New post by PPC Archives - Search Engine Watch 🔥
Bing Shopping ads gain new promotional labels
Continue reading »
Bing Shopping ads gain new promotional labels
Continue reading »
Search Engine Watch
Bing Shopping ads gain new promotional labels
Bing is showing labels such as “High quality,” “Small business,” and “Buy now pay later” on Shopping ads, highlighting key product and seller details directly in search results.
New post by PPC Archives - Search Engine Watch 🔥
Google AI Mode Shopping ads carousel now appears on mobile
Continue reading »
Google AI Mode Shopping ads carousel now appears on mobile
Continue reading »
Search Engine Watch
Google AI Mode Shopping ads carousel now appears on mobile
Google AI Mode’s inline Shopping ads carousel, previously spotted on desktop, is now appearing on mobile, placing product ads directly within AI-generated responses.
New post by PPC Land 🔥
Anthropic IPO exhibits show 9% interest on Broadcom's $42bn chip notes
Continue reading »
Anthropic IPO exhibits show 9% interest on Broadcom's $42bn chip notes
Continue reading »
PPC Land
Anthropic IPO exhibits show 9% interest on Broadcom's $42bn chip notes
Google can tie $30bn of funding to revenue targets, Amazon caps its stake at 12% and Dario Amodei votes two charities' shares. What else is in the 33 exhibits?
New post by Search Engine Journal 🔥
Generative UI Could Turn Google Into Your Booking.com via @sejournal, @slobodanmanic
Continue reading »
Generative UI Could Turn Google Into Your Booking.com via @sejournal, @slobodanmanic
Continue reading »
Search Engine Journal
Generative UI Could Turn Google Into Your Booking.com
Google and OpenAI now build answers as interfaces. The decision generative UI forces on a business looks like the one hotels made with booking.com.
New post by PPC Land 🔥
Stagwell acquires Freestar, putting publisher ad sales under an agency group
Continue reading »
Stagwell acquires Freestar, putting publisher ad sales under an agency group
Continue reading »
PPC Land
Stagwell acquires Freestar, putting publisher ad sales under an agency group
Freestar says it has driven over $1bn for publishers such as Fortune Media. No price or data terms were disclosed. What changes for the publishers it serves?
New post by PPC Land 🔥
Anthropic's IPO filing shows $16.3bn of revenue and no plan to sell ads
Continue reading »
Anthropic's IPO filing shows $16.3bn of revenue and no plan to sell ads
Continue reading »
PPC Land
Anthropic's IPO filing shows $16.3bn of revenue and no plan to sell ads
Anthropic's S-1 shows $16.3bn of first-half revenue, no ad model and at least $269bn of compute owed to Amazon, Google and Microsoft, which resell its models.
New post by PPC Land 🔥
Ströer's OS Data Solutions adds Utiq telco ID to audiences on 3 platforms
Continue reading »
Ströer's OS Data Solutions adds Utiq telco ID to audiences on 3 platforms
Continue reading »
PPC Land
Ströer's OS Data Solutions adds Utiq telco ID to audiences on 3 platforms
Buyers on The Trade Desk, Equativ and Active Agent can use the consent-based ID now, Adform from early 2027. How many extra users it reaches is undisclosed.
New post by PPC Land 🔥
Streaming takes 48.7% of US TV ad spend on 21.9% of impressions, iSpot finds
Continue reading »
Streaming takes 48.7% of US TV ad spend on 21.9% of impressions, iSpot finds
Continue reading »
PPC Land
Streaming takes 48.7% of US TV ad spend on 21.9% of impressions, iSpot finds
Across 30 brands, streaming ads converted at 3.49% against 0.69% on linear, as linear spend hit a seven-quarter low. What does the price gap mean for TV buyers?
New post by PPC Land 🔥
DuckDuckGo says UK choice screen plan leaves 30 million Android phones out
Continue reading »
DuckDuckGo says UK choice screen plan leaves 30 million Android phones out
Continue reading »
PPC Land
DuckDuckGo says UK choice screen plan leaves 30 million Android phones out
Search rivals outside the top five would appear on 35% of screens if 25 qualify. The CMA's final call on Google's UK choice screen is due by the end of 2026.
New post by PPC Land 🔥
Pinterest sells ads through Amazon and Google DSPs in 3 regions, not Europe
Continue reading »
Pinterest sells ads through Amazon and Google DSPs in 3 regions, not Europe
Continue reading »
PPC Land
Pinterest sells ads through Amazon and Google DSPs in 3 regions, not Europe
Enterprise buyers reach Pinterest video and display deals through Magnite, its main supply partner. Prices, deal types and a date for Europe stay unpublished.
