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Advertising drops to 15% of News Corp revenue as digital reaches 61%
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Advertising drops to 15% of News Corp revenue as digital reaches 61%
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PPC Land
Advertising drops to 15% of News Corp revenue as digital reaches 61%
Constant currency ad revenue grew 0% across a $9.03 billion year while News Media ad sales fell 5%. Which publisher lines now carry the buyer relationship?
New post by Search Engine Journal 🔥
Google Loses The Engineer Who Helped Build Search And Modern AI via @sejournal, @martinibuster
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Google Loses The Engineer Who Helped Build Search And Modern AI via @sejournal, @martinibuster
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Search Engine Journal
Google Chief Scientist Who Helped Build Modern Search And AI Steps Away
Google loses Jeff Dean, who helped build Google Search and AI systems, replaced as Chief Scientist by DeepMind's Demis Hassabis.
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Criteo cuts full-year guidance again as ad tech earnings split in two
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Criteo cuts full-year guidance again as ad tech earnings split in two
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PPC Land
Criteo cuts full-year guidance again as ad tech earnings split in two
Criteo cut guidance twice in three months and lost its CFO as August 5 earnings split ad tech, while a Google spam rule cost Taboola $20 million.
New post by Search Engine Journal 🔥
The Trust Signals That Get Your Brand Cited By AI Overviews, Just Like Freshpet [Webinar] via @sejournal, @hethr_campbell
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The Trust Signals That Get Your Brand Cited By AI Overviews, Just Like Freshpet [Webinar] via @sejournal, @hethr_campbell
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Search Engine Journal
AI Overviews: How Freshpet Stands Out in SEO & GEO [Webinar]
Get the GEO playbook Freshpet uses to get cited by name, and the checks your team can run to find its own gaps.
New post by PPC Land 🔥
Lusha faces 60-day deadline to erase every Italian contact it holds
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Lusha faces 60-day deadline to erase every Italian contact it holds
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PPC Land
Lusha faces 60-day deadline to erase every Italian contact it holds
Weekly refreshes of contact cards, not scraping, gave Italy jurisdiction over a US firm. Customers who connected inboxes may now carry liability of their own.
New post by PPC Archives - Search Engine Watch 🔥
Google tests new “Featured Products” subheading in shopping ads
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Google tests new “Featured Products” subheading in shopping ads
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Search Engine Watch
Google tests new "Featured Products" subheading in shopping ads - Search Engine Watch
Google is testing a new subheading within its Sponsored results carousel called "Featured products," with the description "From online or local stores" underneath it.
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Server-guided ad insertion faces legacy TV device limits, IAB Australia says
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Server-guided ad insertion faces legacy TV device limits, IAB Australia says
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PPC Land
Server-guided ad insertion faces legacy TV device limits, IAB Australia says
Belgian broadcaster RTBF ran the first documented deployment on 15 June 2026. BVOD is $500m of Australia's $5.4bn video market. Which model wins premium live?
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Google faces £5bn UK advertiser claim as tribunal certifies opt-out case
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Google faces £5bn UK advertiser claim as tribunal certifies opt-out case
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PPC Land
Google faces £5bn UK advertiser claim as tribunal certifies opt-out case
Advertisers that bought Google search ads in the UK between 2011 and 2025 are in by default. Costs already top £6.4m, and the tribunal wants them controlled.
New post by Search Engine Journal 🔥
How AI Search Trends Are Changing PPC Campaign Structures – Ask A PPC via @sejournal, @navahf
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How AI Search Trends Are Changing PPC Campaign Structures – Ask A PPC via @sejournal, @navahf
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Search Engine Journal
How AI Search Trends Are Changing PPC Campaign Structures – Ask A PPC
Buyers now arrive better informed, so PPC structure should shift toward consolidation, stronger conversion values, and flexible assets that sell on any surface.
