ββπ£ The State of Chinese Voice Assistants
China is the second-largest consumer market in the world, hitting $4.3T in consumer expenditure in 2016 alone (for reference, the US ranked first with $12.5T, and Japan third with $2.7T).
The Chinese smart home market will reach nearly $23B in 2018, according to Juniper Research. #SmartSpeakers and #AI voice assistants are becoming an integral part of that.
Now that smart speakers are becoming commonplace, the early entrant, #Amazon, is losing its market share β and not just to its rival #Google, but to newer players emerging in China.
π @PerspectiveIX via CBInsights.
β Do you own a smart speaker?
China is the second-largest consumer market in the world, hitting $4.3T in consumer expenditure in 2016 alone (for reference, the US ranked first with $12.5T, and Japan third with $2.7T).
The Chinese smart home market will reach nearly $23B in 2018, according to Juniper Research. #SmartSpeakers and #AI voice assistants are becoming an integral part of that.
Now that smart speakers are becoming commonplace, the early entrant, #Amazon, is losing its market share β and not just to its rival #Google, but to newer players emerging in China.
π @PerspectiveIX via CBInsights.
β Do you own a smart speaker?
ββπ 10 Years of Google Chrome
#GoogleChrome turned 10 on Sunday, and according to its Twitter, we should be expecting a surprise today. Meanwhile, let's take a look at #Chrome's path to browser market domination:
2008 β’ 0.3%
2018 β’ 60%
Also, since 2012, #Google Chrome has become the world's most popular browser. Here's the list of its predecessors as the world's number one most popular browser since 1990:
1990 β’ WorldWideWeb
1993 β’ NCSA Mosaic
1995 β’ Netscape
1999 β’ Internet Explorer
2012 β’ Google Chrome
π @PerspectiveIX
π Join Pulse: Our Weekly Newsletter
β Is Chrome your default desktop browser?
#GoogleChrome turned 10 on Sunday, and according to its Twitter, we should be expecting a surprise today. Meanwhile, let's take a look at #Chrome's path to browser market domination:
2008 β’ 0.3%
2018 β’ 60%
Also, since 2012, #Google Chrome has become the world's most popular browser. Here's the list of its predecessors as the world's number one most popular browser since 1990:
1990 β’ WorldWideWeb
1993 β’ NCSA Mosaic
1995 β’ Netscape
1999 β’ Internet Explorer
2012 β’ Google Chrome
π @PerspectiveIX
π Join Pulse: Our Weekly Newsletter
β Is Chrome your default desktop browser?
ββπ€ Android's Dominance
Ten years ago, on September 23, 2008, the T-Mobile G1 made its debut, marking the birth hour of #Android. More than a year after #Apple had released the first #iPhone, Androidβs debut wasnβt as spectacular and, as opposed to the iPhone, the first Android device still had a physical keyboard. But #Googleβs open approach to building a mobile platform quickly proved to be successful and it took less than three years for Android to become the number 1 platform in the booming smartphone market.
π @PerspectiveIX via Statista.
β Which mobile OS do you mainly use?
Ten years ago, on September 23, 2008, the T-Mobile G1 made its debut, marking the birth hour of #Android. More than a year after #Apple had released the first #iPhone, Androidβs debut wasnβt as spectacular and, as opposed to the iPhone, the first Android device still had a physical keyboard. But #Googleβs open approach to building a mobile platform quickly proved to be successful and it took less than three years for Android to become the number 1 platform in the booming smartphone market.
π @PerspectiveIX via Statista.
β Which mobile OS do you mainly use?
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π Google's 20th Birthday
#Google's video Doodle takes a stroll down memory lane by exploring popular searches all over the world throughout the last two decades.
π @PerspectiveIX
#Google's video Doodle takes a stroll down memory lane by exploring popular searches all over the world throughout the last two decades.
