New partnership enables advertisers to track in-store visits after digital ad exposure, enhancing campaign optimization across global markets.

Long-standing restrictions on frequency cap features frustrate small Reddit advertisers, impacting campaign optimization and competitiveness.

Partnership integrates Eyeota's audience solutions with Equativ's SSP, enhancing precision and reach in digital advertising.

Looker Studio adds Gemini-powered analytics, 5 partner connectors, and pivot table text wrapping in latest update.

Bing's Product Manager provides detailed guidance on optimal IndexNow usage for various industries to enhance search engine indexing.

Assembly Bill 3048 requires web browsers and mobile OS to include easy opt-out settings for data sharing by 2026.

DOJ, state plaintiffs and Google submit competing proposals for remedy phase timeline in ongoing antitrust lawsuit.

Professor Sandra Wachter's recent research reveals regulatory loopholes in the EU AI Act, Product Liability Directive, and AI Liability Directive that may fail to address key ethical issues in AI development.

Audience360's collaboration with ID5 and Adform yields impressive results in cookieless targeting, paving the way for future-proof digital advertising.

Kick streamer battles squatter, sparking debate on property rights and new media. Viral videos raise legal and ethical questions.

There are potential benefits if you separate countries by ad set, but it's unlikely to be helpful in all situations. Here's what I mean...

Study analyzes over 8 million words of BBC content, revealing pro-Palestinian slant.

Discover the importance of content in SEO and how it contributes to search engine success. Learn how to provide a satisfying user experience with relevant and valuable content.

John Mueller's explanation of why valid HTML and typos aren't ranking factors suggests why other characteristics likely aren't either

Unlock the power of Performance Max (PMax) campaigns for lead generation. Discover advanced strategies for maximizing your results.

Your PPC landing pages could make your campaigns. Even if you have the perfect campaign, if you are sending people to a badly designed page, they won't convert.

An Event Details feature has been spotted that allows people to subscribe to reminders about an event, like a time-sensitive sale.

Patchstack WordPress security announced $5M in funding and the addition of Yoast co-founder Joost de Valk to its board

See how the best AI photo generators work, what makes each unique, and learn which ones are worth trying for yourself.

If you use Meta advertising to promote a business or service that caters to travelers, there is a big update that may help you.