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PatronView blocks Amazon's AI crawler after 117,000 daily page reads
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PatronView blocks Amazon's AI crawler after 117,000 daily page reads
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PPC Land
PatronView blocks Amazon's AI crawler after 117,000 daily page reads
Anthropic's crawler hit a 35,000 to 1 crawl ratio, and CAPTCHA solve rates measured just 0.24%. The findings show why small operators are locking down servers.
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AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands via @sejournal, @gregjarboe
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AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands via @sejournal, @gregjarboe
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Search Engine Journal
AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands
Kevin Indig's AI Halftime Report found 91% of AI citations appear on just one platform, so single-engine rank tracking leaves H2 2026 strategy blind.
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Peacock ad revenue per subscriber rises 43% to $4.98 a month
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Peacock ad revenue per subscriber rises 43% to $4.98 a month
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PPC Land
Peacock ad revenue per subscriber rises 43% to $4.98 a month
Advertising reached 37.8% of the service's $1,895M revenue line and costs climbed 28% to $1,706M. Media earnings outside Peacock fell 34%. Can it hold in Q3?
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Shopify GA4 tracking gains 4 events August 17 - only purchase is server-side
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Shopify GA4 tracking gains 4 events August 17 - only purchase is server-side
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PPC Land
Shopify GA4 tracking gains 4 events August 17 - only purchase is server-side
Merchants get view_item_list, remove_from_cart, view_cart and add_shipping_info three years after GA4 migration. Do ad blockers still break the session thread?
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PropellerAds says NIKO campaigns gain 2-4x revenue over manual setup
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PropellerAds says NIKO campaigns gain 2-4x revenue over manual setup
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PPC Land
PropellerAds says NIKO campaigns gain 2-4x revenue over manual setup
Internal tests also place first campaign drafts 11 times faster across push, popunder and Telegram formats. No independent verification has been published.
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Chavez says enterprise data cannot be removed from an LLM once trained
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Chavez says enterprise data cannot be removed from an LLM once trained
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PPC Land
Chavez says enterprise data cannot be removed from an LLM once trained
Two decades after publishers handed inventory to Google, a super{set} co-founder says the same bargain now faces firms. Can a company audit what a model kept?
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KPMG finds 49% cut AI agent rollouts when costs outran value
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KPMG finds 49% cut AI agent rollouts when costs outran value
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PPC Land
KPMG finds 49% cut AI agent rollouts when costs outran value
Established ROI sits at 7% while planned AI spending holds at $188m across the 2,145 leaders surveyed. Cost visibility now separates the firms seeing returns.
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Gen Z loses money to job scams at 5 times the boomer rate, LinkedIn finds
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Gen Z loses money to job scams at 5 times the boomer rate, LinkedIn finds
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PPC Land
Gen Z loses money to job scams at 5 times the boomer rate, LinkedIn finds
Nine in ten reported scam messages push job seekers off LinkedIn, and over half land in the very first message. Does platform verification arrive early enough?
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TikTok Shop bans minors from selling in creator videos and livestreams
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TikTok Shop bans minors from selling in creator videos and livestreams
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PPC Land
TikTok Shop bans minors from selling in creator videos and livestreams
Child voiceovers are barred too, and adults must lead every full product demo. Penalties reach Creator Health Rating points, commissions and account access.
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Amazon DSP advertisers gain a single global account across 34 countries
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Amazon DSP advertisers gain a single global account across 34 countries
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PPC Land
Amazon DSP advertisers gain a single global account across 34 countries
Existing accounts upgrade automatically with no action required, and legacy CFIDs keep working. New Global Account IDs now open multi-country API campaigns.
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TikTok Symphony gains 30-second AI video with Seedance 2.5 upgrade
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TikTok Symphony gains 30-second AI video with Seedance 2.5 upgrade
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PPC Land
TikTok Symphony gains 30-second AI video with Seedance 2.5 upgrade
Reference uploads jump from 9 to 50 for paid advertisers in select markets, with timestamp-level scene control. Rollout lands one day after EU AI labels bind.
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Amazon Prime Air drones reach UK customers within 7.5-mile radius
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Amazon Prime Air drones reach UK customers within 7.5-mile radius
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PPC Land
Amazon Prime Air drones reach UK customers within 7.5-mile radius
The 465,000-square-foot Darlington site carries items up to 5 pounds within 60 minutes for Prime members nearby, marking the first market outside the country.
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Amazon DSP gets one global login. Is the agency the next thing it removes?
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Amazon DSP gets one global login. Is the agency the next thing it removes?
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PPC Land
Amazon DSP gets one global login. Is the agency the next thing it removes?
Amazon DSP now spans 34 countries from one account. Fees near 1%, default-on AI and a two-year consolidation squeeze the room that agencies hold in the middle.
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TikTok Shop's new sales tool skips Amazon, Walmart, and offline stores
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TikTok Shop's new sales tool skips Amazon, Walmart, and offline stores
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PPC Land
TikTok Shop's new sales tool skips Amazon, Walmart, and offline stores
Off-site GMV tracking covers only DTC and Shopify sites, TikTok Shop says. Sellers on other channels get no visibility into halo sales, until coverage expands.
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Amazon Multi-Channel Fulfillment reaches TikTok Shop through nine apps
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Amazon Multi-Channel Fulfillment reaches TikTok Shop through nine apps
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PPC Land
Amazon Multi-Channel Fulfillment reaches TikTok Shop through nine apps
TikTok Shop lists nine apps, including Pipe17 and CedCommerce, that link Amazon FBA stock to Shop orders, easing setup as fulfillment rules keep tightening.
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Four gaming publishers gain up to 14X APS revenue through InMobi SDK bridge
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Four gaming publishers gain up to 14X APS revenue through InMobi SDK bridge
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PPC Land
Four gaming publishers gain up to 14X APS revenue through InMobi SDK bridge
Beta publishers changed no mediation settings while native rendering opened 28 extra bidders and over 1,000 advertisers. Does one ceiling figure hold at scale?
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Google adds Search Console guide for TikTok, Instagram, X and YouTube data
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Google adds Search Console guide for TikTok, Instagram, X and YouTube data
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PPC Land
Google adds Search Console guide for TikTok, Instagram, X and YouTube data
Creators without a website gain query, country and device breakdowns for posts. The July 29 guide also flags what a YouTube playlist filter does not measure.
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Ex-Google marketer says up to 35 staff ran YouTube's Twitter account
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Ex-Google marketer says up to 35 staff ran YouTube's Twitter account
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PPC Land
Ex-Google marketer says up to 35 staff ran YouTube's Twitter account
Claire Stapleton spent 12 years inside the company and left in 2019. Her account of brand marketing bloat lands while Google's ad tech remedies stay unresolved.
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TikTok Shop halts sales for sellers who change their business entity
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TikTok Shop halts sales for sellers who change their business entity
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PPC Land
TikTok Shop halts sales for sellers who change their business entity
Funds stay frozen until 24 hours after approval, and brand badges, category permits and bank links all reset. Eight conversion paths qualify, reversals do not.