π @PerspectiveIX
ββπ° The Future of Google's Revenue
#Google introduced several new products at its big hardware event on Tuesday. Among the devices were the new Pixel 3 phones, a new tablet called Pixel Slate and a smart home device called Google Home Hub.
While Googleβs hardware ambitions are still limited and widely considered a means to an end (which is to collect more data and sell more advertising), the range of the companyβs products and services has widened significantly over the years (with companies such as Access, Calico, CapitalG, GV, Nest, Verily, #Waymo and X).
#Googleβs many side-activities have steadily grown over the years and in 2017, the companyβs non-advertising revenue reached $15.5 billion, up from just $667 million in 2008. More importantly though, the percentage of Googleβs revenue that didnβt come from advertising sales grew from 3.1% in 2008 to 14% last year, indicating that the search giant can no longer be considered a one trick pony.
π @PerspectiveIX via Statista.
β Do you own any Google-made hardware/device?
#Google introduced several new products at its big hardware event on Tuesday. Among the devices were the new Pixel 3 phones, a new tablet called Pixel Slate and a smart home device called Google Home Hub.
While Googleβs hardware ambitions are still limited and widely considered a means to an end (which is to collect more data and sell more advertising), the range of the companyβs products and services has widened significantly over the years (with companies such as Access, Calico, CapitalG, GV, Nest, Verily, #Waymo and X).
#Googleβs many side-activities have steadily grown over the years and in 2017, the companyβs non-advertising revenue reached $15.5 billion, up from just $667 million in 2008. More importantly though, the percentage of Googleβs revenue that didnβt come from advertising sales grew from 3.1% in 2008 to 14% last year, indicating that the search giant can no longer be considered a one trick pony.
π @PerspectiveIX via Statista.
β Do you own any Google-made hardware/device?
ββπ The War of Search Engines
Nearly 30 million searches are entered every day in the search box of #DuckDuckGo. Unlike #Google, this search engine does not collect user data and does not use personalised advertising.
This, and probably the steadily growing list of data scandals has been assisting a sustained upward trend for the past few years. In 2015, the milestone of ten million searches in one day was cracked for the first time. Two years later, it was already 20 million and in October 2018 it is almost at 30 million.
Nevertheless, compared to Google, these are still very small figures - according to TechCrunch, the search giant handles at least 3 billion search requests a day.
π @PerspectiveIX via Statista.
β Have you ever used DockDockGo?
Nearly 30 million searches are entered every day in the search box of #DuckDuckGo. Unlike #Google, this search engine does not collect user data and does not use personalised advertising.
This, and probably the steadily growing list of data scandals has been assisting a sustained upward trend for the past few years. In 2015, the milestone of ten million searches in one day was cracked for the first time. Two years later, it was already 20 million and in October 2018 it is almost at 30 million.
Nevertheless, compared to Google, these are still very small figures - according to TechCrunch, the search giant handles at least 3 billion search requests a day.
π @PerspectiveIX via Statista.
β Have you ever used DockDockGo?
ββπ€³ Stickiest Social Media Platforms
While #Snapchat may lack #Facebookβs massive user numbers, its efforts to create an engaging app continue to show signs of success. While Facebookβs 69% stickiness still tops the list, Snapchat racks of a 43% stickiness rating, placing it comfortably ahead of larger competitors like #Google Hangouts (37% stickiness) and #Instagram (35% stickiness).
βοΈ Stickiness is Vertoβs measure of user engagement, comparing daily users to monthly users.
π @PerspectiveIX via VertoAnalytics.
β Among these platforms, Which one do you prefer?
While #Snapchat may lack #Facebookβs massive user numbers, its efforts to create an engaging app continue to show signs of success. While Facebookβs 69% stickiness still tops the list, Snapchat racks of a 43% stickiness rating, placing it comfortably ahead of larger competitors like #Google Hangouts (37% stickiness) and #Instagram (35% stickiness).
βοΈ Stickiness is Vertoβs measure of user engagement, comparing daily users to monthly users.
