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Xumo brings contextual signals to linear streaming with Gracenote and IRIS.TV
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Xumo brings contextual signals to linear streaming with Gracenote and IRIS.TV
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PPC Land
Xumo brings contextual signals to linear streaming with Gracenote and IRIS.TV
Xumo today expands with Gracenote and IRIS.TV, giving advertisers program-level and frame-level signals across 2,000 FAST channels on 30 platforms worldwide.
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Criteo hits 2,000 brands on ChatGPT ads as Prompt Smart Ads show 4x spend lift
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Criteo hits 2,000 brands on ChatGPT ads as Prompt Smart Ads show 4x spend lift
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PPC Land
Criteo hits 2,000 brands on ChatGPT ads as Prompt Smart Ads show 4x spend lift
Criteo today disclosed over 2,000 brands advertising on ChatGPT, added three new markets, and launched Prompt Smart Ads showing 4x higher spend after activation
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Google Street View is now live in Georgia, covering 13,000 km
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Google Street View is now live in Georgia, covering 13,000 km
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PPC Land
Google Street View is now live in Georgia, covering 13,000 km
Google Street View launches in Georgia, covering 13,000 km of roads, mountain passes, wine regions, and UNESCO heritage sites on Google Maps and Google Earth.
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AudienceProject Elevate opens broadcaster measurement to the market
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AudienceProject Elevate opens broadcaster measurement to the market
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PPC Land
AudienceProject Elevate opens broadcaster measurement to the market
AudienceProject today opens Elevate to broadcasters and publishers in 10 markets, after two years of supporting large platforms with audience measurement tools.
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Adobe at Cannes Lions: agency giants are now running its agentic AI
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Adobe at Cannes Lions: agency giants are now running its agentic AI
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PPC Land
Adobe at Cannes Lions: agency giants are now running its agentic AI
Adobe at Cannes Lions 2026 announced CX Enterprise partnerships with Accenture, Omnicom, Stagwell, WPP, Anthropic, and Microsoft to deploy agentic AI at scale.
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NIQ takes GeoPurchase audiences to Poland, Belgium, Mexico, and Indonesia
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NIQ takes GeoPurchase audiences to Poland, Belgium, Mexico, and Indonesia
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PPC Land
NIQ takes GeoPurchase audiences to Poland, Belgium, Mexico, and Indonesia
NIQ today expanded its GeoPurchase purchase-based audience product to Poland, Belgium, Mexico, and Indonesia, bringing geo-targeted FMCG data to 11 countries.
New post by Search Engine Journal 🔥
Google Says SEO Tools Lack Access To Its Internal Metrics via @sejournal, @MattGSouthern
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Google Says SEO Tools Lack Access To Its Internal Metrics via @sejournal, @MattGSouthern
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Search Engine Journal
Google Says SEO Tools Lack Access To Its Internal Metrics
Google's new messaging to CMOs reiterates that GEO is still SEO and states that third-party tools have no access to its internal metrics.
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Your TV remote can now add to Amazon cart during a Samsung TV Plus ad
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Your TV remote can now add to Amazon cart during a Samsung TV Plus ad
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PPC Land
Your TV remote can now add to Amazon cart during a Samsung TV Plus ad
Samsung Ads and Amazon Ads today activated shoppable CTV ads on Samsung TV Plus, letting viewers add products to an Amazon cart via their TV remote control.
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Promotion mode is here - Google's Ginny Marvin explains what actually changed
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Promotion mode is here - Google's Ginny Marvin explains what actually changed
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PPC Land
Promotion mode is here - Google's Ginny Marvin explains what actually changed
Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains.
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TikTok Shop's Smart Promotion now costs sellers 3.5% of all GMV
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TikTok Shop's Smart Promotion now costs sellers 3.5% of all GMV
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PPC Land
TikTok Shop's Smart Promotion now costs sellers 3.5% of all GMV
TikTok Shop's Smart Promotion charges sellers a fixed 3.5% GMV fee in regular periods and 4.5% during campaigns, replacing the legacy co-funded model for most.
