New post by Search Engine Land 🔥
Microsoft Advertising rolls out AI Max globally for Search campaigns
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Microsoft Advertising rolls out AI Max globally for Search campaigns
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Search Engine Land
Microsoft Advertising rolls out AI Max globally for Search campaigns
Microsoft is rolling out AI Max globally, bringing AI targeting, creative and landing page optimization to Search campaigns.
New post by PPC Land 🔥
AI ad labels cut clicks 31.5% as IAB issues disclosure framework
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AI ad labels cut clicks 31.5% as IAB issues disclosure framework
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PPC Land
AI ad labels cut clicks 31.5% as IAB issues disclosure framework
AI ad labels cut click-through 31.5% in NYU Stern tests as the IAB sets disclosure rules, agentic buying reaches audio and the FTC targets personalized pricing.
New post by PPC Land 🔥
Deutsche Bahn sets a 5-day notice rule for press filming inside its trains
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Deutsche Bahn sets a 5-day notice rule for press filming inside its trains
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PPC Land
Deutsche Bahn sets a 5-day notice rule for press filming inside its trains
Employees clear a separate stack: image-rights consent, works council rules, an employer ban. One rail creator with 68,700 subscribers has stopped filming.
New post by PPC Land 🔥
Amazon Prime Air targets 500 US towns by end of 2026, up from 11 sites
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Amazon Prime Air targets 500 US towns by end of 2026, up from 11 sites
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PPC Land
Amazon Prime Air targets 500 US towns by end of 2026, up from 11 sites
Each drone site covers about 175 square miles, and 60% of top-selling items qualify at under 5 pounds. What the sixfold target leaves undisclosed matters most.
New post by PPC Land 🔥
Only 6% of marketers act on in-platform AI recommendations, StackAdapt finds
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Only 6% of marketers act on in-platform AI recommendations, StackAdapt finds
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PPC Land
Only 6% of marketers act on in-platform AI recommendations, StackAdapt finds
Comfort with AI slides from 90% for suggestions to 50% for autonomy, and 19% have tools fully integrated. Brand risk leads barriers. What unlocks delegation?
New post by PPC Land 🔥
Google kills euro check payouts for AdSense, change spotted 11 days late
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Google kills euro check payouts for AdSense, change spotted 11 days late
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PPC Land
Google kills euro check payouts for AdSense, change spotted 11 days late
Publishers on euro checks lost the option on August 7, 2026, and the Help Center note surfaced only on August 18. Dollar checks, EFT, SEPA and wire remain open.
New post by PPC Land 🔥
AAMP and AdCP overlap on 13 functions, IAB Tech Lab COO says
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AAMP and AdCP overlap on 13 functions, IAB Tech Lab COO says
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PPC Land
AAMP and AdCP overlap on 13 functions, IAB Tech Lab COO says
Shailley Singh assessed seven published claims about the rival agentic ad standards and called most of them incorrect. Buyers still face a two-stack choice.
New post by PPC Land 🔥
ChatGPT users in the UK gain their 1250 Experian credit score
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ChatGPT users in the UK gain their 1250 Experian credit score
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PPC Land
ChatGPT users in the UK gain their 1250 Experian credit score
Experian says 62% of regular ChatGPT users turn to AI for money goals, and 8 in 10 UK credit card applications run on its data. Can marketers follow them in?
New post by PPC Land 🔥
Fire TV users pick Alexa's top result 40% more often with Alexa+
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Fire TV users pick Alexa's top result 40% more often with Alexa+
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PPC Land
Fire TV users pick Alexa's top result 40% more often with Alexa+
Every US Fire TV device now carries Amazon's AI assistant at no cost, Prime or not, and conversation volume runs near double. What happens to ad discovery?
New post by PPC Land 🔥
Nielsen sets August 31 for seven changes to US TV ratings currency
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Nielsen sets August 31 for seven changes to US TV ratings currency
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PPC Land
Nielsen sets August 31 for seven changes to US TV ratings currency
Wrist-worn wearables and 2024-era universe estimates get reworked, and buyers face no promised ratings lift. Will fall upfront guarantees hold after August 31?