π @PerspectiveIX via VertoAnalytics.
β Among these platforms, Which one do you prefer?
π° Amazon Challenges Ad Duopoly
According to a new eMarketer report, digital ad spending in the United States will exceed traditional media spending, e.g. TV, print and radio ads, for the first this year. Boosted by the ongoing mobile #advertising boom, digital ad spending is expected to grow 19 percent to $129 billion in 2019.
While the digital ad market is still dominated by #Google and #Facebook, who account for roughly 60 percent of total spending, a third company is challenging the de-facto duopoly of the worldβs largest search and social media companies. Online retail behemoth #Amazon has quietly built a billion-dollar ad business which is growing at a rate of 50 percent per year.
π @PerspectiveIX via Statista.
According to a new eMarketer report, digital ad spending in the United States will exceed traditional media spending, e.g. TV, print and radio ads, for the first this year. Boosted by the ongoing mobile #advertising boom, digital ad spending is expected to grow 19 percent to $129 billion in 2019.
While the digital ad market is still dominated by #Google and #Facebook, who account for roughly 60 percent of total spending, a third company is challenging the de-facto duopoly of the worldβs largest search and social media companies. Online retail behemoth #Amazon has quietly built a billion-dollar ad business which is growing at a rate of 50 percent per year.
π @PerspectiveIX via Statista.
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π€― Top 15 BEST global brands ranking for the last 19 years...
Watch big name tech companies take-over at the end!
Keep an eye on #Apple, #Google, and #Nokia...
Interbrand via Matt Navarra.
π @PerspectiveIX
Watch big name tech companies take-over at the end!
Keep an eye on #Apple, #Google, and #Nokia...
Interbrand via Matt Navarra.
π @PerspectiveIX
π± Top App Categories Worldwide for Q4 2018 by Downloads - Google Play
Games was also the top category worldwide on #Google Play in Q4 2018 with more than 7.25 billion installs, followed by Tools, Entertainment, Communication, and Social.
Games saw modest growth on #GooglePlay in Q4, with installs increasing 3 percent year-over-year. The Social category grew 53 percent year-over-year, surpassing Photography to take the No. 5 spot. This change was driven by enormous growth of social media apps in India, specifically #TikTok, along with two other ByteDance-owned apps, Helo and Vigo Video.
#Android
Read more on SensorTower.
π @PerspectiveIX
Games was also the top category worldwide on #Google Play in Q4 2018 with more than 7.25 billion installs, followed by Tools, Entertainment, Communication, and Social.
Games saw modest growth on #GooglePlay in Q4, with installs increasing 3 percent year-over-year. The Social category grew 53 percent year-over-year, surpassing Photography to take the No. 5 spot. This change was driven by enormous growth of social media apps in India, specifically #TikTok, along with two other ByteDance-owned apps, Helo and Vigo Video.
#Android
Read more on SensorTower.
π @PerspectiveIX
ββπ° Google Hit With Another Antitrust Fine in Europe
The European Commission announced yet another #antitrust fine against #Google today, imposing a β¬1.49 billion ($1.69b) penalty for unfairly shielding its AdSense advertising platform from competition. "Today the Commission has fined Google β¬1.49 billion for illegal misuse of its dominant position in the market for the brokering of online search adverts. Google has cemented its dominance in online search adverts and shielded itself from competitive pressure by imposing anti-competitive contractual restrictions on third-party websites", commissioner Margrethe Vestager said in an official statement.
The European Commissionβs latest ruling against Google is by no means the first time that the EUβs watchdog has taken action against an American tech company. In fact, Google itself got a taste of EU antitrust regulation as recently as last year. In July 2018, the European Commission hit Google with a record-breaking β¬4.3 billion fine for allegations related to #Android after having fined the company β¬2.4 billion ($2.7b) for anticompetitive behavior related to Google Shopping in July 2017.
