Reports indicate that Google's recent spam update focused on catching mass-generated SEO AI content.

Meta is testing Reply to Keywords, a feature that automatically sends an Instagram DM when someone comments with a specific keyword.

Learn how branded promo code pages recover checkout traffic, reduce avoidable affiliate commissions, and improve ecommerce conversion paths for retailers.

Google has informed Local Services Ads customers that the charging policy for call leads will change starting October 1, 2026. The major change is that missed calls received during business hours can now also be considered charged leads. Joe spotted this…

Your platform claims the sale, your backend gives credit elsewhere, and neither can tell you if the ad caused it. Incrementality does.

Cheap clicks can look efficient while producing weaker results. Learn how to connect paid media to sales, revenue, and profit.

AI flattens localized E-E-A-T signals into one global brand impression-international SEO teams must translate credentials into machine-recognizable evidence.

Azira builds 22 measurement macros into every ad pixel, letting travel, retail and QSR buyers trace visits made in another country. Which markets open next?

Nine gaps span piracy, co-viewing and sponsorship, hitting local rights renewals hardest. Members convene November 12 as US rights head toward $37bn by 2030.

Google has brought its developing-topic link carousels to AI Mode, putting timely article links and Preferred Sources prominently inside AI responses.

Google dropped its Shopping and Maps theories on August 10, narrowing what search-data vendors face. A September 29 hearing decides whether any claim survives.

Advertisers on US campaigns pay only for plays Veridooh validates, or stay on standard CPM. Whether rival platforms match the pricing is the open question.

Canada, Europe, Australia and New Zealand join a US deal with no terms disclosed. Research claims 43% of viewers buy what they see. What remains unanswered?

Follow-up calls after an unqualified first contact become billable too, and US home service accounts get the rule mid-migration. Which exceptions still hold?

Kalshi spent $49.2M for a 2.1x lift and ICOTYDE hit 2.2x on just nine airings. VAB says 180.6 million U.S. adults watched, nearly triple the March forecast.

Complaint names 84.51, the unit behind Kroger Precision Marketing, and cites 14 prior Sony licences since 2017. The statutory ceiling counts uses, not works.

Media buyers get 38,000 screens across New York, Chicago and Philadelphia. Screenverse operates 140,000 in total, leaving most of its network still off VIOOH.

Six-month minimums were advertised as one-month plans, and monthly prices hid a mandatory fee. Penalties, redress and injunctions are set for a later hearing.

Shares stopped trading on 7 August after the bidder reached 93% acceptance at SEK 5.60. Buyers lose another measurement vendor's quarterly numbers. What now?

OpenAI swapped ChatGPT's fan-out JSON for a pipe-delimited query language in four days. I read the new format across eight questions.