New post by PPC Land 🔥
Most companies run GenAI. Almost none can control it, report finds
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Most companies run GenAI. Almost none can control it, report finds
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PPC Land
Most companies run GenAI. Almost none can control it, report finds
OneTrust and ISMG: 63% of organizations run GenAI in production, yet only 15% have enforced governance and just 29% have a tested AI incident response plan.
New post by PPC Land 🔥
Google's June 2026 spam update is live - what it hits and why it matters
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Google's June 2026 spam update is live - what it hits and why it matters
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PPC Land
Google's June 2026 spam update is live - what it hits and why it matters
Google today launched the June 2026 spam update, hitting all languages and regions globally from 09:03 PDT. Rollout may take several days before completing.
New post by PPC Land 🔥
Walmart is buying Vibe.co to bring self-serve CTV ads to small businesses
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Walmart is buying Vibe.co to bring self-serve CTV ads to small businesses
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PPC Land
Walmart is buying Vibe.co to bring self-serve CTV ads to small businesses
Walmart acquires Vibe.co to expand self-serve CTV advertising access for SMBs and mid-market brands through Walmart Connect's growing commerce media platform.
New post by Search Engine Journal 🔥
Microsoft Clarity Now Flags Bots That Ignore Robots.txt via @sejournal, @MattGSouthern
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Microsoft Clarity Now Flags Bots That Ignore Robots.txt via @sejournal, @MattGSouthern
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Search Engine Journal
Microsoft Clarity Now Flags Bots That Ignore Robots.txt
Microsoft Clarity's Bot Analytics dashboard now detects when bots request URLs your robots.txt disallows, with trends and filters by bot and operator.
New post by Search Engine Journal 🔥
Marketing Hiring Down 36% At Big Tech, Data Shows via @sejournal, @MattGSouthern
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Marketing Hiring Down 36% At Big Tech, Data Shows via @sejournal, @MattGSouthern
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Search Engine Journal
Marketing Hiring Down 36% At Big Tech, Data Shows
SignalFire reports marketing hiring at major tech companies has fallen far more sharply than engineering, based on its hiring data.
New post by Search Engine Journal 🔥
Google’s Mueller Explains How AI Search Impressions Get Counted via @sejournal, @MattGSouthern
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Google’s Mueller Explains How AI Search Impressions Get Counted via @sejournal, @MattGSouthern
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Search Engine Journal
Google’s Mueller Explains How AI Search Impressions Get Counted
John Mueller explained that impressions in Google's Search Console AI report track links to your pages, and user-activated links only count after they are activated.
New post by Search Engine Journal 🔥
What 2 Content Strategists Say AI Should Never Write For You [Webinar] via @sejournal, @hethr_campbell
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What 2 Content Strategists Say AI Should Never Write For You [Webinar] via @sejournal, @hethr_campbell
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Search Engine Journal
What 2 Content Strategists Say AI Should Never Write For You [Webinar]
Is AI content becoming repetitive? Uncover the reasons why AI struggles to create truly unique articles and what you can do about it.
New post by Search Engine Journal 🔥
AI Search Optimization Isn’t The Hard Part – It’s Getting Buy-In via @sejournal, @gregjarboe
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AI Search Optimization Isn’t The Hard Part – It’s Getting Buy-In via @sejournal, @gregjarboe
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Search Engine Journal
AI Search Optimization Isn’t The Hard Part – It’s Getting Buy-In
Crystal Carter and Jen Cornwell tackled AI search from opposite angles at SMX Advanced. Together, they reveal why most strategies stall at the org level.
New post by Search Engine Journal 🔥
WordPress Developers Say New AI Feature Does Not Belong In Core via @sejournal, @martinibuster
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WordPress Developers Say New AI Feature Does Not Belong In Core via @sejournal, @martinibuster
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Search Engine Journal
WordPress Developers Say New AI Feature Does Not Belong In Core
A WordPress Core proposal causes near unanimous pushback, with some questioning priorities and who the platform is ultimately for.
