๐Ÿฆ… [ perspective ix ]
2.3K subscribers
1.04K photos
253 videos
16 files
480 links
The Best of New Media, Tech & Business.
It's not for everyone. It's for you.


๐Ÿ’Œ โ”‚ Pulse โ€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
โ˜•๏ธ โ”‚ Support: prs.pctvix.co/2tfjXbH
๐Ÿ“ โ”‚ Manchester, UK
๐Ÿ—ž โ”‚ @iXNews
๐ŸŽ™ โ”‚ @iXRadio
๐Ÿ“ฐ โ”‚ @iXDaily
๐Ÿ‘จโ€๐Ÿ’ป โ”‚ Admin: @iXContactBot
Download Telegram
๐Ÿ“ฑ 2018's Highest Grossing iPhone Apps

#Netflix was by far the highest grossing #iPhone and #iPad app in 2018, bringing in 790 million dollars. Tencentโ€™s video streaming app was the second highest earning iOS app, grossing 490 million dollars. Netflix blew the other top ten apps out of the water, racking up 62 percent more revenue than second-place iOS app,Tencent.

While Netflix outperformed #Tencent, video streaming and sharing applications did well overall, dominating the top ten list. Seven out of the ten highest grossing iOS apps were video streaming or sharing applications. Notably, half of the apps were owned by Chinese companies like #Baidu, Tencent, and #Alibaba.

๐Ÿš€ @PerspectiveIX via Statista.
โ€‹โ€‹๐Ÿ“บ Competing for Consumer Attention

The pressure on linear TV isnโ€™t just coming from streaming services such as #Netflix and #Hulu. Both are part of a wider competition for the consumerโ€™s free time with other media formats.

Consumers are now clocking up an average of around 2:20 hours per day on #SocialMedia, rising to around 3 hours among 16-24s. Online and print press, games consoles, music streaming and broadcast radio collectively constitute around 5 hours of a consumerโ€™s day. Thatโ€™s not including the hour and a quarter spent watching online #TV, and the 6 ยพ hours spent online more broadly on a daily basis.

Consumer attention in this crowded environment has become harder to maintain.

Linear TV, does however, have a lot to boast about here. With the exception of social media, linear TV captures the largest share of daily media time among consumers, standing at 18%, significantly above online TVโ€™s 12%. And considering social media engagement happens frequently throughout the day whereas TV engagement is mostly in long durations, thatโ€™s an impressive feat.

๐Ÿš€ @PerspectiveIX via GlobalWebIndex.
๐Ÿ“บ YouTube is Responsible for 37% of All Mobile Internet Traffic

A new report by Sandvine has revealed the applications responsible for the most downstream mobile traffic in the world. Underlining the popularity of streaming services, #YouTube accounts for the most megabytes with 37 percent - an awfully long way ahead of second-placed #Facebook with 8.4 percent and #Snapchat with 8.3 percent. #Netflix, which accounts for the most internet traffic overall, only manages 2.4 percent when it comes to mobile.

๐Ÿš€ @PerspectiveIX via Statista.
๐Ÿ“บ Netflix Growth

Number of #Netflix subscribers from 2008 to 2018

๐Ÿš€ @PerspectiveIX
This media is not supported in your browser
VIEW IN TELEGRAM
๐Ÿคฏ Tech Companiesโ€™ Market Capitalisation Over the Last 23 Years

Fascinating to see how quickly growing companies in tech have been able to join the top.
Keep an on on #Apple #Microsoft #Amazon #Google #Facebook and #Netflix...

๐Ÿš€ @PerspectiveIX via Lionel Page.
๐Ÿ“ฑ Top Grossing iOS Categories in Q1 2019

Entertainment apps are where consumers are easily convinced to spend their hard earned money. Apps like #Netflix, #Hulu, OZEE, Hotstar provide us entertainment when we're bored or traveling. That this category sits up top is likely not surprising.

#iOS #Android #Smartphone

๐Ÿš€ @PerspectiveIX via Apptopia.
๐Ÿ“Š Top Apps Worldwide for December 2019 by Downloads

#WhatsApp was the most downloaded non-gaming app worldwide for December 2019 with close to 112 million installs, which represented a 30% YoY increase from December 2018. The countries with the most installs of the app during this period were India ๐Ÿ‡ฎ๐Ÿ‡ณ at 32% of its total downloads and Brazil ๐Ÿ‡ง๐Ÿ‡ท at 9%.

