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Doreen Egg fined $39,600 for selling caged hens' eggs as free-range
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Doreen Egg fined $39,600 for selling caged hens' eggs as free-range
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PPC Land
Doreen Egg fined $39,600 for selling caged hens' eggs as free-range
Over 8,600 cartons sold via wholesalers and small retailers in May-June 2025. The ACCC now requires compliance audits, new packaging, and consumer notification.
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AdImpact gains Polaris I/O signals to target 4,000 new advertisers per month
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AdImpact gains Polaris I/O signals to target 4,000 new advertisers per month
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PPC Land
AdImpact gains Polaris I/O signals to target 4,000 new advertisers per month
Polaris I/O contact data enriches AdImpact's 100,000-brand TV database. C-suite tracking in 210 U.S. markets helps media sellers reach budget owners first.
New post by PPC Land 🔥
TikTok Shop kills 8 break formats and bans lucky spins under gambling rules
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TikTok Shop kills 8 break formats and bans lucky spins under gambling rules
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PPC Land
TikTok Shop kills 8 break formats and bans lucky spins under gambling rules
Random team and bounty breaks are prohibited. Four formats remain, each needing an SPS of 2.5 and Qualification Center approval. Break livestreams are US-only.
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EU kills cookie consent fix, Meta hides brand control, AI buys ads alone
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EU kills cookie consent fix, Meta hides brand control, AI buys ads alone
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PPC Land
EU kills cookie consent fix, Meta hides brand control, AI buys ads alone
The EU Council stripped Article 88b on June 18. Meta auto-enrolled brands without consent. An autonomous AI ad buy happened in Prague. Who controls what now.
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Tempur-Sealy wins $4.3B Mattress Firm deal after FTC loses court fight
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Tempur-Sealy wins $4.3B Mattress Firm deal after FTC loses court fight
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PPC Land
Tempur-Sealy wins $4.3B Mattress Firm deal after FTC loses court fight
FTC voted 5-0 to block; a Texas court overruled it. One entity now controls roughly half the US mattress market and the country's largest specialty retail chain.
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TikTok Shop blocks tampon listings without FDA 510(k) documentation
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TikTok Shop blocks tampon listings without FDA 510(k) documentation
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PPC Land
TikTok Shop blocks tampon listings without FDA 510(k) documentation
Class II device resellers must show invoices of 400-plus units within 180 days. Missing FDA documents can trigger listing removal and Account Health deductions.
New post by Search Engine Journal 🔥
Google: Meta Descriptions Not Required For SEO. But They’re Worthwhile. via @sejournal, @martinibuster
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Google: Meta Descriptions Not Required For SEO. But They’re Worthwhile. via @sejournal, @martinibuster
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Search Engine Journal
Google: Meta Descriptions Not Required For SEO. But They’re Worthwhile.
John Mueller says skipping meta descriptions carries no penalty, but writing them still serves a valuable purpose.
New post by Search Engine Journal 🔥
Why Internal Links Quietly Decay & How To Reclaim The Equity You’re Losing
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Why Internal Links Quietly Decay & How To Reclaim The Equity You’re Losing
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Search Engine Journal
Why Internal Links Quietly Decay & How To Reclaim The Equity You’re Losing
Internal link decay quietly redistributes your site's PageRank away from important pages over time. Learn to identify and fix equity distribution issues.
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AI search is driving customers. Can you measure it? by CallRail
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AI search is driving customers. Can you measure it? by CallRail
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Search Engine Land
AI search is driving customers. Can you measure it?
AI search is becoming a measurable source of customer discovery. Here's what nearly 30 million calls reveal and what marketers should do next.
New post by Search Engine Journal 🔥
Selling AI As A Replacement Wins Attention & Kills Trust via @sejournal, @gregjarboe
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Selling AI As A Replacement Wins Attention & Kills Trust via @sejournal, @gregjarboe
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Search Engine Journal
Selling AI As A Replacement Wins Attention & Kills Trust
Selling AI as a people replacement is a brand liability. Here's why substitution positioning costs credibility and what employment data actually shows.
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Unlock deeper insights for YouTube brand campaigns.
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Unlock deeper insights for YouTube brand campaigns.
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Google
Unlock deeper insights for YouTube brand campaigns.
New features will help prove how YouTube brand campaigns are driving the results advertisers care about.
New post by Search Engine Journal 🔥
Buying Reddit To Win AI Citations Is The New Link Farm via @sejournal, @slobodanmanic
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Buying Reddit To Win AI Citations Is The New Link Farm via @sejournal, @slobodanmanic
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Search Engine Journal
Buying Reddit To Win AI Citations Is The New Link Farm
Reddit-seeding for AI visibility works today. It will not work for long. The Penguin precedent explains exactly how this ends.
New post by Search Engine Journal 🔥
Google Defends AI Training As Fair Use In Governance Paper via @sejournal, @MattGSouthern
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Google Defends AI Training As Fair Use In Governance Paper via @sejournal, @MattGSouthern
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Search Engine Journal
Google Claims AI Training Is Fair Use In New Governance Paper
Google's AI governance paper argues public-web training should remain fair use while pointing to opt-out controls, takedowns, and paid deals for specialized content.
New post by PPC Land 🔥
Alibaba's Bid2X beats nine auto-bidding models and lifts sales 4.65% on Taobao
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Alibaba's Bid2X beats nine auto-bidding models and lifts sales 4.65% on Taobao
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PPC Land
Alibaba's Bid2X beats nine auto-bidding models and lifts sales 4.65% on Taobao
Alibaba researchers tested Bid2X on 132M trajectories from eight datasets. Presented at KDD 2025, it beats nine baselines and lifts production ROI by 2.44%.
New post by PPC Land 🔥
TikTok Shop forces sellers to answer disputes in 24 hours or lose refund
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TikTok Shop forces sellers to answer disputes in 24 hours or lose refund
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PPC Land
TikTok Shop forces sellers to answer disputes in 24 hours or lose refund
Sellers missing the 24-hour evidence deadline face automatic refunds at their expense. Appeals run 21 days; counterfeit items must be discarded, not returned.
New post by PPC Land 🔥
TikTok Shop blocks new listings and campaigns when seller AHR hits 150
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TikTok Shop blocks new listings and campaigns when seller AHR hits 150
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PPC Land
TikTok Shop blocks new listings and campaigns when seller AHR hits 150
Sellers below 200 points face campaign and listing blocks. At zero, accounts may be permanently deactivated - as AHR replaces Violation Points in July 2026.
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TikTok Shop bars paid reviews and sets 60-day negative review rate window
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TikTok Shop bars paid reviews and sets 60-day negative review rate window
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PPC Land
TikTok Shop bars paid reviews and sets 60-day negative review rate window
Sellers risk listing removal and lost privileges for incentivized reviews. The 60-day NRR formula ties buyer star ratings directly to enforcement outcomes.
New post by PPC Land 🔥
Reddit gains first US brand campaign with Mischief as Jim Squires takes helm
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Reddit gains first US brand campaign with Mischief as Jim Squires takes helm
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PPC Land
Reddit gains first US brand campaign with Mischief as Jim Squires takes helm
Mischief created the TV, streaming and out-of-home spots targeting beauty, TV and soccer audiences in two cities. Further US markets planned in coming months.