New post by Search Engine Land 🔥
Why the F.A.C.T.S. model is the key to search everywhere optimization by SOCi
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Why the F.A.C.T.S. model is the key to search everywhere optimization by SOCi
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New post by Search Engine Land 🔥
Google Assistant to be discontinued on Android starting September 4
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Google Assistant to be discontinued on Android starting September 4
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New post by PPC Land 🔥
Instagram Reels posted at 3 a.m. gain 2.1 times the views of 9 p.m. posts
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Instagram Reels posted at 3 a.m. gain 2.1 times the views of 9 p.m. posts
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PPC Land
Instagram Reels posted at 3 a.m. gain 2.1 times the views of 9 p.m. posts
Full hourly data puts noon ET, the busiest slot at 9% of uploads, second on views at 20.7M. So does dodging the crowded window actually pay off for creators?
New post by Search Engine Journal 🔥
WordPress 7.1 Accessibility Change May Break Some Plugins via @sejournal, @martinibuster
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WordPress 7.1 Accessibility Change May Break Some Plugins via @sejournal, @martinibuster
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Search Engine Journal
WordPress 7.1 Accessibility Change May Break Some Plugins
A WordPress 7.1 accessibility improvement could impact some plugins that make changes in the admin screens.
New post by PPC Land 🔥
Google's share of ad spend drops from 62% to 57%, Billy Grace finds
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Google's share of ad spend drops from 62% to 57%, Billy Grace finds
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PPC Land
Google's share of ad spend drops from 62% to 57%, Billy Grace finds
Median paid media investment rose 17.5% while cost per click fell 10.8% across a matched cohort of European advertisers. Can cheaper clicks hold through H2?
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Netflix returning seasons lose viewers 89% of the time, Simulmedia finds
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Netflix returning seasons lose viewers 89% of the time, Simulmedia finds
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PPC Land
Netflix returning seasons lose viewers 89% of the time, Simulmedia finds
Median returning season came back 28% smaller across 73 comparable Netflix series, Simulmedia found. Open programmatic access grows demand, not the audience.
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Google Ads broad match campaigns face AI Max auto-upgrade on September 1
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Google Ads broad match campaigns face AI Max auto-upgrade on September 1
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PPC Land
Google Ads broad match campaigns face AI Max auto-upgrade on September 1
Campaigns using automatically created assets are covered too, while DSA keeps its February 2027 reprieve. Opting out means turning the legacy features off.
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Microsoft Advertising lets advertisers appeal 5,000 disapproved ads at once
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Microsoft Advertising lets advertisers appeal 5,000 disapproved ads at once
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PPC Land
Microsoft Advertising lets advertisers appeal 5,000 disapproved ads at once
Bulk edit and appeal now covers text and image assets, though Performance Max sits out this version. Editorial reviews still take up to 48 hours to complete.
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Grokipedia halts edits on April 24, leaving 13,002 suggestions stuck
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Grokipedia halts edits on April 24, leaving 13,002 suggestions stuck
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PPC Land
Grokipedia halts edits on April 24, leaving 13,002 suggestions stuck
Ahrefs counted 356,000 Grokipedia citations across AI systems in March. Marketers now face a reference source frozen since April with an unreliable edit log.
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Google Ads AI Max auto-upgrade lands September 1. Will ads all look alike?
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Google Ads AI Max auto-upgrade lands September 1. Will ads all look alike?
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PPC Land
Google Ads AI Max auto-upgrade lands September 1. Will ads all look alike?
Google Ads confirms a September 1 AI Max auto-upgrade for broad match and automatically created assets, while advertisers ask if AI-built ads all look alike.
New post by Search Engine Journal 🔥
Why Part Of Your AI Authority Takes Years, Not Campaigns & Why It Comes From Other People via @sejournal, @DuaneForrester
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Why Part Of Your AI Authority Takes Years, Not Campaigns & Why It Comes From Other People via @sejournal, @DuaneForrester
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Search Engine Journal
Why Part Of Your AI Authority Takes Years, Not Campaigns & Why It Comes From Other People
What models say about your company comes from how other people have described it over time. Today’s work shows up in the next model generation, not this one.