two US clients, Exclusive Resorts and AcquireUp, after posting a 27% revenue surge.

Two Israeli firms built tools that locate and identify Starlink users worldwide, exploiting the advertising identifier data that powers targeted digital ads.

Rand Fishkin and Amanda Natividad open pre-orders for Zero Click Marketing, a practical guide for marketers as website traffic collapses 46% in three years.

Annalect partners with Snowflake to unify customer data, enable agentic AI and cross-media measurement for advertisers across Middle East and North Africa.

Go Addressable survey of 300 U.S. ad professionals shows 78% plan addressable TV in 2026 Upfronts, up from 67%, as DoubleVerify and Mastercard join the group.

Amazon Ads chief Alan Moss explains how live sports, Prime Video, and AI agents now form a single full-funnel advertising business in the 2026 upfront season.

Muck Rack joins Sounds Profitable's 210-member partner network, bridging AI-powered PR monitoring with podcast earned media and AI search visibility tracking.

Microsoft Clarity Citations is now generally available, letting publishers measure how AI-generated answers discover, ground, and cite their web content pages.

Direct traffic looks like a ranking signal, but the AI citation debate shows why symptoms of SEO success keep getting mistaken for causes.

One-Click CAPI is active for me, AI translations appear, Video Generation returns, and Live Video Ads roll out in Meta Ads Manager.

Adthena's ChatGPT Ads platform tracks 300k+ daily prompts, competitor bids, ad copy, and brand share of voice across the growing conversational search channel.