🦅 [ perspective ix ]
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Stay Safe.
#COVID19

🦅 @PerspectiveIX
📱 Top Apps Worldwide for March 2020 by Downloads

#TikTok was the most downloaded non-game app worldwide for March 2020 with more than 115.2 million installs, which represented a 98.4% increase from March 2019.
The countries with the most installs of the app during this period were India 🇮🇳 at 29.5% of its total downloads and Brazil 🇧🇷 at 9.4%.

#WhatsApp was the second most installed non-game app worldwide last month with close to 76.3 million installs, which represented a 7.7% increase from March 2019.
The countries with the largest number of #WhatsApp installs were India 🇮🇳 at 33.4%, followed by Brazil 🇧🇷 at 8.5%. #ZOOM, #Facebook, and #FacebookMessenger rounded out the top five most installed non-game apps worldwide for the month.

🦅 @PerspectiveIX via SensorTower.
😷 Staying Safe!

Your antivirus is up to date.
#COVID19

🦅 @PerspectiveIX via YouHadOneJob.
👶 Kids’ Daily Screen Time During Coronavirus

Parents were already struggling to limit screen time for kids when they were in school, let alone trying to pull them away from their devices while they are forced to stay home away from their friends, peers and regular activities.

#COVID19

🦅 @PerspectiveIX via Axios.
🗳 Which of the following video streaming services do you use? (You can choose more than 1 service.)
Anonymous Poll
59%
Netflix
40%
Amazon Prime
4%
Hulu
16%
Disney Plus
19%
YouTube Premium
33%
Others
📊 TikTok is Making a Splash with the Youth

#Instagram use among younger Americans has been increasing over the past few years, with nearly 7 in 10 (68%) Americans between the ages of 12 and 34 now reporting that they use the popular app. But, while Instagram leads in usage with this age group, the most recent Infinite Dial Report released by Edison Research and Triton Digital reveals that #TikTok is also making a splash with youth.

New to the report this year, TikTok has done well in brand awareness, with nearly two-thirds (64%) of the more than 1,500 Americans (ages 12+) surveyed saying they are aware of the social media app. That said, only 11% are using the platform. And, although this pales in comparison to the usage of more established social media platforms like #Facebook (63%), Instagram (41%) and #Snapchat (31%), TikTok adoption has grown quickly since its release in the US in late 2017.

🦅 @PerspectiveIX via MarketingCharts.
🤦‍♂️ Jus as I hough hings couldn’ ge any worse!

🦅 @PerspectiveIX via u/tatooinexwing.
🗳 Which of these apps have you used in the past 14 days?
(You can choose more than one)
Anonymous Poll
41%
Spotify
14%
Pinterest
5%
Apple Music
44%
Facebook
69%
Instagram
2%
Pandora
14%
Snapchat
53%
Twitter
3%
Airbnb
6%
Uber
❤️ Ranking of Brand Intimacy During the Coronavirus Pandemic

#Spotify, the audio streaming app with 73 million users in North America, was ranked No. 1 in a study of #brand intimacy as apps strengthened their emotional bonds with consumers during the COVID-19 pandemic. #Pinterest and #AppleMusic came in second and third place.

🗳 Related Poll.

#Facebook #Instagram #Pandora #Snapchat #Twitter #Airbnb #Uber

🦅 @perspectiveix via Pulse.
If you had to delete all but 3 apps, which would you keep?
🌍 Happy Earth Day!

🦅 @perspectiveix via James Fridman.
📱 Our Digital Behaviours are Changing

Due to #COVID19 lockdowns:
- TV Streaming Services: 57%
- Social Media: 47%
- Messenger Services: 46%

🦅 @perspectiveix via WeAreSocial.
❗️[Quick Announcement]❗️

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Thank you for sticking with us 💛

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💸 85 Years of US Advertising

Newspapers' ad dollars are shrinking consistantly since 2005-2006, and online advertising is the main substitute.

🦅 @perspectiveix via Benedict Evans.
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🤣 So True
more often than not!

🦅 @perspectiveix via ElonMusk.
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🗳 Would you be interested to see daily [tech/media/business] news roundups on @perspectiveix?
Anonymous Poll
84%
Yes
16%
No
📱 TikTok is the 3rd Favourite Social Platform Among US Teens

When it comes to which #SocialMedia platforms resonate most with US teens, the battle between #Snapchat and #Instagram continues. But the latest report on #teens from Piper Sandler shows that a new player – #TikTok – has made its way onto the scene and is quickly becoming a favourite with teens.

Snapchat has remained the favourite among teens since 2016. However, Instagram, which is currently the favourite social platform for almost one-third (31%) of the 5,200 US teens surveyed.

#Facebook #Twitter

🦅 @perspectiveix via MarketingCharts.

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Forwarded from 📰 [ ix daily ]
📰 Tech, Media, and Business News Headlines Day 1


👉 #Intel unveils 10th-gen desktop CPUs, including 5.3GHz flagship (link)


👉 #Zoom admits it doesn't have 300M DAUs, quietly correcting the claim in its original blog post to 300M “daily Zoom meeting participants (link)


👉 #Telegram postpones the launch of its TON blockchain for a second time, pushing the go-live date to April 2021, and offers to return $1.2B to investors (link)


👉 Andreessen Horowitz raises $515M for its second fund dedicated to #cryptocurrency and #blockchain investments and holdings (link)


👉 #Apple Q2: $58.3B revenue, up 1% YoY; $44.9B from products, $13.35B from services; net income of $11.25B (link)


👉 #Amazon Q1: $75.5B revenue, up 26% YoY; net income of $2.5B, down from $3.6B in Q1 2019; $10.2B from AWS revenue, up from $7.7B YoY (link)


👉 #Twitter Q1: sales up 3% YoY to $808M; net loss of $8M due to COVID-19; mDAUs hit a record 166M, up 24% YoY (link)


#️⃣ #EarningsCalls

📰 @iXDaily via @PerspectiveIX
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