New post by Search Engine Journal 🔥
AI Chatbot Use Hits 49%, But Skepticism Stays High via @sejournal, @MattGSouthern
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AI Chatbot Use Hits 49%, But Skepticism Stays High via @sejournal, @MattGSouthern
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Search Engine Journal
AI Chatbot Use Hits 49%, But Skepticism Stays High
About half of U.S. adults use AI chatbots, and 60% read AI Overviews, but more predict AI will hurt society than help it.
New post by Search Engine Journal 🔥
Google And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative via @sejournal, @martinibuster
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Google And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative via @sejournal, @martinibuster
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Search Engine Journal
Google And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative
Google, Shopify, and browser makers are backing a new Cloudflare PACT protocol for AI agent trust "on Cloudflare's network"
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Google Loses Two Top AI Researchers To OpenAI & Anthropic via @sejournal, @MattGSouthern
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Google Loses Two Top AI Researchers To OpenAI & Anthropic via @sejournal, @MattGSouthern
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Search Engine Journal
Google Loses Two Top AI Researchers To OpenAI & Anthropic
Two senior Google AI researchers, Gemini co-lead Noam Shazeer and AlphaFold's John Jumper, are leaving for OpenAI and Anthropic within the same week.
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Expanding financial advertiser verification across Europe
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Expanding financial advertiser verification across Europe
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Google
Expanding financial advertiser verification across Europe
Google is expanding its mandatory financial advertiser verification program across the EU to help people find services they can trust.
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AI advertising leads Cannes Lions 2026 as OpenAI courts the Croisette
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AI advertising leads Cannes Lions 2026 as OpenAI courts the Croisette
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PPC Land
AI advertising leads Cannes Lions 2026 as OpenAI courts the Croisette
On day one of Cannes Lions 2026, OpenAI courted advertisers as Criteo passed 2,000 brands on ChatGPT, shoppable TV spread, and Google reworked Smart Bidding.
New post by Search Engine Journal 🔥
4 Warning Signs Your Marketing Team Is Next For AI Cuts via @sejournal, @gregjarboe
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4 Warning Signs Your Marketing Team Is Next For AI Cuts via @sejournal, @gregjarboe
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Search Engine Journal
4 Warning Signs Your Marketing Team Is Next For AI Cuts
Clarecast's warning signals appear 12–18 months before AI-driven layoffs hit. Fix your AI ROI story now or risk making the budget case against your own team.
New post by Search Engine Journal 🔥
Google Cautions Against Markdown Versions Of Websites For AI SEO via @sejournal, @martinibuster
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Google Cautions Against Markdown Versions Of Websites For AI SEO via @sejournal, @martinibuster
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Search Engine Journal
Google Cautions Against Markdown Versions Of Websites For AI SEO
Google's John Mueller and Martin Splitt explained the downsides of parallelizing content via markdown for AI SEO.
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AI-Recommended Brands Saw 2.5x More Site Visits: Similarweb via @sejournal, @MattGSouthern
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AI-Recommended Brands Saw 2.5x More Site Visits: Similarweb via @sejournal, @MattGSouthern
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Search Engine Journal
AI-Recommended Brands Saw 2.5x More Site Visits: Similarweb
A Similarweb report links AI recommendations to more site visits and deeper engagement, with most downstream traffic arriving via branded search.
New post by Search Engine Journal 🔥
How To Define & Report SEO KPIs That Actually Move The C-Suite via @sejournal, @AdamHeitzman
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How To Define & Report SEO KPIs That Actually Move The C-Suite via @sejournal, @AdamHeitzman
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Search Engine Journal
How To Define & Report SEO KPIs That Actually Move The C-Suite
Transform your SEO reporting with KPIs that matter to executives: organic pipeline, CAC, ROI, and revenue metrics that survive budget cuts and AI Overview.
New post by Search Engine Land 🔥
Google expands financial services ad verification across 24 European markets
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Google expands financial services ad verification across 24 European markets
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Search Engine Land
Google expands financial services ad verification across 24 European markets
Google requires financial advertisers to complete new compliance checks or risk losing the ability to run some EU ads.