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Criteo reports record profits as retail media drives fourth quarter growth
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Criteo reports record profits as retail media drives fourth quarter growth
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PPC Land
Criteo reports record profits as retail media drives fourth quarter growth
Fourth quarter results exceed expectations with retail media revenue reaching $250 million milestone in 2024.
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Google Analytics simplifies cost data import system for advertisers
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Google Analytics simplifies cost data import system for advertisers
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PPC Land
Google Analytics simplifies cost data import system for advertisers
Google Analytics reduces required fields for cost data import to three core parameters, streamlining cross-platform ad reporting.
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IAB Tech Lab clarifies video placement definitions for digital advertising
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IAB Tech Lab clarifies video placement definitions for digital advertising
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PPC Land
IAB Tech Lab clarifies video placement definitions for digital advertising
Latest guidelines provide detailed explanations of video placement attributes to improve digital ad implementation.
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Spotify delivers record Q4 2024 with highest subscriber growth since 2019
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Spotify delivers record Q4 2024 with highest subscriber growth since 2019
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PPC Land
Spotify delivers record Q4 2024 with highest subscriber growth since 2019
Global streaming platform hits 675m monthly users and €4.2b revenue while achieving first full year of profitability.
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Hackers Use Google Tag Manager to Steal Credit Card Numbers via @sejournal, @martinibuster
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Hackers Use Google Tag Manager to Steal Credit Card Numbers via @sejournal, @martinibuster
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Search Engine Journal
Hackers Use Google Tag Manager to Steal Credit Card Numbers
Google Tag Manager (GTM) is being used by hackers to deliver malware that steals credit card numbers during checkout.
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Triplelift joins Amazon's traffic engine to optimize ad requests
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Triplelift joins Amazon's traffic engine to optimize ad requests
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PPC Land
Triplelift joins Amazon's traffic engine to optimize ad requests
Partnership aims to reduce unnecessary bid processing through advance demand signals from Amazon Ads.
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YouTube and Paramount fail to reach deal, channels to go dark February 13
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YouTube and Paramount fail to reach deal, channels to go dark February 13
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PPC Land
YouTube and Paramount fail to reach deal, channels to go dark February 13
Contract dispute between tech and media giants leads to removal of CBS, MTV and other Paramount channels from YouTube services.
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M6 Group reports €1.3 billion revenue amid streaming transformation
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M6 Group reports €1.3 billion revenue amid streaming transformation
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PPC Land
M6 Group reports €1.3 billion revenue amid streaming transformation
French broadcaster M6 Group maintains stable revenue while investing in new streaming platform M6+ and sports content.
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WetterOnline faces GDPR complaint over user data access denial
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WetterOnline faces GDPR complaint over user data access denial
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PPC Land
WetterOnline faces GDPR complaint over user data access denial
Privacy group noyb files complaint against weather app provider for refusing to provide users access to their personal data.
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DeepSeek And Its Impact On The Generative AI Global Race via @sejournal, @AlliBerry3
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DeepSeek And Its Impact On The Generative AI Global Race via @sejournal, @AlliBerry3
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Search Engine Journal
DeepSeek And Its Impact On The Generative AI Global Race
DeepSeek is challenging ChatGPT with speed and cost, but security flaws and censorship concerns raise red flags.
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Key Elements Of Technical SEO For Large Companies via @sejournal, @TaylorDanRW
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Key Elements Of Technical SEO For Large Companies via @sejournal, @TaylorDanRW
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Search Engine Journal
Key Elements Of Technical SEO For Large Companies
Learn how to make an impact with technical SEO in large organizations. Navigate complex systems and gain buy-in from multiple stakeholders.
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German regulator finds Apple's app tracking rules may violate competition law
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German regulator finds Apple's app tracking rules may violate competition law
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PPC Land
German regulator finds Apple's app tracking rules may violate competition law
Bundeskartellamt says Apple's App Tracking Transparency Framework gives unfair advantage over third-party developers.
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EU scraps privacy and AI liability rules as Commission unveils 2025 work plan
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EU scraps privacy and AI liability rules as Commission unveils 2025 work plan
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PPC Land
EU scraps privacy and AI liability rules as Commission unveils 2025 work plan
The European Commission withdraws key digital policies while prioritizing AI development and economic competitiveness.
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Why Your Social Media Advertising Might Be Missing The Target
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Why Your Social Media Advertising Might Be Missing The Target
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PPC Hero
Why Your Social Media Advertising Might Be Missing The Target - PPC Hero
Industry giants have discover their social media advertising dollars aren't delivering the expected value with many potential customers not getting picked up
New post by Search Engine Journal 🔥
Google Updates Product Markup To Support Member Pricing & Sales via @sejournal, @MattGSouthern
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Google Updates Product Markup To Support Member Pricing & Sales via @sejournal, @MattGSouthern
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Search Engine Journal
Google Updates Product Markup To Support Member Pricing & Sales
Google updates structured data guidelines, enabling merchants to showcase sale, member, and strikethrough pricing in search results.
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Google Rolls Out ‘Veo 2’ Video Generation For YouTube Shorts via @sejournal, @MattGSouthern
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Google Rolls Out ‘Veo 2’ Video Generation For YouTube Shorts via @sejournal, @MattGSouthern
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Search Engine Journal
Google Rolls Out ‘Veo 2’ Video Generation For YouTube Shorts
YouTube upgrades Dream Screen with Google's Veo 2 video generation model, enabling faster AI-generated backgrounds and standalone clips.