#TikTok #Facebook #FacebookMessenger #Instagram #Snapchat #Netflix #YouTube

๐Ÿฆ… @PerspectiveIX
๐Ÿ“– Read more on SensorTower.
๐Ÿ“บ Video Streaming Stats from Nielsen

A new age of media is upon us. As a number of powerful media companies enter the streaming video marketplace in a very big way, choice in this promising arena has never been greater.

The Nielsen report notes that 60% of Americans subscribe to more than one paid #VideoStreaming service. Better stillโ€”especially for platforms entering the streaming marketโ€”is that 93% of U.S. consumers say they will either increase or keep their existing streaming services.

#Netflix #Hulu #Amazon #YouTube

๐Ÿ“ก Read more on Pulse 77.
๐Ÿฆ… @PerspectiveIX
๐Ÿ“Š How Tech Companies Impact Society
The Verge Tech Survey 2020

Americans believe that #Google, #Amazon, #Apple, #Microsoft, #Netflix, and #YouTube have an overall positive effect on society. Theyโ€™re more likely to think that #Twitter, #Slack, #Instagram, and #Facebook have an overall negative effect.

๐•ญ๐–Š๐–“
๐Ÿฆ… @PerspectiveIX via the Verge.
โ€‹โ€‹๐Ÿ“บ Netflix Sees Unprecedented Growth Amid Pandemic

While no one in their right mind would wish for a global health emergency/economic crisis, itโ€™s hard to make a list of companies that might profit from the current situation and not have #Netflix on that list. A global crisis that forces people to stay home for weeks? Movie theaters, bars, restaurants, and gyms shuttered? No live sports on TV? What else are people supposed to do but cuddle up and watch Tiger King?

Netflixโ€™s latest quarterly results seem to confirm that notion, as the streaming giant added more paid subscribers over the past six months than ever before in its history. Nearly 16 million people signed up for the service in the first quarter alone, with another 10 million subscribers added by the end of June. That brings Netflix's global paid memberships to 193 million, up 26 million since the beginning of 2020. To add some perspective, Netflix added just 12 million subscribers in the first half of 2019 and less than 28 million in the entire year.

Read more on Statista.
๐Ÿฆ… @perspectiveix
โ€‹โ€‹๐Ÿ” Worldโ€™s 10 Most Valuable Brands in 2020

For the eighth year running, #Apple is at the top of the list of most valuable brands in the world, keeping its lead over top companies like #Amazon, #Microsoft and #Google, according to Interbrandโ€™s latest annual rankings. Although there has been some shifting around in positions, all of the brands in the top 10 last year remained there this year.

Of the 43% of brands that benefited from a lift in value this year, #Amazon (60%) and #Microsoft (53%) were the fastest risers. #Spotify also had a significant increase, up 52% to $8.4 billion (#70).

Other fast-risers this year include:
- #Netflix: +41% to $12.7 billion (#41);
- #Adobe: +41% to $18.2 billion (#27);
- #PayPal: +38% to $10.5 billion (#60);
- #Apple: +38% to $323 billion (#1); and
- #Salesforce: +34% to $10.8 billion (#58).

This year, five brands dropped off the top 100 list, making room for five new entrants. One of those new entrants is #Instagram, which makes its debut to the list at #19 with a brand value of $26.1 billion. #YouTube (#30) joins Instagram on the list of new entrants with a brand value of $17.3 billion. Both of these brands are also favorites among social media marketers.

The remaining three new entrants are:

- #Tesla (#40; $12.8 billion);
- #JohnnieWalker (#98; $4.6 billion); and
- #Zoom (#100; $4.5 billion)

Download the full report here.
๐Ÿฆ… @perspectiveix
๐Ÿ“บ Media Landscape
Who owns everything in Big #Media: Distributors, content companies & internet video companies by market cap and their main lines of business.

โ—๏ธ #Netflix: Feb 2018 โ†’ Apr 2018 โ†’ May 2018 โ†’ Jan 2021
๐Ÿ‘‰๐Ÿป Market Cap: $95B โ†’ $137B โ†’ $144B โ†’ $226B
๐Ÿ‘‰๐Ÿป Subscribers: 104M โ†’ 125M โ†’ 125M โ†’ 195M

๐Ÿฆ… @perspectiveix