As the following chart illustrates, other tech giants have felt the wrath of the European Commission as well. #Microsoft alone has been fined four times over the past two decades including three times for allegedly ignoring previous antitrust sanctions and for breaking promises made in an earlier antitrust settlement. The EUβs competition commissioner, Margrethe Vestager, has made U.S. tech companies a central focus, cracking down on anticompetitive behavior, tax avoidance and mishandling of user privacy.
π @PerspectiveIX via Statista.
The European Commission announced yet another #antitrust fine against #Google today, imposing a β¬1.49 billion ($1.69b) penalty for unfairly shielding its AdSense advertising platform from competition. "Today the Commission has fined Google β¬1.49 billion for illegal misuse of its dominant position in the market for the brokering of online search adverts. Google has cemented its dominance in online search adverts and shielded itself from competitive pressure by imposing anti-competitive contractual restrictions on third-party websites", commissioner Margrethe Vestager said in an official statement.
The European Commissionβs latest ruling against Google is by no means the first time that the EUβs watchdog has taken action against an American tech company. In fact, Google itself got a taste of EU antitrust regulation as recently as last year. In July 2018, the European Commission hit Google with a record-breaking β¬4.3 billion fine for allegations related to #Android after having fined the company β¬2.4 billion ($2.7b) for anticompetitive behavior related to Google Shopping in July 2017.
As the following chart illustrates, other tech giants have felt the wrath of the European Commission as well. #Microsoft alone has been fined four times over the past two decades including three times for allegedly ignoring previous antitrust sanctions and for breaking promises made in an earlier antitrust settlement. The EUβs competition commissioner, Margrethe Vestager, has made U.S. tech companies a central focus, cracking down on anticompetitive behavior, tax avoidance and mishandling of user privacy.
π @PerspectiveIX via Statista.
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π€― Tech Companiesβ Market Capitalisation Over the Last 23 Years
Fascinating to see how quickly growing companies in tech have been able to join the top.
Keep an on on #Apple #Microsoft #Amazon #Google #Facebook and #Netflix...
π @PerspectiveIX via Lionel Page.
Fascinating to see how quickly growing companies in tech have been able to join the top.
Keep an on on #Apple #Microsoft #Amazon #Google #Facebook and #Netflix...
π @PerspectiveIX via Lionel Page.
ββπ¨βπ» Apple WWDC vs Google I/O π©βπ»
#Apple kicked off its annual Wordwide Developers Conference #WWDC yesterday. Under the motto βWrite code. Blow mindsβ thousands of developers come together in San Jose, CA, to learn about the latest features on Appleβs platforms in hundreds of workshops, keynotes and networking events.
Here you can see how popularity of Apple's WWDC is declining, although still a lot more popular than #Google's similar event called Google I/O
And the highlights of yesterday's WWDC:
π tvOS: multiple users, Xbox & PlayStation controllers
π watchOS 6 with new watchfaces, App Store & more
π macOS Catalina
π iOS 13 with dark mode, updated Apple apps & privacy features
π iMessage to support profile photos β including your new Memoji personalized with makeup and accessories
π HomePod will be able recognize whoβs speaking to it with iOS 13
π iPadOS for iPad with new home screen widgets & multitasking improvements
π All-new redesigned Mac Pro
π New sign-in tool to compete with Facebook and Google
π Apple breaks up iTunes, creates separate Podcasts, TV, and Music apps for macOS
π Photos on iPhone is about to look completely different
π @PerspectiveIX
β What was your favourite announcement from yesterday's WWDC?
#Apple kicked off its annual Wordwide Developers Conference #WWDC yesterday. Under the motto βWrite code. Blow mindsβ thousands of developers come together in San Jose, CA, to learn about the latest features on Appleβs platforms in hundreds of workshops, keynotes and networking events.