New post by PPC Land 🔥
Feira de Santana faces 6 ANPD warnings for naming 611 people with HIV
Continue reading »
Feira de Santana faces 6 ANPD warnings for naming 611 people with HIV
Continue reading »
PPC Land
Feira de Santana faces 6 ANPD warnings for naming 611 people with HIV
Only 22 of 1,241 people named in the Bahia city gazette were sent a letter. The LGPD bars fines on public bodies, so the ANPD turns to notices and deadlines.
New post by Search Engine Journal 🔥
Google Adds Indexing Advice For Shareable Pages To Spam Guide via @sejournal, @MattGSouthern
Continue reading »
Google Adds Indexing Advice For Shareable Pages To Spam Guide via @sejournal, @MattGSouthern
Continue reading »
Search Engine Journal
Google Adds Indexing Advice For Shareable Pages To Spam Guide
New spam guidance says to noindex or block crawling on pages made for sharing. Google's docs say a URL blocked in robots.txt can be indexed.
New post by Search Engine Journal 🔥
Google Ads Expands Customer Lifecycle Goals In Search And Shopping via @sejournal, @brookeosmundson
Continue reading »
Google Ads Expands Customer Lifecycle Goals In Search And Shopping via @sejournal, @brookeosmundson
Continue reading »
Search Engine Journal
Google Ads Expands Customer Lifecycle Goals In Search And Shopping
Google Ads expands customer lifecycle goals with High Value acquisition for Shopping and retention modes across Search, Shopping, and Performance Max.
New post by PPC Land 🔥
Google tells platforms to noindex link-shared pages by default
Continue reading »
Google tells platforms to noindex link-shared pages by default
Continue reading »
PPC Land
Google tells platforms to noindex link-shared pages by default
Web app builders and generated-content tools now sit in the spam guide, next to new Search Console alerts. Will those platforms switch their indexing defaults?
New post by PPC Land 🔥
Only 2 of 3,379 AI-flagged Meta ad files disclosed AI use, Resemble AI finds
Continue reading »
Only 2 of 3,379 AI-flagged Meta ad files disclosed AI use, Resemble AI finds
Continue reading »
PPC Land
Only 2 of 3,379 AI-flagged Meta ad files disclosed AI use, Resemble AI finds
One in 11 Facebook and Instagram ad files from 509 brands carried AI media, 70% built to look real. Labelling rules in New York and the EU already apply to ads.
New post by PPC Land 🔥
Streaming takes 48.7% of US TV ad spend as Pinterest opens to outside DSPs
Continue reading »
Streaming takes 48.7% of US TV ad spend as Pinterest opens to outside DSPs
Continue reading »
PPC Land
Streaming takes 48.7% of US TV ad spend as Pinterest opens to outside DSPs
Streaming took 48.7% of US national TV ad spend on 21.9% of impressions in Q3, iSpot found, as Pinterest put its own inventory inside Amazon and Google DSPs.
New post by PPC Land 🔥
Sacha Baron Cohen's Ali G film reaches Prime Video 5 days after cinema debut
Continue reading »
Sacha Baron Cohen's Ali G film reaches Prime Video 5 days after cinema debut
Continue reading »
PPC Land
Sacha Baron Cohen's Ali G film reaches Prime Video 5 days after cinema debut
Cinemas got one weekend of exclusivity from October 23, and Amazon has published no box office data. What the short window means for cinema and streaming ads.
New post by PPC Land 🔥
Safari 27.2 drops a mistaken 7-day cap on cookies of CNAME-hosted sites
Continue reading »
Safari 27.2 drops a mistaken 7-day cap on cookies of CNAME-hosted sites
Continue reading »
PPC Land
Safari 27.2 drops a mistaken 7-day cap on cookies of CNAME-hosted sites
Cookies set by a page's own response expired after a week when its hostname pointed to another domain. Does the fix also reach server-side tracking subdomains?
New post by PPC Land 🔥
Apple's iPad mini jumps 40% in price to $699 with an OLED display
Continue reading »
Apple's iPad mini jumps 40% in price to $699 with an OLED display
Continue reading »
PPC Land
Apple's iPad mini jumps 40% in price to $699 with an OLED display
Pre-orders open October 28 in 36 markets, but EU buyers get no Siri AI on the new tablet. Apple says its capped AI features will later cost extra. How much?
New post by PPC Land 🔥
Meta Pixel will count more conversions from Nov 12 unless advertisers opt out
Continue reading »
Meta Pixel will count more conversions from Nov 12 unless advertisers opt out
Continue reading »
PPC Land
Meta Pixel will count more conversions from Nov 12 unless advertisers opt out
Datasets already sending events are switched on by default, and matching runs on the shopper's own device. Meta has not said if recovered sales feed bidding.