New post by PPC Land 🔥
Meta's AI rewrites the ads. From October 30, advertisers carry the risk
Continue reading »
Meta's AI rewrites the ads. From October 30, advertisers carry the risk
Continue reading »
PPC Land
Meta's AI rewrites the ads. From October 30, advertisers carry the risk
Meta's October 30 terms make advertisers solely responsible for its AI ad edits and let it crawl their sites, in a week of 26% ad growth and a $25bn court fine.
New post by PPC Land 🔥
Google AI Overviews reach 88% of commercial searches as AI clicks stay thin
Continue reading »
Google AI Overviews reach 88% of commercial searches as AI clicks stay thin
Continue reading »
PPC Land
Google AI Overviews reach 88% of commercial searches as AI clicks stay thin
Semrush finds AI Overviews on 88% of tracked commercial keywords, yet new studies put ChatGPT traffic at 0.62% of Google organic as Ahrefs flags altered data.
New post by PPC Archives - Search Engine Watch 🔥
Google tests arrows next to sitelinks in AI Mode ads
Continue reading »
Google tests arrows next to sitelinks in AI Mode ads
Continue reading »
Search Engine Watch
Google tests arrows next to sitelinks in AI Mode ads
Google appears to be testing a new design for sitelinks in AI Mode ads, adding arrows next to links that previously appeared without them.
New post by PPC Archives - Search Engine Watch 🔥
LinkedIn brings its B2B audiences to CTV ads in Google’s DV360
Continue reading »
LinkedIn brings its B2B audiences to CTV ads in Google’s DV360
Continue reading »
Search Engine Watch
LinkedIn brings its B2B audiences to CTV ads in Google's DV360
LinkedIn adds professional audience targeting to CTV ads in Google's DV360, while its published DSP guide leaves the new platform's terms unspecified.
New post by PPC Archives - Search Engine Watch 🔥
Google Merchant Center will require passkeys for select actions starting October 29
Continue reading »
Google Merchant Center will require passkeys for select actions starting October 29
Continue reading »
Search Engine Watch
Google Merchant Center will require passkeys for select actions starting October 29
Google will require passkeys in Merchant Center for actions like adding users and assigning permissions starting as soon as October 29, 2026, while sign-in itself stays unchanged.
New post by Search Engine Journal 🔥
How Rank Trackers Say They Handle Suspect Google Results via @sejournal, @MattGSouthern
Continue reading »
How Rank Trackers Say They Handle Suspect Google Results via @sejournal, @MattGSouthern
Continue reading »
Search Engine Journal
How Rank Trackers Say They Handle Suspect Google Results
Rank trackers describe how they check suspect Google results, what customers see during checks, and what they say about reprocessing and past results.
New post by PPC Archives - Search Engine Watch 🔥
ChatGPT tests two ad carousels from the same brand
Continue reading »
ChatGPT tests two ad carousels from the same brand
Continue reading »
Search Engine Watch
ChatGPT tests two ad carousels from the same brand
ChatGPT is testing two ad carousels from the same brand in its results, expanding on its recent tests of multiple product feed ads from a single brand.
New post by Search Engine Journal 🔥
The Junior Hiring Gap Your 2027 Marketing Budget Should Name via @sejournal, @gregjarboe
Continue reading »
The Junior Hiring Gap Your 2027 Marketing Budget Should Name via @sejournal, @gregjarboe
Continue reading »
Search Engine Journal
The Junior Hiring Gap Your 2027 Marketing Budget Should Name
Make junior hiring part of your 2027 SEO budget by funding defined learning roles and tracking unfilled seats, so AI savings support your talent pipeline.