Here you can see how popularity of Apple's WWDC is declining, although still a lot more popular than #Google's similar event called Google I/O
And the highlights of yesterday's WWDC:
π tvOS: multiple users, Xbox & PlayStation controllers
π watchOS 6 with new watchfaces, App Store & more
π macOS Catalina
π iOS 13 with dark mode, updated Apple apps & privacy features
π iMessage to support profile photos β including your new Memoji personalized with makeup and accessories
π HomePod will be able recognize whoβs speaking to it with iOS 13
π iPadOS for iPad with new home screen widgets & multitasking improvements
π All-new redesigned Mac Pro
π New sign-in tool to compete with Facebook and Google
π Apple breaks up iTunes, creates separate Podcasts, TV, and Music apps for macOS
π Photos on iPhone is about to look completely different
π @PerspectiveIX
β What was your favourite announcement from yesterday's WWDC?
π± Worldwide Mobile App Revenue
Global app revenue reached $39 billion in the first half of 2019, that means an increase of 15% compared to the same period of 2018.
Consumers spent an estimated $25.5 billion globally on #Appleβs #AppStore during the first half, an increase of 13.2% YoY from $22.6 billion in Q1 and Q2 of 2018. The amount generated by Appleβs platform was approximately 80% greater than #Google Playβs estimated gross revenue of $14.2 billion for the half. That was up 19.6% YoY from first half 2018βs total of $11.8 billion.
π Read more about Worldwide Mobile App Downloads.
π @PerspectiveIX via SensorTower.
Global app revenue reached $39 billion in the first half of 2019, that means an increase of 15% compared to the same period of 2018.
Consumers spent an estimated $25.5 billion globally on #Appleβs #AppStore during the first half, an increase of 13.2% YoY from $22.6 billion in Q1 and Q2 of 2018. The amount generated by Appleβs platform was approximately 80% greater than #Google Playβs estimated gross revenue of $14.2 billion for the half. That was up 19.6% YoY from first half 2018βs total of $11.8 billion.
π Read more about Worldwide Mobile App Downloads.
π @PerspectiveIX via SensorTower.
π Google: The Most Popular Search on Bing
Poor #Bing. The beleaguered search engine with dreams of world domination never really had a chance against its all-conquering competitor, #Google. Adding insult to injury, analysis by SEO experts Ahrefs has revealed that in 2019, the search Bing is most often tasked with is pointing its disloyal users in the direction of 'google'.
As of July, the search engine dealt with 44.4 million such queries from around the world, far more than the second most frequent - 'youtube' was searched for 33.3 million times. In another blow for Bing's owner #Microsoft, the fifth most common search was people looking for help with Windows 10.
π¦ @PerspectiveIX via Statista.
π€ Support PerspectiveIX.
Poor #Bing. The beleaguered search engine with dreams of world domination never really had a chance against its all-conquering competitor, #Google. Adding insult to injury, analysis by SEO experts Ahrefs has revealed that in 2019, the search Bing is most often tasked with is pointing its disloyal users in the direction of 'google'.
As of July, the search engine dealt with 44.4 million such queries from around the world, far more than the second most frequent - 'youtube' was searched for 33.3 million times. In another blow for Bing's owner #Microsoft, the fifth most common search was people looking for help with Windows 10.
π¦ @PerspectiveIX via Statista.
π€ Support PerspectiveIX.
π How Tech Companies Impact Society
The Verge Tech Survey 2020
Americans believe that #Google, #Amazon, #Apple, #Microsoft, #Netflix, and #YouTube have an overall positive effect on society. Theyβre more likely to think that #Twitter, #Slack, #Instagram, and #Facebook have an overall negative effect.
πππ
π¦ @PerspectiveIX via the Verge.
The Verge Tech Survey 2020
Americans believe that #Google, #Amazon, #Apple, #Microsoft, #Netflix, and #YouTube have an overall positive effect on society. Theyβre more likely to think that #Twitter, #Slack, #Instagram, and #Facebook have an overall negative effect.
πππ
π¦ @PerspectiveIX via the Verge.
