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Google tests sponsored product grid replacing organic product grid in SERP
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Google tests sponsored product grid replacing organic product grid in SERP
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Search Engine Watch
Google tests sponsored product grid replacing organic product grid in SERP
Google is testing a sponsored product grid that appears to replace the organic product grid entirely, with Brodie Clark warning the labeling isn't disclosed clearly enough to avoid user confusion.
New post by PPC Archives - Search Engine Watch 🔥
Google Ads adds beta Promotion Mode to campaign settings
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Google Ads adds beta Promotion Mode to campaign settings
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Search Engine Watch
Google Ads adds beta Promotion Mode to campaign settings
Google Ads is testing a beta 'Promotion Mode' setting that lets advertisers set promotion dates, adjust Target ROAS tolerance, and add extra daily budget, then automatically reverts afterward.
New post by PPC Land 🔥
Zuid-Kempen school group faces 1,000 euro GDPR fine after EU adviser's view
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Zuid-Kempen school group faces 1,000 euro GDPR fine after EU adviser's view
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PPC Land
Zuid-Kempen school group faces 1,000 euro GDPR fine after EU adviser's view
Belgium's Article 221(2) shields public bodies from data fines; privately run subsidised schools fall outside it, per the Advocate General. What of hospitals?
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App installs from TV ads get 30 days of credit in MNTN, 72 hours in AppsFlyer
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App installs from TV ads get 30 days of credit in MNTN, 72 hours in AppsFlyer
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PPC Land
App installs from TV ads get 30 days of credit in MNTN, 72 hours in AppsFlyer
iOS and Android app advertisers on MNTN can route AppsFlyer purchases into TV bidding, a link live since June 30. Which of the two counts will budgets follow?
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Cloudflare opens anonymized speed data from 10,000 top websites
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Cloudflare opens anonymized speed data from 10,000 top websites
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PPC Land
Cloudflare opens anonymized speed data from 10,000 top websites
Safari and iPhone visits in 46 countries load or respond at least 10% slower than Chrome-type browsers. Sub-part data reaches Cloudflare's dashboard in weeks.
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Toy Story 5 gains 20 million Disney+ views in five days of streaming
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Toy Story 5 gains 20 million Disney+ views in five days of streaming
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PPC Land
Toy Story 5 gains 20 million Disney+ views in five days of streaming
Disney cites 168 million hours of franchise lift yet gives media buyers no viewer count. What does the 96-day trip from cinemas to Disney+ tell advertisers?
New post by Search Engine Journal 🔥
AI Won’t Kill Us All, But It’s Rewriting How Marketers Have To Work via @sejournal, @gregjarboe
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AI Won’t Kill Us All, But It’s Rewriting How Marketers Have To Work via @sejournal, @gregjarboe
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Search Engine Journal
AI Won’t Kill Us All, But It’s Rewriting How Marketers Have To Work
Better AI marketing starts with testing assumptions, aligning SEO and PR on brand messaging, and backing pitches with evidence that stands up to scrutiny.
New post by Search Engine Journal 🔥
ChatGPT Ad CTR Topped 1% In 4 Markets, Not In The U.S.: Report via @sejournal, @MattGSouthern
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ChatGPT Ad CTR Topped 1% In 4 Markets, Not In The U.S.: Report via @sejournal, @MattGSouthern
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Search Engine Journal
ChatGPT Ad CTR Topped 1% In 4 Markets, Not In The U.S.: Report
A report using Similarweb panel data breaks down ChatGPT ad click-through rates by market and tracks how often the top ChatGPT advertisers changed.
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EmDash 1.0 Challenges WordPress Freedom With Cloudflare Lock-In via @sejournal, @martinibuster
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EmDash 1.0 Challenges WordPress Freedom With Cloudflare Lock-In via @sejournal, @martinibuster
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Search Engine Journal
EmDash 1.0 Challenges WordPress Freedom With Cloudflare Lock-In
EmDash 1.0 is a modern alternative to WordPress, but its features trap users into Cloudflare's infrastructure.