New post by Search Engine Journal 🔥
WP Rocket Now Offers Free CDN For Your Most Important Pages via @sejournal, @martinibuster
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WP Rocket Now Offers Free CDN For Your Most Important Pages via @sejournal, @martinibuster
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Search Engine Journal
WP Rocket Now Offers Free CDN For Your Most Important Pages
WP Rocket is offering free CDN delivery inside WordPress, making performance gains on critical pages easier to attain.
New post by Jon Loomer Digital 🔥
Book Appointments from Instant Forms, ChatGPT Conversion Optimization, and More
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Book Appointments from Instant Forms, ChatGPT Conversion Optimization, and More
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Jon Loomer Digital
Book Appointments from Instant Forms, ChatGPT Conversion Optimization, and More
Meta adds appointment booking from instant forms, while ChatGPT ads now support conversion optimization. Plus, more Meta updates.
New post by Search Engine Journal 🔥
How Do I Effectively Measure Campaign Success Across Multiple Platforms? – Ask A PPC via @sejournal, @navahf
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How Do I Effectively Measure Campaign Success Across Multiple Platforms? – Ask A PPC via @sejournal, @navahf
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Search Engine Journal
How Do I Effectively Measure Campaign Success Across Multiple Platforms? – Ask A PPC
Build a measurement framework that compares Google, Meta, Microsoft, and Amazon ad performance fairly using layered validation, attribution models, and human.
New post by Search Engine Land 🔥
How to find who’s using your brand in paid search by Bluepear
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How to find who’s using your brand in paid search by Bluepear
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Search Engine Land
How to find who’s using your brand in paid search
A step-by-step guide for spotting competitors, affiliates and misleading advertisers in your branded search queries.
New post by Search Engine Journal 🔥
81.8% Of My ‘AI Assistant’ Traffic Was Fake. The Googlebot Number Was Worse via @sejournal, @DuaneForrester
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81.8% Of My ‘AI Assistant’ Traffic Was Fake. The Googlebot Number Was Worse via @sejournal, @DuaneForrester
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Search Engine Journal
81.8% Of My ‘AI Assistant’ Traffic Was Fake. The Googlebot Number Was Worse
A short script, a stubborn investigation, and what is really crawling a brand-new site. Most of it is lying, and here is how to prove it on your own logs.
New post by Search Engine Journal 🔥
Google Desktop CTR Climbs While Mobile Dips, Report Finds via @sejournal, @MattGSouthern
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Google Desktop CTR Climbs While Mobile Dips, Report Finds via @sejournal, @MattGSouthern
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Search Engine Journal
Google Desktop CTR Climbs While Mobile Dips, Report Finds
Desktop and mobile clickthrough rates are splitting, according to new benchmark data. Clicks are growing on desktop while declining on mobile.
New post by Google Ads & Commerce 🔥
Elevate your campaign performance with June’s Demand Gen Drop.
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Elevate your campaign performance with June’s Demand Gen Drop.
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Google
Elevate your campaign performance with June’s Demand Gen Drop.
Our June Demand Gen Drop offers more ways to elevate campaign performance and engage new viewers on YouTube.
New post by Search Engine Land 🔥
How to win competitor traffic with Demand Gen and negative-intent conquesting
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How to win competitor traffic with Demand Gen and negative-intent conquesting
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Search Engine Land
How to win competitor traffic with Demand Gen and negative-intent conquesting
Traditional competitor campaigns can be expensive and ineffective. These alternatives help you reach buyers more efficiently.
New post by PPC Land 🔥
TikTok Shop's hidden score that can freeze your affiliate access
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TikTok Shop's hidden score that can freeze your affiliate access
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PPC Land
TikTok Shop's hidden score that can freeze your affiliate access
TikTok Shop's Shop Performance Score gates seller visibility, settlement speed, and affiliate marketing access through six metrics and four benefit levels.
New post by PPC Land 🔥
Google publishes user access guide for Merchant Center for Agencies
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Google publishes user access guide for Merchant Center for Agencies
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PPC Land
Google publishes user access guide for Merchant Center for Agencies
Google's Merchant Center for Agencies guide details two user roles, three account setup paths, and a label permission model for managing global client access.