New post by Search Engine Journal 🔥
GEO Is A Distraction: Here’s Where The Real Opportunity Is via @sejournal, @marie_haynes
Continue reading »
GEO Is A Distraction: Here’s Where The Real Opportunity Is via @sejournal, @marie_haynes
Continue reading »
Search Engine Journal
GEO Is A Distraction: Here’s Where The Real Opportunity Is
GA4 data from 100 sites shows ChatGPT sends just 0.62% of Google’s organic traffic. Marie Haynes argues the real opportunity is agentic search
New post by PPC Land 🔥
Google lets connected Gmail and Photos data shape ads, 5 years after pledge
Continue reading »
Google lets connected Gmail and Photos data shape ads, 5 years after pledge
Continue reading »
PPC Land
Google lets connected Gmail and Photos data shape ads, 5 years after pledge
Policy dated October 16 adds an exception to a July 2021 promise for users linking apps to Search or Gemini. Advertisers get no inbox access. What else changed?
New post by PPC Land 🔥
Gemini 4 Argon's 25 trillion tokens in 72 hours leave Google short of compute
Continue reading »
Gemini 4 Argon's 25 trillion tokens in 72 hours leave Google short of compute
Continue reading »
PPC Land
Gemini 4 Argon's 25 trillion tokens in 72 hours leave Google short of compute
Pichai puts Argon's launch demand at 3x Gemini 3, with access held to paying subscribers. Can agents unify Search and Gemini without breaking the open web?
New post by PPC Land 🔥
SCHUFA loses blanket trade secret defence at Germany's top civil court
Continue reading »
SCHUFA loses blanket trade secret defence at Germany's top civil court
Continue reading »
PPC Land
SCHUFA loses blanket trade secret defence at Germany's top civil court
Judges named six appeal courts that set the proof bar too high for consumers. Dresden must rehear four cases: how far must credit bureaus open up their scores?
New post by PPC Land 🔥
YouTube lifts custom feed limit to 3, or 8 for Premium members
Continue reading »
YouTube lifts custom feed limit to 3, or 8 for Premium members
Continue reading »
PPC Land
YouTube lifts custom feed limit to 3, or 8 for Premium members
Prompts expire after 30 days idle, and only signed-in US viewers in English get access. YouTube is still tracking the effect on creators' views and revenue.
New post by PPC Land 🔥
32 states say Character.ai sale rules block bids that would beat Disney
Continue reading »
32 states say Character.ai sale rules block bids that would beat Disney
Continue reading »
PPC Land
32 states say Character.ai sale rules block bids that would beat Disney
Bids from $15.2m to $21.7m would net the estate more yet fall below the overbid floor, states say. Will the court cut Disney's $700,000 fee on October 30, 2026?
New post by PPC Land 🔥
DAZN loses $979.7m on $3.8bn revenue in first consolidated UK accounts
Continue reading »
DAZN loses $979.7m on $3.8bn revenue in first consolidated UK accounts
Continue reading »
PPC Land
DAZN loses $979.7m on $3.8bn revenue in first consolidated UK accounts
Advertising made up 10% of DAZN Sports Media's 2025 revenue, up from 9%, while debts to sister companies hit $936.1m. Can the sports streamer reach breakeven?
New post by PPC Land 🔥
MGM+ sets November 23 premiere for four-part New Wave music docuseries
Continue reading »
MGM+ sets November 23 premiere for four-part New Wave music docuseries
Continue reading »
PPC Land
MGM+ sets November 23 premiere for four-part New Wave music docuseries
Douglas Tirola's series covers 1977 to 1987 and lists only the US on Amazon's press page. Ad-free MGM+ sits outside Prime Video's default ad-supported tier.
New post by PPC Land 🔥
Formula 1 starts selling audio ads through Consumable's 220M-user network
Continue reading »
Formula 1 starts selling audio ads through Consumable's 220M-user network
Continue reading »
PPC Land
Formula 1 starts selling audio ads through Consumable's 220M-user network
Visual Audio ads and PODiQ targeting are on sale to brands and agencies now, yet no prices, apps or launch advertisers were named. What exactly is F1 selling?
New post by PPC Land 🔥
Meta delays website-crawling terms to Nov 20 after publisher complaints
Continue reading »
Meta delays website-crawling terms to Nov 20 after publisher complaints
Continue reading »
PPC Land
Meta delays website-crawling terms to Nov 20 after publisher complaints
Self-Serve Ad Terms move three weeks too, yet Meta's UK preview page still showed 30 October that evening. Will regulators force changes before November 20?