Forwarded from π° [ ix daily ]
Tech, Media, and Business News Headlines β Day 5
π #Apple will host a virtual #WWDC this year β starts on 22 June (link)
π #Twitter tests a warning message that tells users to rethink offensive replies (link)
π #Twitter rolls out changes to threaded conversations following tests in its prototype app, #twttr (link)
π #Airbnb cuts 1,900 jobs, around 25% of its global workforce (link)
π #Bitcoin is set for βHalvingβ this month (link)
π Leaked videos show #Lenovoβs first gaming #smartphone (link)
π #Android 11βs public beta to launch with 3 June via live stream (link)
π #Googleβs #Stadia controller will finally work wirelessly with computers starting this week (link)
π #Microsoft launches #SurfaceBook 3 (link) and #SurfaceHeadphones 2 (link)
π #Microsoft offers $100,000 to hack its custom Linux OS (link)
π #Uber lays off 14% of its workforce in COVID-19-related cost-cutting (link)
π #Pinterest Q1: revenue of $272M, vs. $270M est., up 35% YoY; user base grew to 367M MAUs, up 26% YoY (link)
π #EA Q4: revenues of $1.39B, beating expectations of $1.19B, up 12% YoY (link)
#οΈβ£ #EarningsCalls
π° @iXDaily by @PerspectiveIX
π Weekly Newsletter.
π #Apple will host a virtual #WWDC this year β starts on 22 June (link)
π #Twitter tests a warning message that tells users to rethink offensive replies (link)
π #Twitter rolls out changes to threaded conversations following tests in its prototype app, #twttr (link)
π #Airbnb cuts 1,900 jobs, around 25% of its global workforce (link)
π #Bitcoin is set for βHalvingβ this month (link)
π Leaked videos show #Lenovoβs first gaming #smartphone (link)
π #Android 11βs public beta to launch with 3 June via live stream (link)
π #Googleβs #Stadia controller will finally work wirelessly with computers starting this week (link)
π #Microsoft launches #SurfaceBook 3 (link) and #SurfaceHeadphones 2 (link)
π #Microsoft offers $100,000 to hack its custom Linux OS (link)
π #Uber lays off 14% of its workforce in COVID-19-related cost-cutting (link)
π #Pinterest Q1: revenue of $272M, vs. $270M est., up 35% YoY; user base grew to 367M MAUs, up 26% YoY (link)
π #EA Q4: revenues of $1.39B, beating expectations of $1.19B, up 12% YoY (link)
#οΈβ£ #EarningsCalls
π° @iXDaily by @PerspectiveIX
π Weekly Newsletter.
Forwarded from π° [ ix daily ]
Telegram's blockchain is dead, social networks are launching new features, and PS5 release is...
Tech, Media, and Business News Headlines β Day 11
π #Telegram shuts down its cryptocurrency operation β no more TON or Gram (link)
π #Twitter makes it easier to see quote retweets on #iOS (link)
π #Twitter says staff can continue working from home even after the pandemic passes (link)
π #PlayStation 5 still on track for holiday 2020 release (link)
π #Instagram adds bulk comment deletion & control for who can mention or tag you on iOS; also testing comment pinning (link)
π #Google tests iMessage-like emoji reactions for RCS Messages (link)
π #LinkedIn adds polls and live video-based events tools (link)
π Programmer hacked the #India's mandatory contact tracing app so that he always appear safe (link)
π° @iXDaily by @PerspectiveIX
π Weekly Newsletter.
Tech, Media, and Business News Headlines β Day 11
π #Telegram shuts down its cryptocurrency operation β no more TON or Gram (link)
π #Twitter makes it easier to see quote retweets on #iOS (link)
π #Twitter says staff can continue working from home even after the pandemic passes (link)
π #PlayStation 5 still on track for holiday 2020 release (link)
π #Instagram adds bulk comment deletion & control for who can mention or tag you on iOS; also testing comment pinning (link)
π #Google tests iMessage-like emoji reactions for RCS Messages (link)
π #LinkedIn adds polls and live video-based events tools (link)
π Programmer hacked the #India's mandatory contact tracing app so that he always appear safe (link)
π° @iXDaily by @PerspectiveIX
π Weekly Newsletter.
