Google Marketing Live 2025 to showcase latest digital advertising tools and AI capabilities this May.

Enterprise customer data platform receives technical validation after rigorous testing process.

New AI-powered feature enables creators to reach global audiences but leaves viewers without global disable option.

If you get Meta advertising results that are too good to be true, the conversions may be coming from internal admin traffic...

Meta announced plans to harvest public user content for AI training, raising privacy concerns.

A new study challenges Google's assertion that AI Overviews increase website traffic, impacting publisher revenue and user behavior.

How Google leverages advanced AI systems to combat fraudulent advertisements.

TikTok upgrades advertiser safety suite with video and profile exclusion tools.

New IAB Tech Lab signal implementation enables clearer outstream video classifications.

New certification program targets conversion-focused advertisers seeking measurable results.

Streaming giant adds 350,000 titles for users in four new countries.

New report reveals adoption challenges despite half expecting full integration by 2026.

With the help of LLMs, marketers can now build scripts, extensions, and tools – no coding skills required.

Digital audience data shows dramatic shifts in how Australians research and book travel options.

How brands can capitalize on the fastest-growing ad format as performance budgets shift.

SEO and PPC each have distinct advantages depending on your business objectives. Read about the pros and cons for each strategy to digital marketing.

Google provides enhanced transparency for advertisers regarding account suspensions.

Sports betting advertising expansion marks significant policy shift for premium ad space.

Tech giants race to capture commerce interactions through AI assistants.

Google Ads shared budgets let you share a budget across multiple campaigns within a Google Ads account. Find out when to use them and how to set them up.