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Meta blocks teens from Facebook and Instagram after two hours a day
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Meta blocks teens from Facebook and Instagram after two hours a day
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PPC Land
Meta blocks teens from Facebook and Instagram after two hours a day
Payments reach $17.1bn across 51 jurisdictions and under-18s lose visible like counts by default. Compliance lands in six months, tighter still if rivals sign.
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Trade Desk says Koa AI in Zuma cuts CPAs 32% across 62 campaigns
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Trade Desk says Koa AI in Zuma cuts CPAs 32% across 62 campaigns
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PPC Land
Trade Desk says Koa AI in Zuma cuts CPAs 32% across 62 campaigns
Conversational assistant, frequency controls and lift studies arrive in closed beta, limiting which traders can test them now. Wider availability stays undated.
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Meta's teen settlement borrows tobacco's structure and tobacco's flaws
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Meta's teen settlement borrows tobacco's structure and tobacco's flaws
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PPC Land
Meta's teen settlement borrows tobacco's structure and tobacco's flaws
The Meta consent judgment copies the 1998 tobacco settlement almost clause for clause. That precedent is instructive, and not in the way the states may intend.
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Google expands Demand Gen with messaging ads, travel tools and AI video creation
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Google expands Demand Gen with messaging ads, travel tools and AI video creation
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Search Engine Land
Google expands Demand Gen with messaging ads, travel tools and AI video creation
Google's Demand Gen tools aim to shorten the path from discovery to conversion while making it easier to scale creative across campaigns.
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The week AI agents got the ad account and Meta got a two-hour clock
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The week AI agents got the ad account and Meta got a two-hour clock
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PPC Land
The week AI agents got the ad account and Meta got a two-hour clock
AI agents gained write access to live ad campaigns, Meta signed a $17.2 billion teen settlement and machine traffic passed humans in the week of August 24-28.
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Google tests inline shopping ads carousel within AI Mode content
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Google tests inline shopping ads carousel within AI Mode content
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Search Engine Watch
Google tests inline shopping ads carousel within AI Mode content
Google continues making changes to AI Mode in recent days. Today, Brodie Clark spotted another test google is now showing an ads carousel within the content itself, in addition to the ad unit at the bottom of the page. This looks new, since Google previously…
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Google Updates Site Reputation Abuse Policy: Removes Penalties In EEA via @sejournal, @martinibuster
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Google Updates Site Reputation Abuse Policy: Removes Penalties In EEA via @sejournal, @martinibuster
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Search Engine Journal
Google Updates Site Reputation Abuse (Parasite SEO) Policy
Google is replacing site reputation abuse penalties in the EEA with a system that can rank affected site sections independently.
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Google Answers If Updates Come With Actionable SEO Signals via @sejournal, @martinibuster
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Google Answers If Updates Come With Actionable SEO Signals via @sejournal, @martinibuster
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Search Engine Journal
Google Answers If Updates Come With Actionable SEO Signals
Google explains whether named updates contain actionable signals and shares where site owners may look for them.
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AI Is Changing Website Security. Here’s What SEO Teams Should Know via @sejournal, @vahandev
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AI Is Changing Website Security. Here’s What SEO Teams Should Know via @sejournal, @vahandev
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Search Engine Journal
AI Is Changing Website Security. Here’s What SEO Teams Should Know
OpenAI, Google, Microsoft, and 100+ organizations warn AI-enabled cyberattacks are accelerating. What should SEOs know about the risks to search visibility?
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WebMCP Connects AI Agents To Actions Inside Websites via @sejournal, @MattGSouthern
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WebMCP Connects AI Agents To Actions Inside Websites via @sejournal, @MattGSouthern
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Search Engine Journal
WebMCP Connects AI Agents To Actions Inside Websites
OpenAI, Shopify, and Cloudflare are putting WebMCP into live products, giving AI agents a structured way to use websites without relying on visual clicks.
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AI Isn’t Killing Marketing Accountability, It’s Exposing Who Never Had It via @sejournal, @gregjarboe
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AI Isn’t Killing Marketing Accountability, It’s Exposing Who Never Had It via @sejournal, @gregjarboe
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Search Engine Journal
AI Isn’t Killing Marketing Accountability, It’s Exposing Who Never Had It
A bookstore's AI-altered ad exposed a gap most marketing teams haven't fixed – nobody owns what AI changes after approval. Here's how to close it.
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The Trade Desk gains show-level CTV data in Gracenote's first DSP deal
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The Trade Desk gains show-level CTV data in Gracenote's first DSP deal
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PPC Land
The Trade Desk gains show-level CTV data in Gracenote's first DSP deal
91% of programmatic traders say missing show-level data limits CTV campaigns. Coverage now reaches beyond Gracenote's SSP ties. Will linear ad budgets shift?
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Facebook Login gains one-tap sign-on on Android and web in open beta
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Facebook Login gains one-tap sign-on on Android and web in open beta
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PPC Land
Facebook Login gains one-tap sign-on on Android and web in open beta
iOS SDK 18.1.0 adds silent Limited Login refresh and default app switching; apps upgrading past 18.0.2 shift logins into the Facebook app with no code change.
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Google AI Mode completes hotel bookings with 10 partners in US rollout
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Google AI Mode completes hotel bookings with 10 partners in US rollout
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PPC Land
Google AI Mode completes hotel bookings with 10 partners in US rollout
Flight alerts span 180 countries and five loyalty programs open award data, while hotels keep merchant of record - and EU availability remains an open question.
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More leads or better leads? Optimize for what your business needs
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More leads or better leads? Optimize for what your business needs
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