New post by PPC Land 🔥
YouTube will let live reactors keep ad revenue from others' videos
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YouTube will let live reactors keep ad revenue from others' videos
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PPC Land
YouTube will let live reactors keep ad revenue from others' videos
Original uploaders get attribution, added view credit and a veto, per YouTube's September 23 blog. Showdowns follow in 2027 - but what is the default setting?
New post by PPC Land 🔥
YouTube's AI search to gain product cards that send shoppers to retailers
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YouTube's AI search to gain product cards that send shoppers to retailers
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PPC Land
YouTube's AI search to gain product cards that send shoppers to retailers
Comment summaries, spec comparison tables and frame-level video search are headed to Ask YouTube for US viewers. How it ranks rival models is still undisclosed.
New post by PPC Land 🔥
Scope3 becomes Apostra, a 40-person bet on AI agents that trade ads
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Scope3 becomes Apostra, a 40-person bet on AI agents that trade ads
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PPC Land
Scope3 becomes Apostra, a 40-person bet on AI agents that trade ads
No cut of media spend: brand buying agents reach adapters for Google, Meta, Amazon, Reddit and ChatGPT Ads. A raise is planned by mid-2027 - can add-ons pay?
New post by PPC Land 🔥
Amazon puts eBay, Shopify, TikTok and Walmart orders inside Seller Central
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Amazon puts eBay, Shopify, TikTok and Walmart orders inside Seller Central
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PPC Land
Amazon puts eBay, Shopify, TikTok and Walmart orders inside Seller Central
More than 95% of Amazon's independent sellers use other channels, Amazon says. US accounts get the free tools gradually - which features work now, which wait?
New post by Search Engine Journal 🔥
Automattic & Matt Mullenweg Fail To Dismiss WP Engine Antitrust Claims via @sejournal, @martinibuster
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Automattic & Matt Mullenweg Fail To Dismiss WP Engine Antitrust Claims via @sejournal, @martinibuster
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Search Engine Journal
Automattic & Matt Mullenweg Fail To Dismiss WP Engine Antitrust Claims
WP Engine is gratified by the judge's ruling in its antitrust lawsuit. But Automattic also scored seven wins.
New post by Search Engine Journal 🔥
AI Workflows Outscored Human Translators In 4 Of 6 Content Types – China Benchmark Study via @sejournal, @MPentzek
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AI Workflows Outscored Human Translators In 4 Of 6 Content Types – China Benchmark Study via @sejournal, @MPentzek
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Search Engine Journal
AI Workflows Outscored Human Translators In 4 Of 6 Content Types – China Benchmark Study
Human translators lost four of six content types to post-edited AI in a 774-output English-to-Chinese benchmark and model choice beat post-editing
New post by Search Engine Journal 🔥
Google Plans To Adopt UCP Draft Spec For AI Mode Hotel Booking via @sejournal, @MattGSouthern
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Google Plans To Adopt UCP Draft Spec For AI Mode Hotel Booking via @sejournal, @MattGSouthern
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Search Engine Journal
Google Plans To Adopt UCP Draft Spec For AI Mode Hotel Booking
UCP has published a draft hotel booking specification, Google says it will adopt the open standard for AI Mode hotel booking over the coming months.
New post by Search Engine Journal 🔥
The Generative AI Report Sucks – Let’s Make It Brilliant
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The Generative AI Report Sucks – Let’s Make It Brilliant
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Search Engine Journal
The Generative AI Report Sucks – Let’s Make It Brilliant
On first glance, Google’s Generative AI report might seem insulting. But with a bit of nous we can make it genuinely valuable.
New post by PPC Archives - Search Engine Watch 🔥
Google tests new sitelink design for ads on mobile
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Google tests new sitelink design for ads on mobile
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Search Engine Watch
Google tests new sitelink design for ads on mobile
Google is testing yet another new sitelink design for ads on mobile, spotted independently by both Brodie Clark and our team.
New post by PPC Archives - Search Engine Watch 🔥
Bing now showing sitelinks for ads in Copilot results
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Bing now showing sitelinks for ads in Copilot results
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Search Engine Watch
Bing now showing sitelinks for ads in Copilot results
Bing is now showing sitelinks on ads within Copilot results, adding more detail and visibility to sponsored ads there.
New post by PPC Land 🔥
Game: The glossary was assembled by accident and never edited
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Game: The glossary was assembled by accident and never edited
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PPC Land
Game: The glossary was assembled by accident and never edited
Sixteen terms, four groups of four, and four working vocabularies with nothing in common. One group reads like leftovers until the connection lands.
New post by PPC Land 🔥
Agencies stop hiring graduates as AI takes the entry-level work
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Agencies stop hiring graduates as AI takes the entry-level work
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PPC Land
Agencies stop hiring graduates as AI takes the entry-level work
Agency owners say they have stopped hiring graduates as AI absorbs entry-level work, while a Senate bill would put $250bn of US talent spending under one plan.
New post by The WordStream Blog 🔥
8 Vibe Coding Best Practices for Marketers (+Ideas for Your First Project)
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8 Vibe Coding Best Practices for Marketers (+Ideas for Your First Project)
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WordStream
8 Vibe Coding Best Practices for Marketers (+Ideas for Your First Project) | WordStream
These vibe-coding best practices will help you build digital marketing assets quickly and have a little fun while doing it.
New post by PPC Land 🔥
Magnite clients gain Cint studies that pair brand lift with sales lift
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Magnite clients gain Cint studies that pair brand lift with sales lift
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PPC Land
Magnite clients gain Cint studies that pair brand lift with sales lift
Agencies and media sellers get a linear TV beta plus purchase benchmarks for retail, telecom, tech and QSR. What can seller-funded measurement really prove?
New post by Search Engine Journal 🔥
CallRail Makes ChatGPT Ads Measurable For SMBs And Marketing Agencies via @sejournal, @CallRail
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CallRail Makes ChatGPT Ads Measurable For SMBs And Marketing Agencies via @sejournal, @CallRail
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Search Engine Journal
CallRail Makes ChatGPT Ads Measurable For SMBs And Marketing Agencies
CallRail adds ChatGPT ad attribution for SMBs and agencies, connecting calls, texts, and forms to campaigns and comparing results across key marketing channels.