ββπ Worldβs 10 Most Valuable Brands in 2020
For the eighth year running, #Apple is at the top of the list of most valuable brands in the world, keeping its lead over top companies like #Amazon, #Microsoft and #Google, according to Interbrandβs latest annual rankings. Although there has been some shifting around in positions, all of the brands in the top 10 last year remained there this year.
Of the 43% of brands that benefited from a lift in value this year, #Amazon (60%) and #Microsoft (53%) were the fastest risers. #Spotify also had a significant increase, up 52% to $8.4 billion (#70).
Other fast-risers this year include:
- #Netflix: +41% to $12.7 billion (#41);
- #Adobe: +41% to $18.2 billion (#27);
- #PayPal: +38% to $10.5 billion (#60);
- #Apple: +38% to $323 billion (#1); and
- #Salesforce: +34% to $10.8 billion (#58).
This year, five brands dropped off the top 100 list, making room for five new entrants. One of those new entrants is #Instagram, which makes its debut to the list at #19 with a brand value of $26.1 billion. #YouTube (#30) joins Instagram on the list of new entrants with a brand value of $17.3 billion. Both of these brands are also favorites among social media marketers.
The remaining three new entrants are:
- #Tesla (#40; $12.8 billion);
- #JohnnieWalker (#98; $4.6 billion); and
- #Zoom (#100; $4.5 billion)
Download the full report here.
π¦ @perspectiveix
For the eighth year running, #Apple is at the top of the list of most valuable brands in the world, keeping its lead over top companies like #Amazon, #Microsoft and #Google, according to Interbrandβs latest annual rankings. Although there has been some shifting around in positions, all of the brands in the top 10 last year remained there this year.
Of the 43% of brands that benefited from a lift in value this year, #Amazon (60%) and #Microsoft (53%) were the fastest risers. #Spotify also had a significant increase, up 52% to $8.4 billion (#70).
Other fast-risers this year include:
- #Netflix: +41% to $12.7 billion (#41);
- #Adobe: +41% to $18.2 billion (#27);
- #PayPal: +38% to $10.5 billion (#60);
- #Apple: +38% to $323 billion (#1); and
- #Salesforce: +34% to $10.8 billion (#58).
This year, five brands dropped off the top 100 list, making room for five new entrants. One of those new entrants is #Instagram, which makes its debut to the list at #19 with a brand value of $26.1 billion. #YouTube (#30) joins Instagram on the list of new entrants with a brand value of $17.3 billion. Both of these brands are also favorites among social media marketers.
The remaining three new entrants are:
- #Tesla (#40; $12.8 billion);
- #JohnnieWalker (#98; $4.6 billion); and
- #Zoom (#100; $4.5 billion)
Download the full report here.
π¦ @perspectiveix
βοΈ Smartwatch Market 2Q21
The global #smartwatch market grew 27% YoY in Q2, per Counterpoint Research. Obviously, #Apple remains on top, but its market share did slip from 30.1% in Q2 2020 to 28% today.
Meanwhile, #Samsung saw its slice of the pie expand from 6.8% to 7.6%βan upward trend that could continue thanks to its newly unveiled #GalaxyWatch 4, made in partnership with #Google.
All Credits: Counterpoint Research
π¦ @iXDaily x @perspectiveix
The global #smartwatch market grew 27% YoY in Q2, per Counterpoint Research. Obviously, #Apple remains on top, but its market share did slip from 30.1% in Q2 2020 to 28% today.
Meanwhile, #Samsung saw its slice of the pie expand from 6.8% to 7.6%βan upward trend that could continue thanks to its newly unveiled #GalaxyWatch 4, made in partnership with #Google.
All Credits: Counterpoint Research
π¦ @iXDaily x @perspectiveix