👤 e-Commerce App vs Web Engagement

Using the top four e-commerce brands, here Verto dives into what form of traffic was driving the majority of their visits. Unsurprisingly, Web (including mobile & desktop) continues to dominate e-commerce reach and time spent. 179 million unique monthly visitors access #Amazon at least once via Web which is 97% of Amazon’s user base for September 2018; only 53% of those users, 98 million, access it via the application. Even in terms of engagement, the average user on Amazon spent slightly more than 5 hours on web browsers compared to slightly under an hour on the app.

🚀 @PerspectiveIX via VertoAnalytics.

💰 Amazon Challenges Ad Duopoly

According to a new eMarketer report, digital ad spending in the United States will exceed traditional media spending, e.g. TV, print and radio ads, for the first this year. Boosted by the ongoing mobile #advertising boom, digital ad spending is expected to grow 19 percent to $129 billion in 2019.

While the digital ad market is still dominated by #Google and #Facebook, who account for roughly 60 percent of total spending, a third company is challenging the de-facto duopoly of the world’s largest search and social media companies. Online retail behemoth #Amazon has quietly built a billion-dollar ad business which is growing at a rate of 50 percent per year.

🚀 @PerspectiveIX via Statista.

🤯 Tech Companies’ Market Capitalisation Over the Last 23 Years

Fascinating to see how quickly growing companies in tech have been able to join the top.
Keep an on on #Apple #Microsoft #Amazon #Google #Facebook and #Netflix...

🚀 @PerspectiveIX via Lionel Page.

📺 Video Streaming Stats from Nielsen

A new age of media is upon us. As a number of powerful media companies enter the streaming video marketplace in a very big way, choice in this promising arena has never been greater.

The Nielsen report notes that 60% of Americans subscribe to more than one paid #VideoStreaming service. Better still—especially for platforms entering the streaming market—is that 93% of U.S. consumers say they will either increase or keep their existing streaming services.

#Netflix #Hulu #Amazon #YouTube

📡 Read more on Pulse 77.
🦅 @PerspectiveIX

📊 How Tech Companies Impact Society
The Verge Tech Survey 2020

Americans believe that #Google, #Amazon, #Apple, #Microsoft, #Netflix, and #YouTube have an overall positive effect on society. They’re more likely to think that #Twitter, #Slack, #Instagram, and #Facebook have an overall negative effect.

𝕭𝖊𝖓
🦅 @PerspectiveIX via the Verge.

📰 Tech, Media, and Business News Headlines — Day 1


👉 #Intel unveils 10th-gen desktop CPUs, including 5.3GHz flagship (link)


👉 #Zoom admits it doesn't have 300M DAUs, quietly correcting the claim in its original blog post to 300M “daily Zoom meeting participants (link)


👉 #Telegram postpones the launch of its TON blockchain for a second time, pushing the go-live date to April 2021, and offers to return $1.2B to investors (link)


👉 Andreessen Horowitz raises $515M for its second fund dedicated to #cryptocurrency and #blockchain investments and holdings (link)


👉 #Apple Q2: $58.3B revenue, up 1% YoY; $44.9B from products, $13.35B from services; net income of $11.25B (link)


👉 #Amazon Q1: $75.5B revenue, up 26% YoY; net income of $2.5B, down from $3.6B in Q1 2019; $10.2B from AWS revenue, up from $7.7B YoY (link)


👉 #Twitter Q1: sales up 3% YoY to $808M; net loss of $8M due to COVID-19; mDAUs hit a record 166M, up 24% YoY (link)


#️⃣ #EarningsCalls

📰 @iXDaily via @PerspectiveIX
💌 Weekly Newsletter.

📰 Tech, Media, and Business News Headlines — Day 2


👉 In Q1, #iPad app downloads saw first YoY growth in four years, surpassing 1.1B worldwide; consumer spending in iPad apps crosses $2B (link)


👉 #Coronavirus causes worst #smartphone market contraction in history — global shipments down 13% (link)


👉 #Fortnite is hosting a Diplo concert in its new party mode (link)


👉 #Tesla's lost $14B in value after #ElonMusk tweeted its shares were overpriced (link)


👉 #JeffBezos is being called to testify before Congress over ‘misleading’ statements from #Amazon (link)



📰 @iXDaily via @PerspectiveIX
💌 Weekly Newsletter.

Tech, Media, and Business News Headlines — Day 3


👉 #Intel is in talks to acquire #Moovit for ~$1B (link)


👉 #Uber to require masks or face coverings for drivers and passengers in certain markets (link)


👉 Security lapse at #India’s #Jio exposed #coronavirus symptom checker results (link)


👉 #Amazon, #Flipkart, #Ola and #Uber begin to resume their services in #India (link)


👉 #UberEats exits seven markets (link)


👉 The 13-inch #MacBook Pro gets #Apple’s much-improved keyboard (link)


👉 Poynter Institute’s International Fact-Checking Network launches chatbot on #WhatsApp to debunk thousands of #coronavirus-related hoaxes (link)



📰 @iXDaily by @PerspectiveIX
💌 Weekly Newsletter.

🤯 Jeff Bezos’ staggering Wealth
one pixel at a time

See it here: https://prs.pctvix.co/3flv3SM
Created by Matt Korostoff.

#JeffBezos #Amazon

🦅 @perspectiveix

Tech, Media, and Business News Headlines — Day 4


👉 #Amazon VP resigns after nearly six years, criticising the company on his blog for firing protesting workers (link)


👉 #Microsoft says there's been a 75% YoY jump in time spent in #Windows 10, and Windows 10X (link)


👉 #GoogleMeet shows up in #Gmail inboxes — a little too late (link)


👉 #India’s Glance tops 100 million daily active users in 21 months (link)


👉 #Amazon is launching Crucible: a free-to-play multiplayer game on May 20th (link)



📰 @iXDaily by @PerspectiveIX
💌 Weekly Newsletter.

🦾 Super Jeff

"I feel like everyone knows that the first rule of being the richest man in the world is never get caught on video with robotic supervillain arms." — Aaron Levie

#JeffBezos #Amazon

🦅 @perspectiveix

​​🔝 World’s 10 Most Valuable Brands in 2020

For the eighth year running, #Apple is at the top of the list of most valuable brands in the world, keeping its lead over top companies like #Amazon, #Microsoft and #Google, according to Interbrand’s latest annual rankings. Although there has been some shifting around in positions, all of the brands in the top 10 last year remained there this year.

Of the 43% of brands that benefited from a lift in value this year, #Amazon (60%) and #Microsoft (53%) were the fastest risers. #Spotify also had a significant increase, up 52% to $8.4 billion (#70).

Other fast-risers this year include:
- #Netflix: +41% to $12.7 billion (#41);
- #Adobe: +41% to $18.2 billion (#27);
- #PayPal: +38% to $10.5 billion (#60);
- #Apple: +38% to $323 billion (#1); and
- #Salesforce: +34% to $10.8 billion (#58).

This year, five brands dropped off the top 100 list, making room for five new entrants. One of those new entrants is #Instagram, which makes its debut to the list at #19 with a brand value of $26.1 billion. #YouTube (#30) joins Instagram on the list of new entrants with a brand value of $17.3 billion. Both of these brands are also favorites among social media marketers.

The remaining three new entrants are:

- #Tesla (#40; $12.8 billion);
- #JohnnieWalker (#98; $4.6 billion); and
- #Zoom (#100; $4.5 billion)

Download the full report here.
🦅 @perspectiveix