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Google Desktop CTR Fell In Q2 While Mobile Rose, Data Shows via @sejournal, @MattGSouthern
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Google Desktop CTR Fell In Q2 While Mobile Rose, Data Shows via @sejournal, @MattGSouthern
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Search Engine Journal
Google Desktop CTR Fell In Q2 While Mobile Rose, Data Shows
Q2 data shows Google desktop CTR down and mobile up at top positions, in a comparison spanning the end of a Search Console logging error.
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Shopify Extends WebMCP Into Checkout For Browser Agents via @sejournal, @MattGSouthern
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Shopify Extends WebMCP Into Checkout For Browser Agents via @sejournal, @MattGSouthern
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Search Engine Journal
Shopify Extends WebMCP Into Checkout For Browser Agents
Shopify has extended its WebMCP tools into checkout, letting browser agents update a shopper's checkout and place the order after the buyer confirms it.
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Amazon Blocked Meta’s Muse, And Robots.txt Had Nothing To Say via @sejournal, @slobodanmanic
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Amazon Blocked Meta’s Muse, And Robots.txt Had Nothing To Say via @sejournal, @slobodanmanic
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Search Engine Journal
Amazon Blocked Meta’s Muse, And Robots.txt Had Nothing To Say
Amazon blocked Meta's Muse with its Conditions of Use because robots.txt had no user agent to name and the CFAA was gone.
New post by PPC Land 🔥
Amazon's test-once pilot cuts seller compliance costs by up to 60%
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Amazon's test-once pilot cuts seller compliance costs by up to 60%
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PPC Land
Amazon's test-once pilot cuts seller compliance costs by up to 60%
Only 30% of Amazon merchants sell in more than one country. Toys go first; electronics and baby goods follow by year-end, with rules before manufacture in 2027.
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MongoDB loses its CEO of 10 months to Meta's new enterprise AI unit
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MongoDB loses its CEO of 10 months to Meta's new enterprise AI unit
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PPC Land
MongoDB loses its CEO of 10 months to Meta's new enterprise AI unit
Muse, Business Agent, Muse API and Muse Code are the first tools Meta will package for firms and developers, with no price or date. Where do advertisers fit?
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NHL's 32 clubs gain Adobe AI tools to personalise fan content
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NHL's 32 clubs gain Adobe AI tools to personalise fan content
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PPC Land
NHL's 32 clubs gain Adobe AI tools to personalise fan content
Over 200 million supporters in 147 countries sit behind the hockey deal, spanning GenStudio and Journey Optimizer. Which terms did neither side put in writing?
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Adobe puts US online holiday spend at $275.1 billion, up 6.7%
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Adobe puts US online holiday spend at $275.1 billion, up 6.7%
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PPC Land
Adobe puts US online holiday spend at $275.1 billion, up 6.7%
Cyber Monday is set for $15.1 billion as AI-referred visits to US retailers climb 130%, while social media's revenue share grows four times faster than search.
New post by PPC Land 🔥
Viant opens fee-free CTV deal buying across 94% of programmatic demand
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Viant opens fee-free CTV deal buying across 94% of programmatic demand
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PPC Land
Viant opens fee-free CTV deal buying across 94% of programmatic demand
Private marketplace and guaranteed streaming deals now route via FreeWheel, SpringServe and Publica with no charge to either side. Where does that leave SSPs?
New post by PPC Land 🔥
Google drops live prices and trip dates in EU Search, then blames Brussels
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Google drops live prices and trip dates in EU Search, then blames Brussels
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PPC Land
Google drops live prices and trip dates in EU Search, then blames Brussels
Trip-date search and some spam penalties are also gone for EEA users, Google's search chief said. Rival search engines get its query data from January 2027.
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OpenAI's monetization VP talks ChatGPT ads at StackAdapt's AI forum
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OpenAI's monetization VP talks ChatGPT ads at StackAdapt's AI forum
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PPC Land
OpenAI's monetization VP talks ChatGPT ads at StackAdapt's AI forum
Marketers get broadcasts September 29 in North America and September 30 in EMEA and APAC, with replays October 1. Why does a DSP share its stage with OpenAI?