Six-month retention for new claude.ai users rose to 45% from 25% ahead of Anthropic's planned IPO. The open question is an API unit worth about 45% of revenue.

34% of marketers and creators admit their video links skip the product page, yet expect links to drive 39% of revenue. Can tracking survive the in-app browser?

Labor would get 120 days to seat 18 officials and a year to write a four-year strategy for American workers. Data systems and O*NET reform are left for later.

Brand mentions in AI answers reach 39% versus 19% when a vendor's own list is cited, per 10,000 AI-cited URLs. Could naming weaker rivals hand them the win?

Wealth manager Rathbones lifted search visibility 110% in a 15-week platform migration under FCA rules, as only 41% of CMOs trust their AI governance.

OpenProposal defines 11 field headers across 71 total fields, with only 3 requiring negotiation. Comments run through a GitHub repository until the deadline.

Text-only versions of websites strip out the one layer AI agents need: the actions. Markdown mirrors serve prose to the visitor most eager to act.

Weekly count rose from 7,306 to 12,075 advertisers; 1-2 word searches now drive most AI Overview ad views. The reversal from April's findings raises new bidding questions.

New analysis of 44 million sites shows outdated versions span all business sizes, with $391 billion in enterprise revenue exposed to unpatched flaws.

Stack Overflow's monthly questions fell 78% in December 2025 alone, even as GitHub added 36 million developers the same year. Which platforms are next?

Household level IP data pegged one game 51% female; NumberEight's ID-less model measured 82%. The gap raises questions for every planner buying on IP alone.

Cookie syncing is the process by which two ad tech companies map their separate cookie IDs for one browser, so a buyer can recognise a user in a bid request.

Seller-defined audiences are publisher-built segments sent in bid requests as IAB taxonomy codes instead of user IDs. How it works and where it falls short.

RetailX's UK500 and CustomerX Index move under EMARKETER, joining its new AI Visibility Index. A US edition of the CustomerX rankings follows within weeks.

Identity resolution is the process of deciding which emails, devices, cookies and addresses belong to one person or household, then assigning them a shared ID.

Views fell 79 percent for LISA's track in its second week, while Dai Dai reclaimed the lead with fewer views than before it lost the top spot in week fifteen.

Certifications rose 43% overall and 80% for telehealth providers, the credential Google Ads requires in 11 markets. Why is approval growth trailing demand?

18% of uncommitted voters say they avoid personalised ads, 2 points above Republicans, with no sample size given. What can $13.8bn in midterm ads still reach?

After an AI recommendation, 44.7% of 1,008 US consumers usually visit the brand's site, yet 53.8% skip sites mid-research. Where are buying decisions now made?

Over 800 brands managing $7bn via Smartly can now run LinkedIn campaigns there. Still undisclosed: launch markets, ad formats, pricing and LinkedIn's own view.